Tag: Radio City

  • Radio City 91.9 FM launched in Madurai

    By A Correspondent

     

    Radio City has launched Radio City 91.9 FM in Madurai. With this launch, Radio City now becomes a 37 network station nationally and expands its footprint in the south by adding six stations to its roster.

     

    Radio City Madurai 91.9 FM presents entertaining, innovative and creative content that resonates with the pulse of the city. Keeping in mind the stations brand ideology “Rag Rag mein Daude City” the RJs will share 1000 facts about Madurai city thereby invoking the feeling of city pride – Naadi nerambellam Madurai city.

     

    Commenting on the launch, Abraham Thomas, CEO, Music Broadcast Limited said, “With the launch of our 37th station, Radio City 91.9 FM in Madurai we mark our expansion in the southern belt.  Since inception, Radio City has been the most loved and the leading station in the south and we are all geared up to take this legacy forward and set a new benchmark with each new city.”

     

    Music Broadcast Limited currently has 39 stations, including 11 newly acquired stations in Phase III auctions. Radio City in its third phase of expansion has recently launched Kanpur, Ajmer, Kota, Udaipur, Patiala, Nashik, Jamshedpur, Kolhapur and Madurai and will be launching Patna, Bikaner soon. Radio City also operates a web radio on planetradiocity.com which has 40 stations as of date.​

     

  • Radio City launches eleventh Maharashtra station in Kolhapur

     

     

    Radio City has launched its eleventh station in Maharashtra with Radio City 95 FM in Kolhapur. With this launch, notes a communique, Radio City becomes the leading radio network with respect to footprint in Maharashtra with stations in Pune, Ahmednagar, Solapur, Sangli, Nanded, Jalgaon, Akola, Nagpur, Nashik, Kolhapur and of course Mumbai.

     

    Commenting on the launch, Abraham Thomas, CEO, Music Broadcast Limited said, “With the launch of Radio City 95 FM in Kolhapur, we are proud to become the leading radio network with respect to footprint in Maharashtra covering 11 cities. Kolhapur being one of the fastest growing cities of Maharashtra, we are all geared up to redefine radio entertainment post carving our footprint in metropolitan and Tier 2 cities. We are certain that we will see an overwhelming response from Kolhapur like our other stations in Maharashtra”.

     

    A rally was organised from the famed Mahalaxmi Temple in the city to the Radio City Kolhapur 95 FM station. Marathi film diva Sai Tamhankar participated in the rally along with the RJs of the FM channel.

     

     

  • Radio City expands base in Rajasthan

    By A Correspondent

     

    Radio City strengthens its presence in the state of Rajasthan by launching four more stations in Ajmer, Udaipur, Kota and Bikaner. Close on the heels of the launch of its sixth station in UP; Radio City now expands its reach to five stations in Rajasthan. Fortifying its footprint, Radio City launched Radio City Ajmer 104.8 FM on 10th December 2016 and now announced the launch of Radio City 91.9FM in Udaipur and Radio City 91.1FM in Kota followed by an upcoming station in Bikaner.

     

    Said Abraham Thomas, CEO, Music Broadcast Limited:  “With launch of our four new stations in the key markets of Rajasthan, we are excited to become a strong radio network, covering 5 cities in the state now. After a heartwarming response in Jaipur, we are all set to entertain our listeners in Ajmer, Udaipur, Kota and Bikaner. We want to give our listeners the best of localized content and entertainment in sync with our ideology Rag Rag mein Daude City.”

     

  • Radio City adopts new brand anthem

     

     

    Leading FM radio network Radio City 91.1FM has launched a new campaign “Rag Rag Mein Daude City” with 20 different city-specific tunes. With this new campaign, the brand focuses on being identified with local culture, sights and sounds.

     

    The anthem Rag Rag Mein Daude City has Sukhwinder Singh, Keerthi Sagathia and Karthik lending their voice.

     

    “City is not just in our name, it runs through our veins and that is the thought behind this campaign. The passion a person feels for his city and the pride associated with the spirit of the city is something that runs deep through the DNA of Radio City. Radio City is not just 1 national brand but 39 (soon-to-be) local brands, and to capture this ideology we launched Rag Rag Mein Daude City, yet another pioneering initiative”, said Abraham Thomas, CEO, Radio City 91.1FM.

