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Tag: INMA

  • The two-day Summit will be held virtually, and, as of August 8, and over 650 professionals (and some students) from across 25 countries have registered

    INMA South Asia News Media Summitt on Aug 11-12

    By Our Staff

     

    The International News Media Association (INMA, in short) is hosting its annual INMA South Asia News Media Summit this week. The two-day Summit will be held virtually, and, as of August 8, and over 650 professionals (and some students) from across 25 countries have registered.

     

    The central theme of the event is: ‘How South Asian news media are embracing cutting-edge strategies to shape the future of news publishing amidst disruption and transformation’.

     

    Speakers from across countries will share insights on: Generative AI in news media companies, Subscription journeys and what’s next, The future of news delivery formats, Developing technology and data capabilities, Digital advertising optimisation and Engaging experiences via innovation in print.

     

    To register: https://www.inma.org/modules/event/2023SouthAsiaMediaSummit/register.html

  • Winners will be unveiled on June 3 in a virtual announcement

    INMA announces finalists for 2021 Global Media Awards

    By Our Staff

    INMA has revealed the finalists for Global Media Awards. Some 290 finalists have been listed for the competition. Most the themes centre on pandemic community outreach, brand-building, subscriptions, and data innovation at the heart of the shortlist.

    The 2021 competition by the International News Media Association (INMA) garnered 644 entries from 212 news brands in 37 countries. The finalists hail from Africa, Asia/Pacific, Europe, Latin America, and North America.  Leading the finalist list were entries from India (47), United States (36), Austria and Norway (22 each), Australia, New Zealand, and Sweden (with 19 finalists each).  Companies that led the INMA shortlist include Bennett, Coleman and Co. Ltd. (17), Russmedia (17), NZME (15), and News Corp Australia (14).

    First place winners, regional winners, and the global “Best In Show” will be unveiled June 3 in a virtual announcement.

    This year’s INMA Global Media Awards include 20 categories focused on excellence in news brands, media platforms, subscriptions, business development, and data and insights. The competition judges similar brands with groups for national news brands, regional news brands, and – for the first time – groups.

    The 644 entries in this year’s Global Media Awards competition are live on INMA.org in the association’s Best Practices archive. Finalists may be viewed publicly, while all other entries are reserved exclusively for INMA members. INMA has 6,500+ “best practices” from the past decade of Global Media Awards competitions, sortable to finalists and winners, category, year, and country.

     

     

  • Cadbury Sweet Kondattam was an initiative jointly conceived by Mondelez and The Hindu to make Cadbury and chocolate integral to snacking & sweet occasions in the city

    Hindu wins two awards at INMA Global Media Awards 2020

    By A Correspondent

     

    The Hindu group won two awards at the International News Media Association (INMA) Global Media Awards 2020. The group secured the first place for its campaign ‘Cadbury Sweet Kondattam’ for Client Mondelez India in the category ‘Best Idea to Acquire or Retain Advertising Clients’ and the second place for ‘Stay home. Stay vigilant.’ campaign for ‘Best Initiative in response to COVID-19’.

     

    Said Anil Viswanathan, Director – Marketing (Chocolates), Mondelez India: “Our partnership with The Hindu helped in continuing our mission to become a part of the cultural fabric of Tamil Nadu. Cadbury Sweet Kondattam was an initiative jointly conceived by Mondelez and The Hindu to make Cadbury and chocolate integral to snacking and sweet occasions in the city. The initiative was very successful and The Hindu was instrumental in bringing local insight and execution muscle to deliver scale and noticeability in Chennai,”

     

    Added Suresh Balakrishna, Chief Revenue Officer, The Hindu Group said: “As an organisation, we have understood our consumers well – be it informing, engaging or entertaining them. Through our integrated solutions, we enabled our client Mondelez India to connect with the people of Tamil Nadu. Through ‘Stay home. Stay vigilant.’, we continued to be with our readers as we face the biggest tests of our time. We are happy about the wins at INMA 2020 Global Media Awards as they validate our constant efforts to be consumer-centric. This is yet another encouragement to keep us going as there is much to do in the times to come – to rise up with hope!”

     

     

  • The announcement of winners in the INMA Global Media Awards competition will be made via livestream video on or around April 28

    INMA cancels Paris World Congress

    By A Correspondent

     

    The International News Media Association (INMA) has cancelled its Paris World Congress of News Media scheduled to be held for April 23-28 over concerns about the rapidly evolving COVID-19 pandemic.

     

    “Our overriding priority is the health, safety, and well-being of our participants,” said Earl J. Wilkinson, executive director and CEO of INMA. “Participants cannot realistically travel from their home countries to Paris. And the ramifications of the pandemic in Paris have turned the situation in the city problematic.”

     

    The INMA World Congress has been cancelled after two years of preparation. The Congress would have attracted nearly 600 participants from 50+ countries for its conference, workshops, and study tour of Parisian media houses. The conference was to have been held at Palais Brongniart, with an opening reception at The Louvre.

     

    Added Wilkinson:“We are fortunate to have a strong foundation as an association, a robust virtual training environment for members, and amazing conference experiences planned for the second half of the year in Dublin, New Delhi, Lima, and Los Angeles. We are disappointed that we couldn’t bring the world of news media to Paris and, of course, show off Paris to so many international guests.”

     

    The announcement of winners in the INMA Global Media Awards competition will be made via livestream video on or around April 28, the originally scheduled date for the unveiling which would have taken place in Paris.

