By A Correspondent
iProspect India has bagged seven new accounts for its social media and creative mandate – namely Aditya Birla, Wildcraft, Ayurwin, ICICI Bank NRE Service, Max Fashion, Extramarks and Sunshine (Ashok Leyland) within the last one month. While the ICICI Bank NRE Service and Aditya Birla accounts will be led out of Mumbai, Wildcraft, Ayurwin and Max Fashion will be managed from the Bengaluru office. Extramarks and Sunshine (Ashok Leyland) will be serviced from New Delhi and Chennai respectively.
Commenting on the new wins, Vivek Bhargava, CEO, iProspect India said, “Brands are increasingly becoming cognizant of the value digital can drive across all aspects of their business. Sectors which were wary of going the digital way are now embracing it readily. The growth in diversity of the client sectors in our portfolio is an indication of this. We are ecstatic to have seven new exciting brands to work with.â€
In line with the growing business, iProspect has fortified its talent strength to a 270-people team. This also brings with it structural changes with Muddassar Memon taking on the role of AVP – Creative & Social. Reporting into Brijesh Munyal, EVP – Operations, he will head social media and creative services for the company pan-India.