Tag: Sanjay Gupta

  • Harsh Jain to be IAMAI Chairman

    By Our Staff

     

    The Internet and Mobile Association of India (IAMAI, www.iamai.in) announced today that based on the governing council election, Harsh Jain, Co-founder, and CEO of Dream Sports has been elected the Chairman of the association.  He replaces Sanjay Gupta, Vice President and Country Manager, Google India. Rajesh Magow, Co-Founder & Group CEO, MakeMyTrip, and Satyan Ganjwani, Vice Chairman, Times Internet, have been elected the Vice Chairman and the Treasurer of the association replacing Shivnath Thukral and Harshil Mathur respectively. They would together form the association’s executive council along with the ex-officio member Dr. Subho Ray, President, IAMAI.

     

    The new 24-member Governing Council and the new Executive Council of the IAMAI will take charge from the present councils at the upcoming Annual General Meeting. The IAMAI Governing Council election is held every two years.  Eighty-three members of the IAMAI contested the elections this year following the end of the two-year tenure of the previous council.

     

  • Tiger Shroff to be brand ambassador of APL Apollo steel pipes

    By Our Staff

     

    APL Apollo Tubes Limited, branded steel pipes manufacturer, has roped actor Tiger Shroff as brand ambassador for its exclusive product line ‘Apollo Column’.

     

    Commenting on this announcement, Sanjay Gupta, CMD, APL Apollo said: “Our association with the young sensation and the heartthrob of millions ‘Tiger Shroff’ is like coming together of two promising stars. Just like Tiger Shroff has established himself as an unrivalled icon reflecting strong body and swift moves, Apollo Column has become an essential feature in the Pre-Engineered Buildings due to its high weight bearing capacity and enhanced construction speed.”

     

  • Koffeetech bags integrated mandate for Engineer’s Circle

    By Our Staff

     

    Koffeetech Communications, an integrated digital marketing agency, has gained the integrated communication mandate for Engineer’s Circle As a part of the mandate, the agency will be solely responsible to undertake the paid media services, social media management, creative output, develop communication strategies and public relations along with designing a comprehensive digital marketing strategy for the company.

     

    Speaking on this partnership, Sanjay Gupta, Founder, Engineer’s Circle said: “With an increasing role of digital media in the everyday lives of an individual, it was critical for us to partner with a digital marketing agency who understands and prioritizes the objective of Engineer’s Circle. From traditional to new-age marketing methods, Koffeetech’s team is well-versed with a 360-degree marketing channel; this is exactly what we expect out of our agency partner to help create a robust strategy leading to wider brand awareness and lead generation for the company.”

     

    Added Jay Rathod, Founder, Koffeetech Communications: “Our objective for Engineer’s Circle is to maximise engagement, increase visibility on all digital media platforms and keep the target audience informed about the brand and its services. We aim to make a meaningful difference to the company and further strengthen its legacy in the market.”

     

  • K Madhavan to replace Sanjay Gupta as Country Head, Disney-Star India. Uday Shankar to also steer Hotstar

    By A Correspondent

     

    Veteran mediaperson and Managing Director (South) of Disney Star India K Madhavan has been appointed Country Head of Star and Disney India. Also, Uday Shankar, President, The Walt Disney Company APAC and Chairman, Star and Disney India will directly oversee Hotstar. Madhavan  will take charge from January 1. As is known, Sanjay Gupta, Country Manager of Star and Disney India has resigned from the leading broadcaster and is joining Google as Country Manager for India.

     

    Madhavan who is part of the Star India fold since 2008 oversees the business ventures of Star in the five southern states and a portfolio of regional channels in Malayalam, Kannada, Tamil and Telugu.

     

     

  • APL Apollo ropes in Big B as brand ambassador

    By A Correspondent

     

    APL Apollo Tubes Limited (APL Apollo) has roped in actor Amitabh Bachchan as the brand ambassador for all brands housed under APL Apollo. The contract signed for two years entails Amitabh Bachchan to endorse and promote the innovative product line of APL Apollo.

