MxMIndia

Category: Events

  • Urge people to take the first step for their oral health

    TV9 Network, Sensodyne launch oral health initiative

    World Oral Health Day falls on March 20 (that’s tomorrow) and TV9 Network and Sensodyne have joined hands to spread awareness to the people on following their “funda-dental” duties and being sensitive to oral health.

    Said Raktim Das, Chief Growth Officer (Broadcasting & Digital), TV9 Network: “In the post-Covid scenario, people are prioritising health and fitness. However, oral health holds key importance when it comes to well-being as it contributes to one’s overall health and quality of life. With this idea in mind, TV9 Network has partnered with Sensodyne to spread awareness and enable people to #TakeTheFirstStep towards oral hygiene.”

    Talking about the initiative, Amit Tripathi, Chief Revenue Officer, TV9 Network added: “Optimal oral health is crucial to the wellness of people of all ages. With its wide reach in seven languages, TV9 Network is well poised to help Sensodyne reach out to our viewers to disseminate the impactful message of being sensitive to oral health. With media amplification across digital and broadcast, we are spreading awareness in multiple languages.”

    Added Navneet Saluja, Area General Manager, Indian Sub-continent, Haleon, manufacturers of Sensodyne: “It’s an absolute privilege to continue our partnership with TV 9’s Oral Health Summit for the second consecutive year. As an organisation committed to improving everyday health with humanity, we proudly support this significant initiative and thank all the stakeholders from various sectors including government, public health experts, and representatives from key dental forums, for joining us. I’m confident that through our collaborative efforts and collective expertise, we will be able to set the right tone for oral health in India and elevate our country’s overall health. After all, oral health, often overlooked, is intricately linked to general well-being. Additionally, with Sensodyne’s latest education campaign #BeSensitiveToOralHealth, launched this World Oral Health Day, we’re further taking forward our agenda of bolstering oral health literacy and tackling preventable oral health issues through free dental consultations across the country.”

  • The India Today Group Vice-Chairperson and Executive Editor-in-Chief was speaking at India Today Conclave

    Media cannot play the role of the opposition: Kalli Purie

    Kalli Purie at India Today Conclave 2024

    In the run-up to the Lok Sabha elections, India Today Group Vice-Chairperson and Executive Editor-in-Chief Kalli Purie Saturday said the media cannot play the role of the opposition.

    “Expecting it to do that leads to unfair charges of Godi or Modi media,” she remarked while delivering her thank you note towards the end of the two-day-long India Today Conclave.

    Purie’s comments came in the backdrop of the election commission announcing the schedule for the 2024 Lok Sabha elections which is set to further raise the political temperature in the coming months when media will be subject to larger scrutiny and attack.

    “If the opposition is in disarray the media cannot be blamed for it. We cannot present another side equally strongly if it doesn’t exist,” Purie said, adding: “We are observers in this boxing match. We are not the players. If one side is weak or doesn’t show up, we cannot jump into the ring. This is not fear. This is a matter of rules, roles, and competence. We are the medium. We are not the message,”

    Delivering another “thank you” note after the keynote speech by Prime Minister Narendra Modi, Purie said, “Recently, I had the good fortune of walking from the old parliament to the new parliament. They are just 30 steps apart. But it’s like walking between two Indias. The one I was born in and the one I will pass on to the next generation. I love them both.”

    “But they are a world apart. The new parliament is pristine, organised, efficient, full of light, and holds a lot of promise and hope for the future. The old is musty, dusty, full of our rich history, the corridors whisper of our triumphs, great debates, and remembrances, embodying the soul of our ancient nation and young democracy. Walking between the two is a surreal experience. You enter in one century, and you come out in another. It is the story of your leadership, Prime Minister, in 30 steps,” she said.

    “Both of them have their own charm, and I believe both are essential if we are going to be a great nation. I hope that you will be able to bridge the two as only you can. The great Indian spirit in an enriched, enlightened new avatar,” Purie concluded.

  • For women officers of Mumbai Police to promote self-breast examination

    SBI Life Breast Cancer Awareness programme

    Taking cognisance of the trials and tribulations of the women in police, SBI Life on the occasion of ‘International Women’s Day’, organised a Breast Cancer Awareness Programme under its ‘Thanks-A-Dot’ initiative for the women officers of Mumbai Police, in association with Lion’s Club.

    Addressing the women officers of Mumbai Police, Amit Jhingran MD & CEO, SBI Life Insurance said: “It is an honour to stand alongside the courageous women of Mumbai Police together, we intend to pave the way for a future where breast cancer is no longer a threat to the lives and dreams of our loved ones. SBI Life’s ‘Thanks A Dot’ serves as a beacon of hope, empowering women across the nation to take charge of their well-being. By instilling the importance of regular self-examination, we aspire to redefine the narrative surrounding breast cancer awareness in our country.”

