By Our Staff
Taboola has announced the extension of its partnership with The Hindu. The partnership has been extended for the next two years which will see The Hindu to earn those extra revenues. And also offer readers – some intrusive and some not-so intrustive content on prime website real estate.
Said Suhaib Husain, Head Programmatic Digital Sales, The Hindu: “We are immensely excited to continue our ongoing partnership with Taboola. Their product offerings have added value to our publication by driving user engagement, improving experience and grow revenue. We are looking forward to our continued association to drive value for our readers and create new avenues for growth.”