Zoomcar announces brand campaign

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Zoomcar, the marketplace for car sharing in emerging markets, has announced its first large scale brand campaign #ApniHiSamjho that depicts ahost-guest connect. With this campaign Zoomcar expects to see users have a better understanding of the marketplace model.

 

Said Greg Moran, CEO and Co-Founder Zoomcar:“We are excited to go live with our new brand campaign #ApniHiSamjho that was created to showcase and build our Guest-Host community. #ApniHiSamjho is the overall tagline of the campaign that articulates the true spirit of our platform.  We believe a brand campaign should ultimately tell a powerful story. At its core, it’s about translating this story for people in such a way that we clearly demonstrate the value that we create for them. Whether you’re a guest or a host, you come to the Zoomcar platform with the expectation that we can help serve your requirement.  We believe this campaign helps satisfy this need, whether a guest embarking on a trip or a host pursuing an entrepreneurial opportunity.”