By A Correspondent
Sensodyne, the sensitivity toothpaste brand from GSK Consumer Healthcare, has taken a festive turn with its ‘For The Love Of’ campaign.
Speaking on the initiative, Anurita Chopra, Area Marketing Lead- Oral Health, GSK Consumer Healthcare said: “This year, the festive season is all the more special as one will be around their close family and friends, celebrating the smaller joys in life. Our campaign beautifully weaves the current scenario with the traditions of the festive season, encouraging people to make the most of their favourite delicacies without worrying about tooth sensitivity.”