     

    Commenting on this announcement, Sanjay Gupta, CMD, APL Apollo said: “We take pride in announcing that now legendary star Amitabh Bachchan is another added Jewel to our crown. We believe he encapsulates all the qualities that APL Apollo stands for, and so this association will enable us to reach out to far more consumers domestically.”

     

     

  • Star India, Zee & Viacom18 announce festive pricing

    By A Correspondent

     

    In keeping with the festive spirit, Star India, Zee and Viacom have announced special pricing for it’s a la carte channels.

     

    Said Sanjay Gupta, Country Manager, Star and Disney India Star on its ‘Tyohar ka Upahar’ promotional offer for its 16 a-la-carte channels: “The Star network is known to offer best-in-class content inspiring a billion imaginations, making us a household name today. With this promotional offer for the festive season, we hope to spread even more cheer and get more families to experience and engage with our varied entertainment offerings.”

     

    As for Zee, the festive offer sees the a la carte price of Zee TV, Zee Marathi, Zee Bangla, Zee Telugu, Zee Kannada and Zee Sarthak been reduced from the present Rs 19 to Rs 12 per month.

     

    Said Atul Das, Chief Revenue Officer – Affiliate Sales, Zee: “Zee is the pioneer of Indian television industry. Starting with ‘Zee TV’ 27 years ago, and with addition of its strong regional language offerings over the years, Zee is today the No 1 entertainment network in the country. Zee further demonstrated its leadership by becoming the first major broadcaster to declare MRPs under the NTO regime, in August 2018. While there were teething issues during the initial phase of NTO transition, it has brought greater transparency across the television value chain.”

     

    Commenting on the initiative, Prathyusha Agarwal, Chief Marketing Officer, Zee Entertainment added: “With the movement from low involvement bulk purchase to high involvement active unit purchase, the MRP regime is a great move for the consumer. Zee with its strong channel brand and culturally rooted content has become an obvious first choice for viewers. We firmly believe that we have fundamentally great products and robust value offerings. As a broadcast network, our endeavor therefore is to make our channels more and more accessible to the maximum number of viewers across the country. This festive bonanza offer would be an irresistible consumer delight and will go a long way in deepening consumer loyalty with the TV entertainment category.”

     

    Viacom18 too has announced a la carte price for its flagship Hindi GEC Colors and Kannada GEC Colors Kannada at Rs 12/month each. In line with this special festive price, Viacom18 is launching a consumer awareness campaign ‘Har Din Diwali’ encouraging viewers to now subscribe to these channels at its new price point.  As part of this offer, the a-la-carte price of COLORS and COLORS Kannada has been reduced from the present price of 19 to 12 per month each.

     

    Said Sudhanshu Vats, Group CEO and MD, Viacom18:“As a broadcast network, our aim is to make our channels more accessible and affordable to all viewers across the country. While we are launching a slew of exciting shows on our channels, this festive offer – ‘Har Din Diwali’ will further empower our consumers to access their favourite shows at a more affordable price point.”

     

     

  • Star Plus announces season 2 of TED Talks

    By A Correspondent

     

    Star Plus has announced the second season of ‘TED Talks India Nayi Baat,’ a collaboration with TED.

     

    The show will be aired over weekends in Hindi, English, Tamil, Bangla and Telugu across Star Plus, Nat Geo, Hotstar and Star World, starting November 2.

     

    Sanjay Gupta

    Said Sanjay Gupta, Country Manager, Star & Disney India: “With TED Talks India Nayi Baat, our goal is to showcase, celebrate and support the unsung visionaries who are working towards making a positive impact on society. I believe that a nation is built on the ideas and values of its people. We hope that the ideas and work of our featured speakers inspire our youth to don the role of a social change agent.”

     

    Added Chris Anderson, Head of TED: “India has a spirit of optimism and continuous evolution that’s beautifully captured in this series. From speakers on the TED stage to hundreds of TEDx events organised across the country, TED has had a longstanding relationship with India. We’re thrilled to continue to collaborate with Star Network to showcase the brilliant ideas that can shape the India of tomorrow.”