     

    Planning has already begun to bring a virtual World Congress to Paris participants in April/May, as well as the next in-person World Congress in New York in May 2021.

     

     

  • Leading the INMA shortlist with finalists are News Corp; Jagran; Schibsted; Bennett, Coleman & Company Ltd.; Russmedia; and Stuff

    INMA unveils Global Media Awards finalists

    By A Correspondent

     

    The International News Media Association (INMA) announced 173 finalists for the 2020 Global Media Awards competition, which rewards innovation and excellence growing audience, brand, and revenue.

     

    This year’s competition generated 824 entries from 242 news brands in 44 countries. Finalists hail from Africa, Asia/Pacific, Europe, Latin America, and North America. India has the highest number of finalists with 29, followed by the United States with 27, Norway with 14, and Australia with 12.

     

    In terms of companies, leading the INMA shortlist with finalists are News Corp; Jagran; Schibsted; Bennett, Coleman & Company Ltd.; Russmedia; and Stuff.

     

    About 42 media experts from 20 countries judged the competition in February, focusing on breakthrough results, unique concepts, strong creativity, innovative thinking, and winning synergies across media platforms.

     

    First place winners, regional winners, and the coveted global ‘Best in Show’ will be unveiled on April 28 at the 90th Annual INMA World Congress of News Media  in Paris.

     

    All 824 entries in this year’s Global Media Awards competition are live on INMA.org in the association’s Best Practices archive. Finalists may be viewed publicly, while all other entries are reserved exclusively for INMA members.

     

     

  • At the INMA South Asia Conference last week, the underlying message was that unless fixed, the print media could be in trouble. Although we have asked him a similar question in the past, here’s one again. Without further ado: Dr Bhaskar Das in Das ka Dum. Read on…

    Das ka Dum with Dr Bhaskar Das: As an industry veteran, do you think the news media has a future?

    At the INMA South Asia Conference last week, the underlying message was that unless fixed, the print media could be in trouble. Although we have asked him a similar question in the past, here’s one again. Without further ado: Dr Bhaskar Das in Das ka Dum. Read on…

     

    If you wish to access the archives, please go to the Das Ka Dum tab on the website’s top navigation bar.

     

    Q. At the INMA conference, we all heard practitioners and pundits talk about the state of the news media. As an industry veteran, do you think the news media has a future?

     

    A. Future isn’t something that one can give an expert opinion with certainty. Besides, are you referring to news or media. When you utter the words together, it sounds as if  you are  confused between content, it’s delivery and device. Since that clarity is missing in the question, let me answer in general.

     

    Future has to be created and cannot  be predicted, always with precision. We are not in the astrological business.  Having said that,  I would hasten to add that attachment to legacy business models compels many businesses to gloss over the tectonic shifts and black swan signs of their ecosystem. And I discern tell-tale signs of an industry-wide atrophy for many formats of delivery of news. News, per se, has no existential challenge. News will always be relevant for audience as lack of news – of any type – engenders unenlightened anxiety. It is only the consumers’ way of consuming it which is undergoing a change. And that’s affecting the business models of the delivery formats of various businesses. It may not be prudent to link future of content with the future of delivery formats and their business models.

     

     

  • This year’s theme is – `What matters most now – how to win in a world of unprecedented competition and disruptive changes

    INMA South Asia Media Fest in Delhi from Nov 18-22

    By A Correspondent

     

    The 13th annual International News Media Association’s (INMA) South Asia Media Festival will be held from November 18 – 22 in New Delhi.

     

    This year’s theme is relevant to the current landscape – `What matters most now – how to win in a world of unprecedented competition and disruptive changes.’ At the Festival, delegates will gain insights and a forward-looking perspective into the unique strategies and best practices of the South Asian news media industry, initially over two days of a  study tour (Nov 18 and 19), seminars (Nov 20) and concluding with two days of the conference (Nov 21 and 22).

     

    Among the many stars speaking at this year’s edition will be Shailesh Prakash, CIO and Vice President of Digital Product Development of the Washington Post who will address the audience on ‘News Media Today – The perfect storm or the perfect opportunity?’. Then there will be Andy Brown, CEO & Chairman, Kantar Media who will talk about `What do brands want now’ and Earl J. Wilkinson, Executive Director and CEO, INMA will present the `News Media Outlook 2019 – What’s over the horizon for publishers in South Asia’.

     

     

  • The 194 finalists rose to the top from this year’s 664 entries from 165 news media companies in 34 countries

    Finalists announced for 2019 INMA Global Media Awards

    By A Correspondent

     

    The International News Media Association (INMA) announced finalists in the 2019 Global Media Awards competition, featuring top campaigns worldwide by news media companies to grow audience, revenue, and brand.

     

    The 194 finalists rose to the top from this year’s 664 entries from 165 news media companies in 34 countries. Entrants included newspaper media, magazine media, digital media, television media, and radio media.

     

    Entries were judged across 20 categories and two groups: global/national brands and regional/local brands. Those entries were judged in February by an international panel of 46 judges from 15 countries.

     

    Leading the INMA shortlist is News Corp with 17 finalists across their titles internationally, followed by Schibsted with 16, Jagran with 11, Gannett/USA Today Network with 10, HT Media with eight, and Amedia, Bennett Coleman & Company Ltd., and Russmedia with seven each.

     

    India had the highest numbers of finalists with 39, followed by the United States with 37, Norway with 22, and Australia with 17.