     

    Talking about Rag Rag Mein Daude City, Kartik Kalla, EVP – National Programing, Creative and Marketing Head says “Since inception, Radio City has always strived towards connecting with its listeners across the length and breadth of various cities. With the Rag Rag Mein initiative, we aim to enhance this bond through countless activities engaging listeners and encouraging the proud localite in our listeners.”

     

  • Radio City’s Audacity to provide creative solutions to clients

    By A Correspondent

     

    Radio City has announced the launch of a new agency, Audacity. The in-house creative agency will be a one-stop destination for all creative radio solutions for the client. Audacity represents audacious ideas and out of the box executions that takes radio creativity to a whole new level. The first of its kind creative hot shop will create extra ordinary solutions for the brands.

     

    Audacity characterises The Gutsy, The Bold, The Freethinkers, and The Perpetual Enthusiasts. It’s defiance against the traditional and the mundane, a voice that rises above the rest, and a spirit that’s undying and forever restless.

     

    This new initiative by Radio City will go live next week and would cater to all the advertisers and media planners across the country.

     

  • Youth-centric channel ‘Dhamaal Gujarat’ launched

    By A Correspondent

     

    Sri Adhikari Brothers Grouphas announced the launch of youth channel –’Dhamaal Gujarat’. The channel promises to be a good hangout zone for the youth of Gujarat, by bringing forth a unique platform that offersa combination of music, interaction, vibrancy and the hyperlocal nature of radio on TV.

     

    Manav Dhanda, Sri Adhikari Brothers television network, Group CEO said, “The motive of Dhamaal Gujarat is to cater to the untapped  youth market. The 15 to 40 age segment (youth) account to almost 50 per cent of Gujarat population which is a huge number. One noticeable fact is that Youth & Music alone accounts for almost 60 per cent ofyouth TV viewership. Hence the channel is expected to be a hit among the youth and a perfect platform for advertisers to reach to their target audience.”

     

    Besides having terrestrial presence, the group also plans to offer digital presence of Dhamaal Gujarat, providing content that can be consumed online. Also keeping up with the digital age the channel shall have a focused approach on social media presence and create content that focuses on engaging the youth.

     

    With Dhamaal Gujarat, their latest music, youth& entertainment channel, the company further aims to strengthen its position by targeting the highly affluent youth in Gujarat and providing them with differentiated content and a free spirited zesty time. The channel has two flagship shows, one of which will be a radio show with Radio City, 91.1 FM with RJ Aseem and RJ Aarti among the most iconic jocks of Gujarat and the other show will carry a light hearted comedy theme with the Superstar of Gujarat-SiddharthRanderia of the superhit movie ‘Gujjubhai-The Great’ fame. There will also be high interactive shows that will be shot among the youth at different locations in Gujarat.

     

    Sri Adhikari Brothers Group has an extensive marketing plan for Dhamaal Gujarat. They are planning to have a massive print & outdoor promotion covering the major cities & towns of Gujarat and associations with College festivals where they will hold fun interactions for the students.

     

    Abraham Thomas – CEO Radio City says, “Western India Contributes maximum to TV viewership and Radio City reaches to 2.14 Crs listeners in this zone. We are happy to associate with Dhamaal Gujarat and wish them the very best on their initiative of being the first & only youth channel in the State. As official Radio Partners we aspire to engage the audience and add value to the Sri Adhikari Brothers endeavour.”

     

     

     

    Srinivas Krishnan appointed Senior Advisor – Auto Practice at 20:20 MSL

    Summary: Srini’s hire reinforces 20:20 MSL’s standing as a preferred destination for top talent as being well-equipped to provide strategic, specialised counsel to its plethora of clients.

     

    20:20 MSL announced the appointment of Srinivas Krishnan, former Editor of Business Standard Motoring, as Senior Advisor to its Auto practice. Srinivas joins 20:20 MSL from Porsche, where he was Head of Press for the India market. He will work closely with the Auto practice across the offices of 20:20 MSL. Srinivas’ rich experience in media and communications will step up the quality of the agency’s engagement with its roster of auto clients through a combination of thought leadership and strategic insights.

