By Our Staff
Publicis Groupe has appointed Rajdeepak Das as Chief Creative Officer, Publicis Groupe South Asia and Chairman Leo Burnett, South Asia.
In these newly created roles, Das will also focus on elevating the group’s creative agenda through the “alchemy of technology and data for transformation of client businesses”. He will work closely with the creative, data and technology talent across the group to champion these mandates.
Said Anupriya Acharya, South Asia CEO, Publicis Groupe: “I have really enjoyed working with Raj as his ideas and creativity continue to fuel both business impact and accolades. His quest for world-changing brand ideas is truly remarkable. His scintillating, sustained performance, ability to transform agency culture and reputation, as well as the width of the work that captures innovation, business transformation, data and sustainability, make him an ideal choice. We hope to leverage these strengths on a larger Groupe canvas.”