By Our Staff
Sebamed, a German personal care brand, launched yet another campaign #UmeedNahiSach for its beauty and personal care portfolio.
The campaign reiterates Sebamed’s commitment towards educating and empowering consumers with right information about their skin and hair concerns, and showcases why Sebamed products backed with pH 5.5 benefits are efficacious in solving their issues.
Commenting on the same Shashi Ranjan, Country Head, Sebamed said: “We are committed towards creating a new paradigm in the beauty and personal care segment keeping customers at the core. Over the years we have built a passionate team, that works on bold idea and solves real customer issues. Through #UmeedNahiSach campaign, Sebamed reiterates its commitment towards integrity in communication and urges consumers to switch to Sebamed range of Skin and Hair care products that really works. I am sure this will resonate well with our audience.”
Added Suyash Khabya, Creative Head, The Womb: “Sebamed doesn’t beat around the bush. It talks straight, it talks honest, and it talks the truth. Sebamed is a challenger brand and will keep questioning the status quo. That’s the tone we have maintained for the brand. Through this campaign “Umeed Nahi Sach”, our attempt is to show the honest mirror to consumers by helping them choose the right products for ‘true’ real results. We’ve incorporated the sound of the shankh in the end which sonically signifies that Sebamed stands for Truth and Truth always wins!”