By Our Staff
Tgthr, the agency founded by Aalap Desai, has unveiled its creative leadership structure. Anadi Sah, Vibhor Yadav, Pragati Rana & Anirudh Venugopal have joined as founding partners.
Said Aalap Desai: “Today’s world has evolved. The client’s problems have evolved. Advertising needs to evolve, too. This team represents this evolution. The convergent experience of the team now at tgthr is equipped to deliver the results the business needs, the differentiation that the brands need and the creativity that the consumer needs. Not just this, we want to bring back what advertising has lost. Fun, laughter and the liberty to voice your truth while working on the brief.. I am delighted to share with you the creative leadership structure of my newly launched full-funnel agency, Tgthr (Together). It is the same team that worked with me in Dentsu.”