    Commenting on the development, Chetan Mahajan, Co-MD MSLGROUP India said, “Adding a stalwart like Srini to our team shows our commitment to our clients to bring the best talent on board to deliver strategic counsel to their ever-challenging communication needs. Srini’s brings in-depth industry expertise and experience to the organisation, to help us fulfil our role as our client’s trusted advisors.”

    Prior to his stint at Porsche India, Srinivas co-founded the auto magazine Business Standard Motoring where he worked for over 15 years. Srinivas began his career in the advertising industry in copywriting and client servicing roles at Frank Simoes, Triton and Leo Burnett.

     

  • Abraham Thomas joins Radio City 91.1 FM as CEO

    By A Correspondent

     

    Abraham Thomas

    Abraham Thomas is slated to join as CEO Radio City 91.1 FM from this coming Monday. Abe is an experienced leader with a proven track record of running large media businesses, having demonstrated the ability to work with high performance teams to build & scale businesses within a competitive environment. He has deep knowledge across various media platforms such as print, broadcasting (TV & Radio), online & mobile, backed with over 20 years of hands-on leadership experience across organizations such as Red FM, MTV,  Sony and Indian Express.

     

    Apurva Purohit

    In his new role, he will report into Apurva Purohit, who was recently elevated to become President of the Jagran Group post its acquisition of Radio City earlier in the year.

     

    “We couldn’t have got a better person than Abe to run Radio City. He is not only a highly experienced business manager but also extremely passionate about radio’s various facets- content, marketing and new distribution platforms like digital. Over the last decade we have built Radio City into a market leader in the FM industry, as well as a Great Place to Work across industries. Abe brings with him maturity and an outstanding ability to work with high quality teams which will only help take the culture of Radio City to greater heights,” announced ApurvaPurohit.

     

    Commenting further, Abe Thomas added, “I am very excited to be part of Radio City – India’s leading radio brand and most preferred media employer, at this critical juncture as the organization expands its footprint to become the leading radio network in the country. With Radio City, Radio Mantra and the recently acquired new licenses, the group is strategically poised to become the leading radio player of the future.”

     

  • Apurva Purohit elevated to President – Jagran Group

    By A Correspondent

     

    Apurva Purohit

    Apurva Purohit, CEO of Radio City, which was acquired by Jagran Prakashan Ltd recently is joining the parent company as President – Jagran Group.

     

    In her new role she will be working with top management in overseeing the entire business operations and functioning of Midday, Inext, Jagran online and other print and non-print businesses besides Radio City and shall also participate in strategic decision making for the group. In addition, overseeing certain functional areas of the core business of Dainik Jagran shall also be part of scope of her work.

     

    Apurva brings with her 25 years of media experience ranging across partnering private equity players in building superior organizations and creating valuable businesses, and handling media businesses and brands. Prior to her entry into radio she has been part of the television space where she worked with BCCL & Zee Telefilms. She has launched successful TV brands like Zoom, India’s first lifestyle channel, fashioned the re-launch strategy for Zee TV and launched one of the largest media buying agencies in the country, Lodestar.

     

    Over the past 10 years she spectacularly led Radio City through a cycle of ‘Build-Grow-Consolidate’. Radio City, today, is a leader in many of the markets it operates in, and is among the top 25 Great Places to Work across industries.

     

    Commenting on this development Apurva said, “The Jagran group today stands at the threshold of a historic leap as it expands its footprint to access audiences across various demographics, geographies and distribution technologies. I am very happy to be part of this momentous journey.”

     

    Shailesh Gupta, Director JPL said “Apurva brings with her a wealth of experience in the media industry. She joins us at a time when the  Jagran group readies itself  to build further on its existing core businesses, and capitalize on the opportunities that are lie ahead in a media environment that’s being supercharged with digital, data and technology.”

