By Our Staff
GroupM has appointd Gurpreet Singh as the Head of Performance at GroupM Nexus in India. He brings with him more than 15 years’ experience in the digital marketing industry and has carved a niche for himself in the performance marketing domain. He joins the GroupM Nexus India team from Performics- Publicis Groupe, where he held the position of Managing Partner.
In his new position at GroupM Nexus, Singh will be responsible for driving a “high-performance culture”. He will play a pivotal role in deploying the latest technology, data, and automation solutions.
Said Priti Murthy, President at GroupM Nexus India: “Gurpreet will assume the key responsibility of cultivating a culture of high performance. He will be committed to ensuring that individuals within GroupM have the necessary resources and motivation to succeed. I am confident that they will benefit immensely from the integration of cutting-edge technology, data-driven approaches, and automation solutions which will be helmed under him. Additionally, his sharp focus on customer centricity will enable us to deliver incremental growth for GroupM agencies.”