By Our Staff
L&K Saatchi & Saatchi has put out the next installation in its ‘Shopping Aisa, India Jaisa’ campaign for JioMart. The two-film campaign taps into this consumer behaviour to bring alive the shopping experience that JioMart on WhatsApp offers all its shoppers.
Said Kartik Smetacek, Jt. NCD at L&K Saatchi and Saatchi: “As if we weren’t already spending too much time on WhatsApp, JioMart has now made it possible to also shop there. In a way that’s simple, seamless, and intuitive. That’s what the films demo in a fun and entertaining way.”