     

  • 2nd Edition of Radio City Freedom Awards announced

    By A Correspondent

     

    After the positive response and support received in the inaugural year, Radio City 91.1 FM has announced the 2nd Edition of Radio City Freedom Awards. Entries are now open & Radio City invites all the independent artists to submit their compositions.

     

    Radio City Freedom Awards invites entries from Indian artists across the globe in 8 categories viz. Best Hip-Hop Rap Artist, Best Folk Fusion Artist, Best Pop Artist, Best Rock, Best Metal, Best Electronica Artist, Best Video, Best Album Art. The 2nd Edition of Radio City Freedom Awards goes a step forward in encouraging fresh talent across diverse music genres by adding 3 new categories! The new categories that have been added are, ‘Best Young Indie Artist/Band’, ‘Best Indie Collaboration of the year’ and ‘Indie Genius- Person of the year’.

     

    Musicians can send in their entries from 3rdNovember 2014 to 17th November 2014. Aspirants can upload their entries on www.planetradiocity.com/rcfa or alternatively submit CDs of their compositions at any of the touch points across the eight cities of Mumbai, Delhi, Pune, Ahmedabad, Lucknow, Chennai, Hyderabad and Bangalore.

     

    Shortlisted entries will be judged by the esteemed panel of judges comprising of Atul Churamani, Yotam Agam, Luke Kenny, Nandini Srikar, Subir Malikand Suneeta Rao. The winners will be felicitated on the RCFA award night in December.

     

    Apurva Purohit

    Speaking on the 2nd Edition of Radio City Freedom Awards, Apurva Purohit, CEO, Radio City 91.1 FM says, “Radio City Freedom Awards were instituted to celebrate the immense talent of independent music composers.The awards epitomize the consistent integrated effort to unveil the hidden talent that forms an important part of the Indian music diaspora. Post the immensely successful debut last year, we are sure that the 2nd Edition will see a much larger participation.Radio City Freedom Awards is the breakthrough that independent musicians have deserved for longand we hope that this initiative encourages tons of aspiring indie musicians to come out and showcase their skills.”

     

    Radio City Freedom Awards is a pioneering effort to applaud the independent singers & musicians, who have pushed the boundaries to create musical breakthroughs in the independent music diaspora.

     

  • Radio City launches its first ever Loyalty Programme – City First

    By A Correspondent

     

    In a bid to further enhance the ideology of its ‘City First Aap First’ campaign, Radio City has launched the first ever loyalty programme by any media house in the country, for its consumers. Titled ‘City First’, Radio City 91.1 FM has set a new benchmark of being a pioneering media brand which reaches out to a millions of listeners who connect with the brand on a daily basis. The brand will engage, gratify and celebrate loyal listeners.

     

    ‘City First’ loyalty programme registration open from the 6th October for anyone who participates in a contest or sends an SMS to Radio City or gives a missed calls, or interacts through IVRS or On- Ground. The journey begins with the first interaction though any of these mediums with Radio City which act as a gateway to the ‘City First’ loyalty programme. Subsequently, every time a listener sends in an SMS to Radio City, points get added to their mobile number making them eligible for the various forms of gratification.The mobile number acts as the interface and the points can be redeemed at Radio City offices.

     

    Apurva Purohit

    Talking about the breakthough innovation, Apurva Purohit, CEO, Radio City 91.1 FM said, “Radio City has always attributed its success to its listeners. They are the driving force for us. To celebrate their continued loyalty, we launched our ‘City First Aap First’ initiative and have now introduced a new dimension, bringing into play the ‘Loyalty Programme’ with ‘City First’. While the idea is to gratify listeners, who engage with the brand on a daily basis, with great offers and gifts and make every SMS they send count, the larger objective is to talk to the listeners and interact with them. I believe the loyalty programme will mark the beginning of a new era of interactivity between broadcaster and consumers.”

     

    The gratification in term of points is based on the level of participation. For instance, if a listener has sent 3 SMSes to which the cost he incurred was Rs 9, the gratification in form of points will be 12. Similarly, if the cost incurred was Rs. 60 or 120, the gratification in the form of points will be 75 and 150 respectively. Listeners can send upto 40 SMS per month and points redeemed in a 3 month window. The points enable consumers to win rewards like talk time, shopping vouchers, movie vouchers, meal vouchers, concert tickets, interaction with their favourite jocks and opportunity to meet their favourite celebs etc.

