By Our Staff
Dentsu India has decided to bring together the advanced capabilities curated from two of its leading brands, iProspect and Sokrati.
Nilesh Gohil, formerly the Chief Business Officer of Media (CBO) at Sokrati, has been promoted to take on dual roles as the Chief Executive Officer (CEO) of Sokrati, and as President – Performance Practice. In his new role, Nilesh will focus on strengthening Sokrati’s commitment to ‘Scaling Up: Designing Tomorrow’s Experiences Today’.
Vinod Thadani, Chief Growth Officer (CGO), Media and CEO, iProspect India, will continue to lead the growth responsibilities for all Media brands in India. He will focus on driving the growth trajectory of businesses by delivering on dentsu’s ‘Integrated by Design’ tailored solutions for clients.
Reporting to Anita Kotwani, CEO Media, South Asia, Dentsu, Nilesh and Vinod will collaborate closely with the wider dentsu India team. They will deliver innovative and transformative outcomes for the clients, expand the agency’s presence in the market, and align with the network’s global vision.
Commenting on the announcement, Kotwani said: “Dentsu is ushering in a new era of transformative excellence. We have always been at the forefront of innovation – anticipating the future, to shape the unknown. Sokrati resonates with our vision of leading the space. We firmly believe in empowering the best of our talent to take up key leadership positions and Nilesh’s proficiencies make him an absolute fit to lead the practice. His contributions have played a vital role in Sokrati’s success. I am extremely proud of his achievements, and I look forward to further partnering with him as we move ahead to attain many new milestones for Sokrati.”