Day One of Goafest 2024 is all set to being a little after noon with a some music and knowledge sessions. And since it’s Goafest, albeit in Mumbai, there’s also a Champagne Launch. Co-hosted by The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC), Day 1 of the festival will feature key industry experts exploring the diverse aspects of the theme ‘The Age of Adaptability’.
The opening session titled Adapt To Thrive Not Just Survive, will see Harit Nagpal, Managing Director and CEO of Tata Play, and this will be follow by a session on Navigating The Age Of Adaptability by Sanjiv Mehta, former HUL chief and Executive Chairman of L Catterton India.
Then there’s a session titled From Setbacks to Comebacks: The Power of Persistence, with writer and film director Tahira Kashyap in conversation with Atika Farooqui. Concluding Day 1 with what adaptability means in real life, a session titled Embracing Failure to Touch Success, will feature actors Medha Shankr and actor Vikrant Massey chatting with Neha Dhupia.
The evening will see the Media and Publisher Abby awards being presented.