  • The theme is ‘Innovating for Building New Revenue Streams

    Indian Magazine Congress in Mumbai on May 3

    Association of Indian Magazines (AIM), is all set to organise the 13th edition of its flagship event, the Indian Magazine Congress (IMC). This will be held in Mumbai on May 3. This year’s theme is how “Magazine Publishers in India are Innovating for Building New Revenue Streams”.

    Speaking on the congress, Anant Nath, President of AIM and Executive Publisher of Delhi Press said: “In the digital age, marred by information overload and cluttered digital spaces, the need for highly engaged and involved communities is ever more important. Magazine brands nurture spaces for readers to break away from this clutter, allowing them to find solace and comfort in a manner that is aligned with their interests and with like-minded peers. Magazines have therefore innovated new ways of monetizing their rich content and the highly engaged and invested audiences, and the IMC will throw light on these evolving paradigms.”

    The conference will have a daylong programming on following themes:

    • Subscriptions and New partner alliance
    • Leveraging e-commerce for subscription growth
    • Editorial credibility and robustness at the heart of new publishing models
    • Building new IPs on magazine content
    • New paradigms in branded content
    • Creators as collaborators for engaging content solutions
    • Product management innovations for digital age
    • Magazines nurturing and monetising niche reader communities

    Speakers at the event include:

    • Elsa Esparbe Gener, RBA
    • Kerin James O’Connor, Atlas
    • Shashi Sinha, IPG
    • Thampy Koshy, ONDC
    • Prasanth Kumar, Group M
    • Alastair David Lewis, FIPP
    • Raj Chengappa, India Today
    • Gaurav Banerjee, Disney Hotstar
    • Suagata Mukherjee, Sony Liv
    • Sameer Nair, Applause Enterntainment
    • Hormazd Sorabjee, Auto Car India
    • Naresh Fernandes, Scroll.in
    • Alex Kuruvilla, formerly Conde Nast India
    • Pradeep Gairola, The Hindu
    • Manavdeep Singh, Pub Live
    • Aditya Berlia, Apeejay Education
    • Abhishek Baxi, Independent journalist/ tech influencer
    • Vanita Kohli Khandekar, Business Journalist
    • Rati Choudhary, Decor creator (Instagram)
    • Neha Anand, Mahindra and Mahindra
    • Aditya Gurwara, Qoruz
    • Arti Raghavan, Free speech lawyer
    • B Srinivasan, Ananda Vikatan
    • Anant Nath, Delhi Press
    • Manoj Sharma, India Today
    • Dhaval Gupta, Cybermedia
    • Anurag Batra, BW BusinessWorld/ Exchange4Media
    • Riyad Mathew, Malayala Manorama
    • Girish Mallya, NextGen Publishing

    The conference agenda is available at https://aim.org.in/imc13/

     

  • In attendance: captains from corporates, advertising and media

    Sambad CEO Conclave 2024 ends on a high note

    Sambad Group, the largest media house in Odisha, organised the third edition of Sambad CEO Conclave 2024 in Bhubaneswar last week. The theme was ‘Sustainability Practices in Industry’. In attendance: captains from corporates, advertising and media.

    The Chief Guest was Odisha’s newly minted Deputy Chief Minister KV Singh Deo who focused on Environment, Social and Governance (ESG) aspects and opined that the corporate sector should maintain a fine balance between these three factors for sustainable development. “Our government is committed that the people of Odisha will take their own decisions regarding issues related to the environment and natural resources. This is one aspect of the Odia Asmita (self-identity),” he said. Cabinet Minister Suresh Pujari also spoke at the event.

    Speaking on the occasion, Avinash Pandey, CEO ABP Network; President, News Broadcasters and Digital Association and President IAA (India Chapter) said:  “Television viewership is larger than internet viewership in India. If we raise issues related to environment and sustainable development in television, they can reach the common masses,” adding: “We all should focus on 5 Ps—People, Planet, Prosperity, Peace and Partnership—to achieve sustainable growth.”

    Said Madison World Chairman Sam Balsara: “May people from the lower strata are now moving towards the middleclass bracket. This is the first sign of development. Now, we have better infrastructure including road and airport. More and more job avenues are opening up to our youths. Small players in various sectors are now doing well. Our country has recorded the largest digital transactions in the world. Engineers from India are now managing the day-to-day operations of many corporate giants including the Google,” he pointed out.

    Added Srinivasan K. Swamy, CMD, RK Swamy Ltd; Chairman, Asian Federation of Advertising Associations and Chairman Audit Bureau of Circulations: “We all should adhere to the principle of 3 Rs—reuse, repair and recycle—to save our planet. We should conserve water and electricity and use eco-friendly products to protect our environment. The use of plastic should be brought to the minimum level. I hope that the government will introduce chapters on climate change and sustainable growth in the curricula for our students.”

    On the occasion, Pradeep Dwivedi, Group CEO-Eros Media World, gave a presentation on ‘Emerging trends in global media business-Technology driving tectonic shifts’. “The media and entertainment sector can develop their contents, editing and marketing aspects by utilizing AI and other advanced tools like Blockchain, Web3 and Tokenization,” he said.