     

    In May, 40 first-place winners will be announced from the finalists at the Global Media Awards Dinner at the Edison Ballroom in New York. The awards ceremony will be held on Friday, May 17, in conjunction with the 89th Annual World Congress of News Media. Regional winners and the global “Best in Show” also will be announced that evening.

     

    “This year’s finalists stand out for two reasons: an expanded willingness to use digital platforms to grow their core business and a heart-and-soul approach to their news brands to help solve community challenges,” said Earl J. Wilkinson, executive director and CEO of INMA. “This is an extremely creative class of INMA finalists, and it is an honour to make it to this round of judging.”

     

     

  • Building on INMA’s study tour initiatives worldwide, the association will launch its first-ever study tour for South Asian members August 7-8

    INMA to host 4-day South Asia fest in Aug

     

     

    The International News Media Association (INMA) will host a four-day South Asia Media Festival from August 7-10 in New Delhi to celebrate best practices in the print and digital ecosystems of the region.

     

    Building on INMA’s study tour initiatives worldwide, the association will launch its first-ever study tour for South Asian members August 7-8. Study tour highlights include two days of exploration of New Delhi media market with an eye for disruption, innovation and growth opportunities; travel to the new media offices of Bhaskar, Times Internet, Jagran, and the newsrooms of Inshorts, Quint, and India Today; witness in-depth presentations and exciting discussions at these stops on a plethora of topics relevant to the digital media ecosystem in South Asia.

     

    Meanwhile, the 12th Annual INMA South Asia News Media Conference will be held on August 9 and 10 under the theme of ‘Print Is The New Medium,’ which celebrates the strength of the print media. The festival will bring together South Asia’s top publishers and specifically executives charged with growing advertising, circulation, brand and revenue from news media companies in India, Bangladesh, Sri Lanka, Nepal and Pakistan.

     

     

  • India entries bagged 28 awards at the International News Media Association Awards held in Washington DC on Monday

    India Shining at INMA Awards

     

    By A Correspondent

     

    Indian companies bagged several accolades at the INMA Global Media Awards held on Monday in Washington DC. Of the 28winnners from India (including two Regional Award winners, Jagran Prakashan received two first place awards.

    The New York Times’ “Truth Is Hard” multi-media campaign touting the impact of its journalism amid a rising tide of fake news and misinformation won the coveted INMA Global Media Awards “Best in Show,” joining 33 companies taking home top prizes in growing brand, audience, and revenue.

    Produced by the International News Media Association, the Global Media Awards were presented before more than 400 participants attending the INMA World Congress of News Media at the Mead Center for American Theater in Washington, D.C.

    During the ceremony, 40 first-place winners were unveiled across 20 categories aimed at energizing news brands, creating products, engaging audiences, developing customer insights, growing advertising revenue, and instilling innovation. Entrants were judged in two groups: global/national brands and regional/local brands. INMA has presented awards for media excellence since 1937.

    The 2018 Global Media Awards competition garnered 830 entries from 220 media companies in 39 countries. Participants included newspaper media, magazine media, digital media, television media, and radio media.

    An international panel of 50 executives from 20 countries selected 195 finalists, and from those the first place category winners were announced at the awards ceremony.

    Other than Jagran Prakashan, six companies won multiple first-place awards. Sweden’s MittMedia took home three top prizes, while six others garnered two first places: Grupo RBS from Brazil, News Corp from Australia, VG from Norway, USA Today Network and The Wall Street Journal from the United States.

    “If there were emerging themes among this year’s Global Media Awards winners, it would be about communicating the values held by news brands amid the misinformation explosion and the rise of algorithms, data, and machine learning in the everyday running of a media company,” said Earl J. Wilkinson, executive director and CEO of INMA. “This year’s competition was intensely competitive with a record number of entries that provoked debate among judges on what defines success – the precise argument happening at INMA member companies.”

     

    Regional winners announced

    Judges selected from finalists the best in six world regions. Announced in Washington were:

    :: Best in Africa: Ads24, South Africa, “Ads24 Presents Food for Thought”

    :: Best in Asia/Pacific, Regional/Local Brands: News Corp Australia, “News ADvance Program”

    :: Best in Asia/Pacific, Global/National Brands: South China Morning Post, “Alibaba Entrepreneurs Fund JumpStarter”

    :: Best in Europe, Regional/Local Brands: MittMedia, Sweden, “User Activity Tracking Map”

    :: Best in Europe, Global/National Brands: Aftenposten, Norway, “Front Page Reinvented: The Algorithm That Supports Our Journalistic Mission”

    :: Best in Latin America: Grupo RBS, Brazil, “PelasRuas: Innovation, Collaboration and Solutions in the Hands of the Community”

    :: Best in North America, Regional/Local Brands: LNP Media Group, United States, “The Caucus, a Watchdog Publication”

    :: Best in North America, Global/National Brands: The New York Times, United States, “Truth Is Hard”

    :: Best in South Asia, Regional/Local Brands: Hindustan Times, India, “Hindustan Times Palate Fest”

    :: Best in South Asia Global/National Brands: Jagran Prakashan, India, “957 Pages from a Daughter’s Diary”

     

    INMA Global Media Awards results

    Note: Group 1 below represents regional/local brands, and Group 2 represents global/national brands. Honourable Mentions are listed alphabetically.

