Dalmia Cement has unveiled a new campaign titled ‘RCF Strong toh Ghar Strong’ and onboarded actor Ranveer Singh as its brand ambassador.
Said Puneet Dalmia, MD & CEO, Dalmia Bharat Limited: “During our illustrious journey over the last eight decades, Dalmia Cement has stood shoulder to shoulder to build our nation from its roots, contributing to create iconic national landmarks as well as happy homes for millions….
Our new brand campaign manifests not just an eminent legacy, but also a commitment to consumer centricity – it conveys a core message that building a home with due care means building it for generations to come,” he said.