UrbanClap partners Publicis to launch inaugural brand campaign

By A Correspondent

 

UrbanClap has partnered with Publicis to launch their first ever brand campaign on television this year. UrbanClap has previously run a variety of outdoor and social media campaigns while working in tandem with different agencies.

 

Founded in October 2014 by Abhiraj Bhal, Varun Khaitan, and Raghav Chandra, UrbanClap is India’s leading services marketplace. Currently, UrbanClap has operations in 7 cities, with over 36,000 professionals on the platform, and receives over 5000 customer requests each day for services across 60+ categories.

 

Abhiraj Bhal, co-founder at UrbanClap, said, “We are confident that Publicis, with their innovative approach and creative solutions will enable us to drive impactful media presence and assist us in building a strong consumer brand. We look forward to working with them.”

 

Paritosh Srivastava (COO, Publicis Ambience) & Jigar Fernandes (Executive Creative Director, Publicis Ambience) said, “UrbanClap has very strong fundamentals. It is helping bridge a real need gap for an emerging world with first world aspirations. It has taken the tougher path to build the business in a segment that has remained unorganized till now, and our job is to let the world know honestly and interestingly about their approach. We’re confident that with the trust and collaboration from the entire team at UrbanClap, we will succeed in achieving this task.”