     

    CATEGORY 1: BEST BRAND AWARENESS CAMPAIGN

    Group 1

    :: First Place: ABP, India, “Ananda Utsav: Brand Awareness Campaign for Largest Bengali Festive Event” 

    :: Second Place: Bay Area News Group, United States, “Start a New Ritual Read the Paper: Klay Thompson Campaign”

    :: Third Place: Newsday Media Group, United States, “Watchdog Editorial Campaign”

    :: Honourable Mention: The Atlanta Journal-Constitution, United States, “Worth Knowing”

    :: Honourable Mention: Toronto Star, Canada, “Investigate. Report. Effect Change.”

    Group 2

    :: First Place: The New York Times, United States, “Truth is Hard”

    :: Second Place: The Globe and Mail, Canada, “Journalism Matters”

    :: Third Place: HelsinginSanomat, Finland, “The World is Beyond the Headlines”

    :: Honourable Mention: Fairfax Media, Australia, “The Australian Financial Review: The Daily Habit of Successful People”

    :: Honourable Mention: NZME, New Zealand, “Discover More: nzherald.co.nz Relaunch” 

     

    CATEGORY 2: BEST PUBLIC RELATIONS OR COMMUNITY SERVICE CAMPAIGN

    Group 1

    :: First Place: Grupo RBS, Brazil, “PelasRuas: Innovation, Collaboration and Solutions in the Hands of the Community”

    :: Second Place: News Corp, Australia, “Do Something! Day”

    :: Third Place: Los Angeles Times, United States, “High School Insider”

    :: Honourable Mention: Bennett Coleman & Company Ltd. (Times Group), India, “Maharashtra Times – Women’s Sanitation: An Inconvenient Truth”

    :: Honourable Mention: Republic Media – USA Today Network – Gannett, United States, “It Shouldn’t Hurt to be a Child Cause Marketing Campaign”

    Group 2

    :: First Place: Agora, Poland, “Tomorrownauts”

    :: Second Place: NZME, Auckland, “Break The Silence”

    :: Third Place: Jagran Prakashan, India, “Fields on Fire”

    :: Honourable Mention: FINN.no, Norway, “Wanted: Ocean Plastic”

    :: Honourable Mention: Singapore Press Holdings, Singapore, “Stomp Goody Bag Campaign”

     

    CATEGORY 3: BEST USE OF AN EVENT TO BUILD A NEWS BRAND

    Group 1

    :: First Place: The Chronicle Herald, Canada, “Now! Nova Scotia and the Now! Nova Scotia Good News Awards”

    :: Second Place: News Corp, Australia, “Herald Sun Full-On Footy Tour”

    :: Third Place: HT Media, India, “Hindustan Times Palate Fest”

    :: Honourable Mention: Ads24, South Africa, “Ads24 Presents Food for Thought”

    :: Honourable Mention: Børsen, Denmark, “Børsen Gazelle Awards”

    Group 2

    :: First Place: Financial Times Live, United Kingdom, “FT Weekend Festival”

    :: Second Place: News Corp, Australia, “Jeff Horn – The Sunday Mail”

    :: Third Place: Schibsted, Norway, “Aftenposten Event A-Tech”

    :: Honourable Mention: Axel Springer Auto Verlag, Germany, “Sport BILD Award”

    :: Honourable Mention: Krone Multimedia, Austria, “Austrian Video Award”

     

    CATEGORY 4: BEST NEW PRINT PRODUCT

    Group 1

    :: First Place: LNP Media Group, United States, “The Caucus, a Watchdog Publication”

    :: Second Place: Dainik Bhaskar, India, “Maharashtra Independent Thought Booklet”

    :: Third Place: Newsday Media Group, United States, “The Newsday Vault”

    :: Honourable Mention: ABP, India, “Paper Within Paper: A First-Time-in-India Concept by ABP” 

    :: Honourable Mention: Herald Sun, Australia, “AFLW Liftout& Supplements” 

    Group 2

    :: First Place: USA Today Network, United States, “USA Today Network Brand Refresh: Print”

    :: Second Place: 24sata, Croatia, “JoomBoos Magazine from Cringe to Lit”

    :: Third Place: Fairfax Media, Australia, “Fairfax Media: Executive Style Magazine”

    :: Honourable Mention: Metro, Belgium, “Metro Start: Best New Print Product” 

    :: Honourable Mention: News Corp, Australia, “News Corp Travel Tuesday Escape Everyday Series” 

     

    CATEGORY 5: BEST USE OF MOBILE

    Group 1

    :: First Place: Winnipeg Free Press, Canada, “News Break by Winnipeg Free Press”

    :: Second Place: Russmedia Digital, Austria, “VOL.at Redesign”

    :: Third Place: Galadari Printing & Publishing, United Arab Emirates, “Khaleej Times Mobile News Service”

    Group 2

    :: First Place: VG, Norway, “VG on Snapchat Discover”

    :: Second Place: The Telegraph, United Kingdom, “Telegraph Snapchat Discover”

    :: Third Place: NZME, New Zealand, “Nzherald.co.nz Redesign”

    :: Honourable Mention: Artear, Argentina, “TN TodoNoticias New Mobile Apps” 

    :: Honourable Mention: South China Morning Post, China, “HK Racing” 

     

    CATEGORY 6: BEST USE OF VIDEO

    Group 1

    :: First Place: Alabama Media Group, United States, “Reckon by AL.com’s Alabama Senate Editorial Campaign”

    :: Second Place: Newsday Media Group, United States, “Sanctuary”

    :: Third Place: The Atlanta Journal-Constitution, United States, “The Making of Real Journalism”