     

     

  • Disney announces APAC top deck

     

    By A Correspondent

     

    On April 1, Star India – part of 21st Century Fox and now the larger Walt Disney Company – employees received a mail from Uday Shankar, Chairman, Star and Disney India, and President, The Walt Disney Company Asia Pacific.

     

    It was much anticipated given an announcement earlier that the APAC leadership team would be unveiled. All of this was necessitated thanks to the late 2017 acquisition of the Rupert Murdoch family-owned 21st Century Fox by the Walt Disney Company.

     

    Said Shankar: “It is a momentous opportunity to be able to chart the course of The Walt Disney Company in Asia Pacific and Middle East. While our region is experiencing tremendous change, the common thread that binds it together is the exciting opportunity it presents to build on the great businesses that we have today and create transformational businesses of tomorrow. My endeavour is to build an organisation that enables us to take full advantage of this unique opportunity and capitalise on the potential of the great leadership talent that we have in the region.”

     

    Although Walt Disney is the leader in many parts of the world, competition is getting stiffer with OTT platforms aided by cheaper mobile data, the rules of the game are indeed changing.

     

    “We recognise the need for a sharp focus on building deeply local businesses,” Shankar continued. “To achieve this, we are making some changes to the current market structure. This will allow us to serve the strategic agenda in each market and enable our exceptional leaders to build even greater and more successful businesses. Above all, this will facilitate our transformation into a direct-to-consumer company that rests on deep local foundations.”

     

    So here is the leadership of the APAC team of The Walt Disney Company’s Direct-to-Consumer & International (DTCI) segment:

     

    Business Leads and Country Managers:

    :: North Asia: Luke Kang will continue to lead the North Asia (Greater China, Japan and Korea) business including direct country management of Mainland China and Japan

    :: India: Sanjay Gupta will be Country Manager of India and will also have direct responsibility for the studio business in the country

    :: Star Regional Media Networks: K Madhavan will lead Star India’s regional language Media Networks

    :: Southeast Asia: Zubin Gandevia, after a long and distinguished career with Fox, has decided to leave the company but has agreed to remain for a period of time to help transition the leadership of media networks in Southeast Asia

    :: Emerging Markets & Content Sales: Amit Malhotra will lead Emerging Markets. He will also lead Content Sales for APAC (except North Asia), with a dual reporting to Janice Marinelli who heads DTCI’s Global Content Sales and Distribution

    :: Middle East: Chafic Najia will be Country Manager of Middle East Media cluster

    :: Australia/New Zealand (ANZ): Kylie Watson-Wheeler will continue to serve as Country Manager of Australian and New Zealand business with direct responsibility for Media Networks and Direct-to-Consumer

    :: Studios APAC: Kurt Rieder will lead the Studio business for APAC (except India). He will work closely with the regional business leaders to drive this business

     

    Functional Leads:

    :: Sanjay Jain will lead Finance

    :: Amita Maheshwari will lead Human Resources

    :: Anju Jain Kumar will be the Chief Regional Counsel for North Asia and ANZ

    :: Deepak Jacob will be the Chief Regional Counsel for India, South East Asia and Middle East

    :: Prateek Garg will manage my office as head of Corporate Development and will work closely with me and all business and functional heads

    :: Jessica Pouleur will lead Strategy and Business Development. She will also take interim responsibility of leading strategy for Southeast Asia

    :: Jannie Poon will head Corporate Communications

     

    Added Shankar: “Our true strength comes from the quality and diversity of our talent, which combines the best of both Disney and 21st Century Fox. I am privileged to lead a team of such exceptional leaders and congratulate all of them on getting this exciting opportunity to lead this great company to an even greater destiny.”

     

  • APL Apollo hires Crayons Network for integrated ad campaign

    By A Correspondent

     

    APL Apollo has announced its sponsorship with Delhi Capitals this IPL season. As a part of team association, Delhi Capitals will sport the brand logo on the back of the player’s jersey.

     

    To leverage the association, APL Apollo has appointed The Crayons Network as its communications creative partner. The brand plans to use all possible communication mediums to get the best out of this tie-up.

