By Our Staff
WE Communications (WE), a global independent integrated communications agency, has announced new international leadership appointments that showcase the agency’s commitment to global expansion and future growth. Nitin Mantri has been promoted to Regional Executive Managing Director, APAC, along with maintaining his current responsibilities as Group CEO of Avian WE, and Ruth Allchurch to Regional Executive Managing Director, EMEA.
Through these newly created roles, Mantri and Allchurch will be responsible for strengthening WE’s APAC and EMEA operations, including oversight of client retention and business development, nurturing the teams of talent, and playing cross-agency roles in driving strategic growth initiatives like the development of new client services and capabilities. Mantri and Allchurch will continue to report to President of International and Global Chief Operating Officer Kass Sells, who will maintain oversight of WE’s eight international markets and its affiliate network.
Said Melissa Waggener Zorkin, Global CEO of WE Communications: “Our sector and services growth, expanded client partnerships, and acquisitions in these international markets have created an exciting inflection point for our business. We are well positioned to make strategic changes to our broader international leadership team that will enable us to build our blueprint for future growth.”