    :: Honourable Mention: Calgary Herald, Canada, “Call of the Rail: Restoring Colonist Car 1202” 

    :: Honourable Mention: Russmedia Digital, Austria, “Made in Vorarlberg” 

    Group 2

    :: First Place: Aftonbladet, Sweden, “Armored Glass Girl”

    :: Second Place: The Wall Street Journal, United States, “The Face of Real News”

    :: Third Place: 24sata, Croatia, “Gone But Not Forgotten”

    :: Honourable Mention: Agora, Poland, “Make Poland Great Again: The Online Night-Show by Gazeta.pl” 

    :: Honourable Mention: Stuff, New Zealand, “The Valley” 

     

    CATEGORY 7: BEST LAUNCH OF A BRAND OR PRODUCT TO CREATE AN AUDIENCE SEGMENT

    Group 1

    :: First Place: News Corp Australia, Australia, “Local Sports Stars”

    :: Second Place: Alabama Media Group, United States, “This Is Alabama”

    :: Third Place: Amar Ujala Publications, India, “Amar Ujala’s Multi-Platform Kavya Taps Into Massive Hindi Poetry Subculture”

    :: Honourable Mention: Los Angeles Times, United States, “Dirty John Podcast”

    :: Honourable Mention: SaltWire Network, Canada, “SaltWire Network Brand Launch”

    Group 2

    :: First Place: NBC News Digital, United States, “NBC News’ ‘Stay Tuned’ On Snapchat”

    :: Second Place: Agora, Poland, “Myk! From On-Line to TV”

    :: Third Place: Omni, Sweden, “The Launch of Omni Ekonomi”

    :: Honourable Mention: 24sata, Croatia, “Miss7: This is Me #WATCHmeGO” 

    :: Honourable Mention: News Corp, Australia, “News Prestige Network Launch” 

     

    CATEGORY 8: BEST USE OF NEW TECHNOLOGY TO GENERATE REVENUE AND ENGAGE

    Group 1

    :: First Place: MittMedia, Sweden, “The Homeowners Bot”

    :: Second Place: USA Today, United States, “Local Flash Briefings on Alexa in Partnership with Spoken Layer”

    :: Third Place: Russmedia Digital, Austria, “Made in Vorarlberg”

    :: Honourable Mention: Bay Area News Group, United States, “Leadhax – Online Advertising for Real Estate Agents” 

    :: Honourable Mention: Honolulu Star-Advertiser, United States, “The Digital Billboard Network”

    Group 2

    :: First Place: Aftenposten, Norway, “Front Page Reinvented: The Algorithm That Supports Our Journalistic Mission”

    :: Second Place: Aftonbladet, Sweden, “What’s On the Plate”

    :: Third Place: VG, Norway, “Mystery at the Oslo Plaza”

    :: Honourable Mention: Bonnier News Brand Studio, Sweden, “Löfbergs: The Next Generation Coffee Experience” 

    :: Honourable Mention: Ringier, Switzerland, “Using Advanced Artificial Intelligence (AI) to Generate Revenue and Boost Reader Engagement @ Ringier” 

     

    CATEGORY 9: BEST IDEA TO ENCOURAGE PRINT READERSHIP OR ENGAGEMENT

    Group 1

    :: First Place: Austin American-Statesman, Texas, “The Talk: An Interactive Multi-Platform Exploration of Race-Police Relations”

    :: Second Place: Calgary Herald, Canada, “Syrian Refugees: A New Home, A New Life”

    :: Third Place: The Oklahoman Media Company, United States, “The Oklahoman’s Brand Campaign”

    :: Honourable Mention: Bay Area News Group, United States, “Klay Thompson Campaign for Bay Area News” 

    :: Honourable Mention: Vijay Karnataka (Times Group), India, “Language Newspaper Taking Youngsters Message to The Prime Minister” 

    Group 2

    :: First Place: USA Today Network – Gannett, United States, “I Am An American”

    :: Second Place: HelsinginSanomat, Finland, “The Art of Journalism”

    :: Third Place: Jagran Prakashan, India, “A Glass Half Full”

    :: Honourable Mention: El País, Spain, “The New Arrivals”  

    :: Honourable Mention: WeltN24, Germany, “Die Welt of December 9, 2017” 

     

    CATEGORY 10: BEST IDEA TO GROW DIGITAL READERSHIP OR ENGAGEMENT

    Group 1

    :: First Place: MittMedia, Sweden, “The Homeowners Bot”

    :: Second Place: Grupo RBS, Brazil, “GaúchaZH: A Platform for Reading, Watching and Listening”

    :: Third Place: Amar Ujala Publications, India, “Kavya (Poetry) Drives High-Value Registrations Engagement”

    :: Honourable Mention: ABP, India, “Growing the Readership of Ebela.in by Cementing Its Position As the Go-To Bengali” 

    :: Honourable Mention: Chicago Tribune, United States, “Dining Awards”

    Group 2

    :: First Place: Ringier, Switzerland, “Using Advanced Artificial Intelligence to Boost Digital Reader Engagement @ Ringier”

    :: Second Place: The Economist, United Kingdom, “The World in 2018”

    :: Third Place: Aftenposten, Norway, “Front Page Reinvented: The Algorithm That Supports Our Journalistic Mission”

    :: Honourable Mention: Nation Media Group, Kenya, “Nation Messenger Bot: Nation Kiki” 

    :: Honourable Mention: VG, Norway, “VG on Snapchat Discover: Digital Engagement”

     

