Citroën onboards Dhoni as brand ambassador

Citroën, the French automaker, has roped in Mahendra Singh Dhoni as its brand ambassador in India.

Said Shishir Mishra, Brand Director, Citroën India: “We are very excited to welcome Mahendra Singh Dhoni into the Citroën family. His ability to constantly evolve and innovate has made him the most dependable captain in Indian history. We believe that our association with one of India’s finest cricketers, Dhoni, will go a long way in reinforcing our commitment to the Indian market. His humility and dedication to excellence align perfectly with our brand’s ideology, while our shared commitment to sustainability and shaping the future of mobility strengthens our connection.”