    Ashwin Padmanabhan, President-Investments, Trading & Partnerships, Group M India, gave a brief presentation on ‘Leveraging influencers and branded content to drive engagement and consideration’. “Around 46 crore people in India are now using social media. The volume of influencer marketing in India has already reached Rs 1,275 crore and it is likely to go up further to Rs 2,800 crore by 2026,” he stated.

    Bharat Avalani, Founder & CEO, Connecting the Dots Consultancy, Malaysia; Secretary General of Asian Federation of Advertising Associations; Global Vice-President, IAA, gave a presentation on ‘Business leaders as storytellers’“Business leaders can give proper orientation to their employees through storytelling. The practice will reduce the mental pressure of the employees and raise overall productivity,” said Avalani.

    Abhishek Karnani, President, the Free Press Journal Group; Ramesh Narayan, Director Strategy, Asian Federation of Advertising Associations and Rani Reddy of Sakshi Media Group also spoke at the conclave.

    IAA governing body members—Ramesh Narayan, Avinash Pandey, Srinivasan K. Swamy, Sam Balsara, Abhishek Karnani and Pradeep Dwivedi—were felicitated at the event. The Sambad Group felicitated five ‘best’ advertisers—Khimji Jewellers, Lalchnd Jewellers, TPCODL, Chandi Bhandar and Freedom Oil—on the occasion.

    Similarly, ‘best’ 11 advertising agencies—Fast Communication, Xpose Advertising, Display Line, Anita Advertisers, Star Advertising, Herald Advertising, Sanket Communications, Annapurna Advertising, NextGen Advertising, P&A Advertising Agency and Tarini Advertising Agency—received felicitations at the conclave.

    Earlier Sambad and Kanak News Editor Tanaya Patnaik delivered the inaugural address, and later Sambad Group Managing Director Monica Nayyar Patnaik delivered the concluding address.

    “The Sambad Group has been organising the CEO conclave for the last three years to deliberate on various issues. The first conclave in 2022 had deliberated on the post-pandemic scenario. The second conclave in 2023 delved into the emerging challenges before the corporate sector. The third conclave focused on sustainability practices in industry,” Monica Nayyar Patnaik said. Tanaya Patnaik set the context for the Conclave on by talking of climate change and its impact on our daily life. “In this summer, a few places in Odisha including Bhubaneswar and Baripada recorded maximum temperatures above 45 Degree Celsius. They were among the hottest places in the world. This is very alarming,” she said.

    FULL PAGE-Odisa Daily

  • India will house 17% of the global elderly population by 2050

    TOI to hold Right To Excellence – Senior Well-being Summit

    A recent report by real estate consulting firm CBRE estimates that India, currently one of the world’s youngest countries, will house 17% of the global elderly population by 2050. As India’s senior citizen demographic grows, the need for comprehensive support systems becomes increasingly urgent. Recognizing this critical issue, The Times of India proudly announces the launch of Right To Excellence – Senior Well-being Summit.

    Set to take place in New Delhi on July 22, this summit aims to bring together leading healthcare experts, policymakers, real estate giants, and industry professionals to address the multifaceted challenges faced by India’s elderly population. The event will foster dialogue and collaboration, exploring innovative solutions to enhance geriatric care, improve accessibility, bolster financial security, and provide essential mental health support for senior citizens.

    “India is poised to house one of the largest senior citizen populations, and planning for their quality of life is of paramount importance,” said Prasad Sanyal, Business Head of Timesofindia.com. Right To Excellence. “Through this summit, we aim to create a platform for stakeholders to share best practices, exchange ideas, and develop a sustainable roadmap for the well-being of our senior citizens.”

    The event will delve into several key areas crucial for enhancing senior citizens’ quality of life. These include improving geriatric care services, developing accessible infrastructure, ensuring financial security for the elderly, providing essential mental health support, promoting inclusion and diversity in the retirement living sector, and exploring the future of senior living. By addressing these critical aspects, the summit aims to create a comprehensive approach to senior well-being in India.

    These areas will be explored by various thought leaders & experts in this industry such as, Cdr. Navneet Bali, Group CEO, Clear Medi Healthcare, Neha Sinha CEO & Co-founder, Epoch Elder Care | Dementia specialist, Dr K Madan Gopal, Advisor, Public Health Administration, National Health Systems Resource Centre, Amit Chhabra, Chief Business Officer, GI, Policybazaar.com and many more.

  • To manage key messaging and communication strategies for the Mumbai 2024 concalve

    Crosshairs bags mandate for India Today Conclave

    Crosshairs Communication has bagged the PR mandate for the India Today Conclave Mumbai 2024. As the official PR partner, Crosshairs Communication will lead the charge in managing key messaging and communication strategies for the event.

    Said Stuti Jalan, Founder & Managing Director, Crosshairs Communication: “We are thrilled to be associated with the India Today Conclave Mumbai 2024 for over a decade now. We look forward to the conclave as its one of the pioneers in the country that brings critical national conversations to the forefront. Our focus is to elevate the discussions and amplify India’s voice in this global dialogue.”