    CATEGORY 11: BEST USE OF SOCIAL MEDIA

    Group 1

    :: First Place: La Voz del Interior, Argentina, “Vivo in CBA”

    :: Second Place: Newsday Media Group, United States, “Newsday’s Day in the Life of Long Island”

    :: Third Place: Alabama Media Group, United States, “It’s a Southern Thing”

    :: Honourable Mention: OVB24, Germany, “Rosenheimsbeste.de: Reinventing Local Guides” 

    :: Honourable Mention: Upsala Nya Tidning, Sweden, “UNT Pendlingskollen: Building Journalistic Ecosystems Using Social Media” 

    Group 2

    :: First Place: VG, Norway, “VG on Snapchat Discover”

    :: Second Place: The Financial Times, United Kingdom, “FT Instagram Stories”

    :: Third Place: Condé Nast International, United Kingdom, “Vogue International on Instagram Stories”

    :: Honourable Mention: Bennett Coleman & Company Ltd. (Times Group), India, “#NoConditionsApply:  ShindoorKhela” 

    :: Honourable Mention: NBC News Digital, United States, “NBC News’ ‘Stay Tuned’ on Snapchat”  

     

    CATEGORY 12: BEST NEW PAID CONTENT OR SUBSCRIPTION INITIATIVE

    Group 1

    :: First Place: Editora Globo, Brazil, “Data-Driven Digital Subscription Paywall Model”

    :: Second Place: Hall Media, MittMedia, Sörmlands Media, VK Media, Sweden, “SverigesLokalnyheter”

    :: Third Place: Dainik Bhaskar, India, “When a Young Newspaper Established its Position In a Cluttered and Commoditized Market With Over 15,673 Newspapers”

    :: Honourable Mention: ABP, India, “The Telegraph t3: Life Enhancement Programme”

    :: Honourable Mention: Hearst Newspapers – Times Union, United States, “Dynamic Meter and Paywall”

    Group 2

    :: First Place: The Wall Street Journal, United States, “The WSJ Dynamic Paywall”

    :: Second Place: Schibsted, Norway, “Touchpoints”

    :: Third Place: DagensNyheter, Sweden, “Using Analytics to Drive Continuous Growth in Digital Subscriptions”

    :: Honourable Mention: Dow Jones, United States, “Omni-Channel Initiative” 

    :: Honourable Mention: HelsinginSanomat, Finland, “Diamonds Are Forever: HelsinginSanomat’s Digital Strategy Renewal” 

     

    CATEGORY 13: BEST IDEA TO GROW ADVERTISING SALES OR RETAIN ADVERTISING CLIENTS

    Group 1

    :: First Place: News Corp Australia, Australia, “News ADvance Program”

    :: Second Place: Honolulu Star-Advertiser, United States, “The Digital Billboard Network”

    :: Third Place: Bonnier News, Sweden, “SmartaJobb”

    :: Honourable Mention: Ads24, South Africa, “#Ads24 Diski” 

    :: Honourable Mention: D&C Digital – USA Today Network – Gannett, United States, “Saving The Source” 

    Group 2

    :: First Place: Jagran Prakashan, India, “Gaming The Revenue Strategy”

    :: Second Place: Times of India, India, “Times Power of Print”

    :: Third Place: The Economist, United Kingdom, “The World in 2018”

    :: Honourable Mention: Independent Media, South Africa, “Drive360” 

    :: Honourable Mention: United Daily News, Taiwan, “Intelligence Beyond Data:  Unlock the Potential of Audience Engagements” 

     

    CATEGORY 14: BEST MARKETING SOLUTION FOR AN ADVERTISING CLIENT

    Group 1

    :: First Place: Grupo RBS, Brazil, “The Media Project for Lebes Life Store”

    :: Second Place: Midday Infomedia, India, “Brands Make Inroads to the Corporate World with Mid-Day”

    :: Third Place: Florida Today – USA Today Network – Gannett, United States, “Where Innovation Takes Flight”

    :: Honourable Mention: ABP, India, “The Sweet Story From a Sweet Land! How ABP Changed the Taste of Bengali Sweets for Mondelez India” 

    :: Honourable Mention: Ads24, South Africa, “Ads24/Phumelela Soccer 6 Multi-Platform Campaign”

    Group 2

    :: First Place: South China Morning Post, “Alibaba Entrepreneurs Fund Jumpstarter 2017”

    :: Second Place: Jagran Prakashan, India, “Conversations with Customers”

    :: Third Place: The Irish Times, Ireland, “Be One: Inspire One in Association with Ulster Bank”

    :: Honourable Mention: Bonnier News Brand Studio, Sweden, “Nordea: The Smart Concept 2.0” 

    :: Honourable Mention: Folha de São Paulo, Brazil, “The Reinvention of Print: GOL Brazilian Airline and Folha de São Paulo” 

     

    CATEGORY 15: BEST EXECUTION OF PRINT ADVERTISING

    Group 1

    :: First Place: Amedia, Norway, “Leading the Fight on Grey”

    :: Second Place: Newsday Media Group, United States, “Good Samaritan Hospital HealthLink 4 Page PopUp”

    :: Third Place: Diario Panorama, Venezuela, “Venezuela Biodiversa”

    :: Honourable Mention: Gannett Imaging and Ad Design Center, United States,  “Noah’s Ark Ristorante” 

    :: Honourable Mention: News Corp, Australia, “The Book of Mormon Mega Wrap” 

