By Our Staff
Birla Pivot has awarded its full-funnel brand and communications mandate to Vector Brand Solutions, a part of Quotient Ventures. Birla Pivot is Quotient Ventures’ second client from Aditya Birla Group, after Ultratech Cement.
Said T Gangadhar, Group CEO, Quotient Ventures: “Given the nature of the building materials industry and Birla Pivot’s focus on technology, the opportunity for disruption is enormous. Being a brand-first, full-funnel agency, we are excited to partner them in realising their ambitious plans.”