Association of Indian Magazines (AIM), is all set to organise the 13th edition of its flagship event, the Indian Magazine Congress (IMC). This will be held in Mumbai on May 3. This year’s theme is how “Magazine Publishers in India are Innovating for Building New Revenue Streams”.
Speaking on the congress, Anant Nath, President of AIM and Executive Publisher of Delhi Press said: “In the digital age, marred by information overload and cluttered digital spaces, the need for highly engaged and involved communities is ever more important. Magazine brands nurture spaces for readers to break away from this clutter, allowing them to find solace and comfort in a manner that is aligned with their interests and with like-minded peers. Magazines have therefore innovated new ways of monetizing their rich content and the highly engaged and invested audiences, and the IMC will throw light on these evolving paradigms.”
The conference will have a daylong programming on following themes:
- Subscriptions and New partner alliance
- Leveraging e-commerce for subscription growth
- Editorial credibility and robustness at the heart of new publishing models
- Building new IPs on magazine content
- New paradigms in branded content
- Creators as collaborators for engaging content solutions
- Product management innovations for digital age
- Magazines nurturing and monetising niche reader communities
Speakers at the event include:
- Elsa Esparbe Gener, RBA
- Kerin James O’Connor, Atlas
- Shashi Sinha, IPG
- Thampy Koshy, ONDC
- Prasanth Kumar, Group M
- Alastair David Lewis, FIPP
- Raj Chengappa, India Today
- Gaurav Banerjee, Disney Hotstar
- Suagata Mukherjee, Sony Liv
- Sameer Nair, Applause Enterntainment
- Hormazd Sorabjee, Auto Car India
- Naresh Fernandes, Scroll.in
- Alex Kuruvilla, formerly Conde Nast India
- Pradeep Gairola, The Hindu
- Manavdeep Singh, Pub Live
- Aditya Berlia, Apeejay Education
- Abhishek Baxi, Independent journalist/ tech influencer
- Vanita Kohli Khandekar, Business Journalist
- Rati Choudhary, Decor creator (Instagram)
- Neha Anand, Mahindra and Mahindra
- Aditya Gurwara, Qoruz
- Arti Raghavan, Free speech lawyer
- B Srinivasan, Ananda Vikatan
- Anant Nath, Delhi Press
- Manoj Sharma, India Today
- Dhaval Gupta, Cybermedia
- Anurag Batra, BW BusinessWorld/ Exchange4Media
- Riyad Mathew, Malayala Manorama
- Girish Mallya, NextGen Publishing
The conference agenda is available at https://aim.org.in/imc13/