    Group 2

    :: First Place: NZME, New Zealand, “The Inequality Issue”

    :: Second Place: Bennett Coleman & Company Ltd. (Times Group), India, “Make India Water Positive”

    :: Third Place: Folha de São Paulo, Brazil, “The Reinvention of Print: GOL Brazilian Airline and Folha de São Paulo”

    :: Honourable Mention: Mathrubhumi Printing & Publishing, India, “Santappan Advertising Campaign”

    :: Honourable Mention: News Corp, Australia, “#SamDay or How our Two Biggest Mastheads Changed Their Name for the Day” 

     

    CATEGORY 16: BEST EXECUTION OF NATIVE ADVERTISING

    Group 1

    :: First Place: Los Angeles Times, United States, “Through a Cracked Lens, Sponsored by Snowfall”

    :: Second Place: The Atlanta Journal-Constitution, United States, “The Year in Real Journalism”

    :: Third Place: Amedia, Norway, “Leading the Fight on Grey”

    :: Honourable Mention: Postmedia, Canada, “Alive 375” 

    :: Honourable Mention: Republic Media – USA Today Network – Gannett, United States, “Total Wine & More Native Campaign” 

    Group 2

    :: First Place: The Irish Times, Ireland, “Story of Home”

    :: Second Place: EkstraBladet, Denmark, “‘Denmark’s Best Idea’ — High Engagement and Explosive Brand Awareness”

    :: Third Place: Styria Content Creation, Austria, “Seat Ibiza”

    :: Honourable Mention: 24sata, Croatia, “The Shared Dream Became Reality” 

    :: Honourable Mention: News Corp, Australia, “Suncorp Federal Budget” 

     

    CATEGORY 17: BEST USE OF DATA ANALYTICS

    Group 1

    :: First Place: MittMedia, Sweden, “User Activity Tracking Map”

    :: Second Place: Amedia, Norway, “From Chasing Reach to a Convertible Audience: The Case for Loyal Non-Subscribers”

    :: Third Place: Fairfax Media, Australia, “InsightsPlus”

    :: Honourable Mention: Berliner Morgenpost, Germany, “The Berliner Morgenpost Interactive Reader Map: The Interdepartmental Analysis Tool for the Newsroom Sales and Marketing” 

    :: Honourable Mention: News Regional Media, Australia, “A Digital Playbook for Every Newsroom” 

    Group 2

    :: First Place: Dainik Bhaskar Digital, India, “Autobot: Automated Intelligent Push Notification Engine”

    :: Second Place: De Persgroep Publishing, Belgium, “Automated Retention Using Churn Modeling”

    :: Third Place: The Financial Times, United Kingdom, “Project XX”

    :: Honourable Mention: Fairfax Media, Australia, “The Australian Financial Review: Harnessing Data to Drive Revenue Growth” 

    :: Honourable Mention: Gannett, United States, “Deepening Digital Audience Engagement and Retention Through Voice of the Customer Insights”

     

    CATEGORY 18: BEST USE OF CONSUMER RESEARCH

    Group 1

    :: First Place: Fairfax Media, Australia, “InsightsPlus”

    :: Second Place: Dainik Bhaskar, India, “How a Young Newspaper Soared to Become Maharashtra’s Independent Newspaper”

    :: Third Place: News Corp, Australia, “App Only and App Management Research”

    :: Honourable Mention: Republic Media – USA Today Network – Gannett, United States, “Community Impact Campaign” 

    Group 2

    :: First Place: Dow Jones, United States, “WSJ Project Moment”

    :: Second Place: News Corp, Australia, “The Food, Mood and Media Connection”

    :: Third Place: Star Metro Media, Canada, “Rockies By Rail: Digital Content Research Campaign”

    :: Honourable Mention: Fairfax Media, Australia, “Kidtopia Festival” 

    :: Honourable Mention: De Persgroep Publishing, Belgium, “NPS: The Process, Not the KPI”

     

    CATEGORY 19: BEST NEW CORPORATE INNOVATION INITIATIVE

    Group 1

    :: First Place: Honolulu Star-Advertiser, United States, “The Digital Billboard Network”

    :: Second Place: Amedia, Norway, “The Better Journalism Initiative: How Better Journalism Propelled Digital Subscription Growth”

    :: Third Place: Russmedia Digital, Austria, “VOL.at Redesign”

    Group 2

    :: First Place: Jagran Prakashan, India, “957 Pages from a Daughter’s Diary”

    :: Second Place: Fairfax Media, Australia, “Project Blue”

    :: Third Place: Schibsted, Sweden, “The Schibsted Daily: Foster Innovation Through Information”

    :: Honourable Mention: Dagbladet, Norway, “Reader Critics“ 

    :: Honourable Mention: The Financial Times, United Kingdom, “The Visual Vocabulary”

     

    CATEGORY 20: BEST NEW CONCEPT OR INNOVATION TO CREATE NEW PROFIT CENTERS

    Group 1

    :: First Place: Russmedia, Austria, “Interactive West 2018”

    :: Second Place: Grupo RBS, Brazil, “Donna Beauty Pompeia: A Place to Discover Yourself”

    :: Third Place: Honolulu Star-Advertiser, United States, “The Digital Billboard Network”

    :: Honourable Mention: Herald Sun, Australia, “Herald Sun Destination Education”

    :: Honourable Mention: OVB24, Germany, “Rosenheimsbeste.de: Reinventing Local Guides” 

    Group 2

    :: First Place: Schibsted, Norway, “Aftenposten Junior: A Brand Extension with Exceptional Profits”

    :: Second Place: Jagran Prakashan, India, “Gaming The Revenue Strategy”

    :: Third Place: The Hindu Group, India, “Step”

    :: Honourable Mention: News Corp, Australia, “International Pro Darts Showdown Series”

    :: Honourable Mention: Sanoma Media, Finland, “HS Multi-Channel Strategy in Media Sales”

    The next Global Media Awards competition deadline is Friday, January 25, 2019.

