Axis My India, the consumer intelligence company better known for its exit polls on news television, has appointed Prateek Dubey as its Chief Operating Officer (COO). Under a full-time secondment from Google India, Dubey will, notes a communique, play an “instrumental role in spearheading and setting in motion the company’s crucial strategic initiative, a revolutionary People Empowerment Platform (PEP) – ‘a’ App and its pan-India rollout campaign”.
Commenting on the appointment, Pradeep Gupta, Chairman and Managing Director, Axis My India said: “We are thrilled to welcome Prateek Dubey to Axis My India. With his extensive background, Prateek brings a proficient understanding and skillset in building businesses on top of tech platforms. He also displays significantly effective strategic thinking and execution capabilities.”