     

  • Radio City launches Radio City Fusion

    By A Correspondent

     

    Radio City has announced the launch of Radio City Fusion.

     

    The folk music experienced in India boasts of a huge cultural diversity becoming an indispensable component of one’s lives. With renowned singers like Kailash Kher, Salim – Suleiman, Talvin Singh, Wadali Brothers, Papon, Sonu Kakkar, Shafqat Amanat Ali, Susheela Raman, Bickram Ghosh, Advaita, Rahul Sharma and many others Radio City Fusion presents a plethora of songs combining the magic of these creative geniuses.

     

    Popular tracks like Piya Bavari by Abhijit Pohankar, Tere Bina – Nusrat Fateh Ali Khan & Michael Brook; Kandisa – Indian Ocean; Kattey – Ram Sampath, Hard Kaur, Bhanvari Devi; Madari – Vishal Dadlani, Clinton Cerejo & Sonu Kakkar are all handpicked selections of urban folk music by the best artists across genres. Radio City Fusion is a station that combines ethnic roots with new-age urban sounds seamlessly synchronized with one another to enhance the listening experience.

     

    Rachna Kanwar

    Rachna Kanwar, Business Head, Digital Media & New Business, Radio City 91.1 FM said, “As we march ahead with newer genres in our bouquet of Web Radio stations, the expectations of our listeners are also growing. We are happy to fulfill one such expectation with Radio City Fusion that marks our entry into the space of folk fusion.  Radio City Fusion plays music that beautifully blends Indian sounds with western music forms. Fusion helps the reach of folk music and makes it more palatable to a wider audience. One of the reasons why many of us are familiar with a wide variety of Indian folk music today is because of the fusion songs on our playlists. With the launch of Radio City Fusion, the listeners now have a wider choice to listen to differentiated music available on all the stations of planetradiocity.”

     

    Radio City Fusion is the latest addition to the ever-growing music portal after Radio City Classics. Radio City Dance, Radio City International, Radio City Love, Radio City Malayalam, Radio City Tamil, Radio City Smaran, Radio City Freedom, Radio City Indipop, Radio City Hindi & Radio City Fun Ka Antenna.

     

  • Radio City Freedom celebrates year 2 of existence

    Radio City Freedom, India’s first dedicated web radio for Indie music turned 2 and to celebrate the occasion it has announced the rollout of the concert ‘Indie Concert’. The celebrations for the second anniversary will commence with the 2-hour concert from 3– 5 on the 3rd of July. The ‘Indie Concert’ will witness more than 10 indie artists & bands coming together for unplugged performances of their original compositions.

     

    Popular artists & bands including Brodha V, Samved, Faridkot, Tritha, Prateek Kuhad, Mekaal Hasan, Indo Gypsies, Unohu & Mikey Mcleary will perform the unplugged versions of their original compositions for the station.

     

    Since its launch in 2012, Radio City Freedom has been a platform to promote some of the most talented indie artists across the globe. On the occasion of its second anniversary, the listeners get to revel in the purest form of unplugged music with the biggest ever radio ‘Indie Concert’.

     

    Talking about the initiative, Rachna Kanwar, Business Head – Digital Media & New Business, Radio City 91.1 FM commented, “At PlanetRadiocity we have always believed that great music, innovation and creativity in our stations is what sets us apart. We constantly push the envelope in terms of giving differentiated programming to our listeners through our innovative shows. This time with the ‘Indie Concert’ we offer our listeners a unique concept where they get to experience the unplugged versions from some of the best artists in India all on one platform for the first time! We are confident that this power packed concert will make our listeners groove to great music.”

     

    Radio City Freedom has over 700 artists across genres like dub-step, electronica, folk, rock & sufi who express themselves in diverse languages like Assamese, Malayalam, Bengali, Punjabi apart from Hindi & English. The station is the ultimate platform that supports exciting talent across the country & provides the new, un-tapped music created by and for the new generation that is on the lookout for fresh Indie music.