By A Correspondent
Parle Agro has announced actor Salman Khan as the new face of its brand Appy Fizz. The actor will feature in the new #FeelTheFizz campaign for the drink.
Commenting on the announcement, Nadia Chauhan, Joint MD and CMO, Parle Agro said: “Appy Fizz has established a strong foothold in the market over the years and with this collaboration, we want to further build the brand through aggressive marketing initiatives. Salman Khan’s magnetic personality seamlessly reflects the brand’s identity, and with his popularity along with the power of Appy Fizz, we aim to make this brand a household name.â€