     

  • Publishers say they are open to going to war with advertising agencies and media agencies

    Native advertising rises in importance, notes INMA report

    By A Correspondent

     

    The importance of native advertising continues to rise in the revenue mix even as labelling is inconsistent for many media companies, according to a report released by the International News Media Association (INMA) and the Native Advertising Institute.

     

    Based on a survey of 231 media executives from 51 countries, “Native Advertising Trends in News Media” captures the sharp rise of native in the advertising mix – 11 per cent last year, 18 per cent this year, and projected to be 32 per cent by 2020.

     

    With the rise in revenue comes challenges, with 11per cent of publishers not labelling native advertising at all. Author Jesper Larsen, founder of the Native Advertising Institute, says this lack of labelling hurts the credibility of news media and needs to be addressed.

     

    Meanwhile, publishers say they are open to going to war with advertising agencies and media agencies since the alternative would be they will be left with a low-margin business model.

     

    The report looks at integrating native advertising content, the effect on the bottomline, native advertising solutions and sources, measuring the effect of native advertising, opportunities and threats.

     

    “Native Advertising Trends in News Media” is punctuated by best practice case studies from CNN, Helsingborgs Dagblad,and Bild.

     

    The report is available for free to INMA members and available to non-members for US$795 – which includes one year of association membership, all strategic reports, Webinars, and access to all INMA content and peer connection tools.

  • A new report points to native advertising opportunities and hurdles for newspaper media

    Native Advertising on the Rise

     

    News media companies expect sharp growth in native advertising revenues over the next two years as cultural obstacles are overcome and best practices embraced, according to survey results released by the International News Media Association (INMA) and the Native Advertising Institute (NAI).

     

    “Native Advertising Trends 2016: The News Media Industry” features a survey of 156 mostly newspaper media companies in 48 countries conducted in July to September 2016. Most respondents are members of INMA, representing the leading news media companies in the world.
    “It’s the first-ever global study done on native advertising for newspaper media,” said Jesper Laursen, founder of NAI, and Earl J. Wilkinson, executive director and CEO of INMA, in a joint statement. “Our goal has been to shed light on one of the most important topics and fastest-growing streams of revenue in the industry today.”

     

    According to the INMA-NAI survey, 11% of overall advertising revenue from newspaper media was channeled to native advertising in 2015. That share is expected to grow to 25% by 2018.

     

    While publishers will manage this shift over the next two years, the data and the case studies suggest a growing body today of actionable best practices.

     

    As of late 2016, 48% of newspaper media are already doing some form of native advertising, and another 39% are likely to add it as an advertising option, according to the survey. Some 89% of respondents say native advertising is important to their companies – with a plurality rating it as the most important new advertising source above programmatic. More than three out of four publishing executives surveyed are bullish about native advertising.

     

    Beyond the survey results, the report features five best-practice case studies on native advertising:
    Other highlights of “Native Advertising Trends 2016: The News Media Industry” include:
    The role of editorial: How native advertising gets executed is as hotly debated at media companies today as print advertorials were in years past. Yet the INMA-NAI survey sheds light on emerging trends:

    42% use editorial teams for native advertising, 33% use their own native advertising studio, 28% use a separate native advertising team, and 26% use an external agency partner.

     

    The fact that publishers already have general editorial expertise is considered by 66% to be the top strength for native advertising at their companies.

     

    Yet 38% say the lack of separation of the editorial and commercial sides of the business is a threat to proper execution of native advertising.

     

    Labeling: A clear consensus among media companies that participated in the survey emerged about how to label native advertising in publisher ecosystems. Some 60% say “sponsored content” is their label of choice, while 24% label native advertising as “advertisement” or “paid content.” Disturbingly, 7% of respondents don’t label native advertising, prompting a chastisement by the authors.

     

    Native vs. traditional advertising: A slight majority of media companies surveyed (54%) sell native advertising in combination with traditional advertising, while others sell it as a separate product. Eight out of 10 respondents do not have a dedicated sales team for native advertising.

     

    Charging more for native: While native advertising is more expensive and more time-consuming to create, it also is more lucrative. Some 65% of respondents charge more for native advertising. Laursen said that in the early days of native advertising publishers could generate up to six times the rate of traditional advertising, but a saturated market is mitigating those differences today.

     

    Hurdles to overcome: There are hurdles to overcome with native advertising. According to the survey, explaining native advertising to marketers and convincing advertisers to tell real stories are the Top 2 challenges. Some 55% of survey participants said poor client understanding of native advertising is the biggest threat to success.

     

    Written content top opportunity: Not surprising for a survey targeting a media segment built on the written word, the INMA-NAI survey respondents overwhelmingly said written content was the top opportunity for native advertising at their company. At 90%, written content was far ahead of the next biggest opportunity by 36 points.

     

    Other report highlights include how publishers are measuring the effectiveness of native advertising and the most effective types of native advertising. The 51-page report is available for free to INMA members via INMA.org and to others via the Native Advertising Institute.