By A Correspondent
Audio and electronics brand SoundLogic has given the full-service agency mandate to PointNine Lintas, as it prepares to launch its upcoming range of innovative audio products.

Commenting on the assignment, Vikas Mehta, CEO, PointNine Lintas said: “We first met the team from SoundLogic only a few weeks ago. We saw a demo of their upcoming product range and it was love at first sound. They are a young company with big ambitions and a product lineup to back those ambitions. In a way, SoundLogic is about to democratize cutting edge audio technology and our team at PointNine Lintas is enjoying the opportunity to help them navigate this journey.â€

Commenting on the appointment, Sagar Gwallani, CEO of SoundLogic added: “We are happy to collaborate with PointNine Lintas to fuel our ambitious dream for SoundLogic. It is the first time we have embarked on a campaign of this magnitude. The PointNine Lintas team demonstrated a roadmap that was aligned with our brand philosophy. We look forward to an interesting and insightful journey ahead.â€