     

    Said Sanjay Gupta, CMD, APL Apollo Tubes Limited on associating with IPL and Crayons Communications: “We at APL Apollo are gearing up for the next level of brand communication. The company has come up with the theme – ‘Inner strength’ which relates to the company’s core values and products. The theme also communicates the sporting and fighting spirit of a sportsman. IPL is the heartbeat of nation and to win you need not just strength but an inner mental resilience too. Akin to infrastructural needs vis a vis steel, the inner strength of players is pertinent to fight back and give their best during the game. In this journey, we wanted to partner with an agency that is aligned to our vision and Crayons Network demonstrated a strong understanding of our product and business and presented fitting ideas. We look forward to a long association with Crayons.”

     

    Added Ranjan Bargotra, President, The Crayons Network: “It’s not often that you get to work with a category leader whose ambitions don’t just end with number one spot. We are excited to be partnering such a brand and to tell its amazing story. IPL is just the first step in this journey of building Brand APL Apollo and there is lot more to come.”

     

     

  • Hotstar goes on Originals overdrive with top film-makers

    By A Correspondent

     

    Star India has announced an aggressive strategy to propel its OTT platform Hotstar. The company announced the launch of Hotstar Specials, featuring shows from well-known movie-maker. Although numbers were not officially revealed, Star has planned an outlay of upwards of Rs 125 crore on the project. Actual spends on marketing and promotions may exceed this amount.

     

    Said Sanjay Gupta, MD, Star India: “Star has always challenged conventions and been at the forefront of content reinvention in India. With the mobile phone leading an explosion in the number of screens in the country, we feel that our content also needs to reinvent and boldly move forward. With Hotstar Specials we hope to create the biggest Indian stories delivered to a billion screens. To bring this vision alive, we are proud to partner with a stellar line up of talent who are headlining our first set of Hotstar

     

    For its first set of Hotstar Specials, Star India has partnered with top names like Shekhar Kapur, Neeraj Pandey, Kabir Khan, Nikkhil Advani, Ram Madhvani, Venkat Prabhu, Sudhir Mishra, Tigmanshu Dhulia, Nagesh Kukunoor, Mahesh Manjrekar, Vishal Furia, Rohan Sippy, Debbie Rao, Sharad Devarajan and Salman Khan.

     

     

  • Star India unveils its Star Value Pack

    By A Correspondent

     

    Star India has launched the Star Value Pack in seven languages. The package has channels across entertainment, movies, education and sports. The initiative is in line with the New Tariff Regime beginning December 29 which will see consumers pay only for what they choose.

     

    Said Sanjay Gupta, Managing Director- Star India: “We believe entertainment and sports play a critical role in shaping the nation. By including sports in the Star Value Pack, we aim to make it accessible to every Indian and thus change the way Sports has been consumed in the country. The Star Value Pack offers viewers the very best from our wide canvas of content across general entertainment, movies, sports and knowledge at unbelievably affordable rates. We have been entertaining, inspiring and serving millions of viewers across India for close to 25 years now, and are delighted to empower the consumer further with even greater choice and value.”

     

     

  • Uber awards digital mandate to Dentsu Webchutney

    By A Correspondent

     

    Following a multi-agency pitch, Dentsu Webchutney has won the digital and social media duties for Uber in the India & South Asia region. The account will operate out of the agency’s Bengaluru office.

     

    Sanjay Gupta

    On the new development, Sanjay Gupta, Head of Marketing, Uber India SA commented: “Dentsu Webchutney is an agency that has a track record of working on some of the most dynamic and impactful digital campaigns. We believe they have the right expertise for a brand like Uber. Uber’s journey in the region is only getting started and we are excited to partner with Dentsu Webchutney to tell the story of how Uber is shaping the future of urban mobility in India.”

     

    Gautam Reghunath

    Added Gautam Reghunath, Executive Vice President, Dentsu Webchutney: “We long for opportunities to partner with consequential companies that shape society. More and more, technology brands expect dexterity in understanding their core vision, for solutions that marry the future to the present. This chance to work towards realising Uber’s vision is a true privilege. Our interactions with the team here have been a wonderful bonus and we see both sides challenging each other in our quest to create meaningful, effective work.”