By A Correspondent
The sports genre has seen a 21% viewership gain in Week 25 of 2015, as per analysis conducted by S-Group, the analytical arm of TAM Media Research. The recent India-Bangladesh first ODI saw a viewership growth of approx 120%Â with reference to the previous India-Bangladesh encounters in 2014.


- The increase in viewership levels is majorly because of increase in TSV levels in the current week

- Star Sports 1, Star Sports 3 & Ten Sports have seen a major growth in the week 25 2015.

- Ind vs Ban 1st ODI & WWE- Money in the bank feature in the top programme list in wk 25 2015

- Current Ind/Ban 1st ODI has seen a viewership growth of approx 120%Â w.r.t previous Ind/Ban encounters in 2014.