It’s perhaps incorrect to make a shortlist of only 25 stories, while there could a hundred others which deserve to be on this list. But, then, leader boards like these do give an idea of what people like to read on a site like MxMIndia.
No marks for guessing why this is the #1 story. It appeared on April 24, 2012. Find out what happened on that day. And, yes, the headline was given by Peter himself.
https://www.mxmindia.com/2012/04/peter-mukerjea-a-real-live-whodunnit/
In our list of Top 100 stories, there are at least 10 stories dealing with Arnab. But this one on his being awarded our MxMIndia Mediaperson of the Year Award for 2017 came out tops
https://www.mxmindia.com/2017/12/announcing-the-2017-mxmindia-mediaperson-of-the-year-arnab-goswami-owner-promoter-editor-in-chief-republic-tv/
We ran a campaign on the government’s missionary zeal to embark on digitisation. This report – based on study by a leading entity – had the government issuing a press release clarifying its position on digitisation
https://www.mxmindia.com/2012/10/only-59-not-87-digitization-in-4-metros/
The Times of India almost always seem to attract eyeballs. This though is a book extract
https://www.mxmindia.com/2013/09/the-toi-story-inside-the-mind-of-samir-jain/
In recent times, this has been been the most discussed issue in Indian M&E
https://www.mxmindia.com/2018/11/whatwhere-next-for-raj-nayak/
Our news break on Arun Nanda buying the WPP stake in Rediffusion was denied by many, but it was formally announced a few months later
https://www.mxmindia.com/2018/05/is-arun-nanda-buying-wpp-stake-in-rediffusion/
Another of our popular news breaks
https://www.mxmindia.com/2015/03/exclusive-barc-in-talks-to-buy-tam/
For a few years, this story from the year 2013 was the most viewed. Thankfully not for too long
https://www.mxmindia.com/2013/01/for-adults-only-now-in-india/
We’ve often got very activisty. This is one where we went a little overboard
https://www.mxmindia.com/2017/05/hang-your-heads-in-shame-nba-board/
According to our sources, a senior MRUC functionary thought we were anti-IRS… the fact is that we weren’t. Some key players though were.
https://www.mxmindia.com/2018/01/are-our-print-pashas-mature-enough-to-accept-irs-2017/
We had great fun doing this interview. It’s important to read Dr Bhaskar Das means to say, though not in so many words
https://www.mxmindia.com/2019/02/dharma-karma-and-all-things-spiritual-with-bhaskar-das/
We’ve spoken to Piyush Pandey several times, but this interview went viral. With reason.
https://www.mxmindia.com/2011/09/im-not-a-typist/
It was a weekend. But our spot analyses got some great views from India and overseas
https://www.mxmindia.com/2018/04/math-man-sorrell-quits-wpp-equation/
There is always much interest in television measurement. Here we carry views from our two star columnists
https://www.mxmindia.com/2014/09/barc-ing-up-the-right-tree/
Yes, we asked Kartikeya Sharma the question that everyone seemed to be asking…
https://www.mxmindia.com/2012/07/itv-to-see-newsx-get-scale-with-substance/
Another Times of India piece… but this one isn’t damning the paper and its policies
https://www.mxmindia.com/2017/07/by-invitation-jaisurya-das-on-what-makes-team-times-response-tick/
Our story on what happened at Ayodhya was among the most viewed in 2018
https://www.mxmindia.com/2017/12/the-demolition-25-years-after/
We were happier with a package on Zee’s 20 years, but this one got more views
https://www.mxmindia.com/2017/09/25-and-a-huge-force-to-reckon-with/
Not many remember the issue. We hope this story didn’t take away the job from the Ford CMO, but it was a point that had to be made
https://www.mxmindia.com/2013/03/scamadgate-after-bobby-pawar-will-ford-marketing-head-also-go/
An interview with one of India’s most popular editors. Aside: it got more views before he passed away.
https://www.mxmindia.com/2011/11/vinod-mehta-%e2%80%98i-just-want-to-fade-away-quietly%e2%80%99/
There were many who were surprised that we took on Star on the issue. We love the network, though we still believe that it erred in airing the episode
https://www.mxmindia.com/2019/01/1-minute-view-shouldnt-star-have-deleted-the-obnoxious-hardik-pandya-comment/
Given the way demonetisation impacted the economy, it’s a column that was high on the viewership meter
https://www.mxmindia.com/2016/11/post-demonitisation-its-boom-to-doom-for-adspends/
We must confess this story didn’t have much juice or goss, but it still was very popular
https://www.mxmindia.com/2018/01/tata-says-welcome-to-adfactors/
We were surprised with the viewership this column generated. Guess with reason.
https://www.mxmindia.com/2016/02/amith-prabhu-couples-in-pr-corp-commbusiness/
Some of our commentary on advertising attracts eyeballs, like this one post the Airtel ad (which we didn’t quite agree with)
https://www.mxmindia.com/2014/08/sanjeev-kotnala-nothing-wrong-if-the-boss-cooks/