Tag: ET Now

  • ET Now takes off in Canada

    By A Correspondent

     

    It’s getting cold in Canada (prounced Canayda by many), and Times Network announced the launch of ET Now in the North American country after successfully locking a distribution deal with Ethnic Channels Group (ECG).. The partnership was concretized during MIPCOM 2019 in France.

     

    Jagdish Mulchandani

    Commenting on the partnership, Jagdish Mulchandani, COO & Executive President, Times Network said: “We are excited to bring ET Now in Canada through our partnership with ECG, the foremost broadcast leader in the region. I am confident this launch will further enrich our offering for the South Asian viewers in the region.”

     

    Added Slava Levin Co-Founder and CEO of ECG: “In today’s global market, consumption of business news and information will only continue to increase. As a company that understands both content and technology, ECG is very proud to partner with the Times Group to launch ET Now in Canada.”

     

     

  • Hemant Arora joins Discovery as Head of New Revenue Streams

    By A Correspondent

     

    Discovery Communications India has appointed Hemant Arora as the Head of New Revenue Streams. Arora joins Discovery from Times Network where he was the Business Head of Times Influence.

     

    During his stint at Times, he also led sales for network channels including Times Now, ET Now & Zoom at different points of time. Arora will be based out of Mumbai and report directly to Megha Tata, Managing Director – South Asia, Discovery.

     

    “We are evaluating each subset of our network strategy in light of the fast-evolving media landscape. The introduction of ‘Head of New Revenue Streams’ in our org structure is a manifestation of that thought process,” said Tata. “We are excited to have Hemant Arora lead the new revenue streams vertical. He will play a key role in conceptualising and building new models to scale revenues from untapped opportunities while Head of Advertising Sales Vikram Tanna will concentrate his efforts in ensuring that [the] adsales revenue stream of our core network continues to grow northward.”

     

    Added Arora: “The new-look aggressive Discovery excites me. The company played a key role in the formative years of my professional life and in this second innings, I look forward to capitalise on multiple opportunities in the horizon to create successful alternate revenue streams.”

     

     

  • ET Now celebrates 10 years with new primetime programming

    By A Correspondent

     

    English business channel ET Now is celebrating a decade of operations in India and has announced a new primetime band Rise with India Primetime, a programming schedule starting from June 24, 5-7pm on weekdays.

     

    MK Anand

    Said MK Anand, MD & CEO, Times Network: “As we celebrate our 10th birthday, we look forward to reinforcing our position as the torchbearer of Indias growth story and the platform that will help every Indian Rise with India.”

     

     

     

    Nikunj Dalmia

    Added Nikunj Dalmia, Managing Editor, ET Now: “From being a hardcore business channel to now serving holistic business news to the nation at large, we have come a long way. With powerful and impactful content and a strong editorial team, ET Now is set to further raise the bar for the English business news category.”

     

     

  • ET Now appoints Tamanna Inamdar, will present 9pm show

    By A Correspondent

     

    Tamanna Inamdar

    ET Now has announced the appointment of Tamanna Inamdar as Senior Editor – Policy and Politics, strengthening its editorial leadership team. In her role, Inamdar will present the channel’s primetime show India Development Debate at 9pm and lead reportage on political news and debates for the channel’s evening band.  Inamdar happens on the back of Executive Editor Supriya Shrinate’s decision to resign and contest for the Lok Sabha elections.

     

    Based out of the Mumbai office, Tamanna will report to Nikunj Dalmia, Managing Editor, ET Now. Inamdar worked recently with Bloomberg Quint and also with CNBC Awaaz. She has done a stint with Times Now in the past.

    On the appointment, Dalmia said: “Tamanna is a proficient journalist with strong insights in covering business, political and economy news. I am pleased to welcome Tamanna to the team and look forward to a strengthened content offering to our viewers.”

     

  • Biz channels viewership leapfrogs on Interim Budget Day. ET Now, CNBC Awaaz on top

    The viewership of business channels grew 4.7 times in English and twice in Hindi on the Interim Budget Day (February 1, 2019).

     

    The numbers below, sourced from BARC India, tell the story.

     

    Channel Prev 4 wk avg. Feb 1, 2019 Growth/ Degrowth
    English Business News 94K 451K 4.7 times
    CNBC TV 18 54K 185K 3.4 times
    ET NOW 29K 259K 9 times
    BTVI 8K 7K -13%
    CNBC TV 18 Prime HD 3K 1K -67%
    TG: All India/ M 22+ AB

    Channel Prev 4 wk avg. Feb 1, 2019 Growth/ Degrowth
    Hindi Business News 538K 1.0Mn 2 times
    CNBC Awaaz 370K 621K 1.7 times
    Zee Business 169K 454K 2.6 times
    TG: HSM/ M 22+ AB

     

     

  • Nikunj Dalmia to helm ET Now as Sandeep Gurumurthi moves on

    By A Correspondent

     

    Times Network has announced the elevation of Nikunj Dalmia to Managing Editor, ET Now. Dalmia will succeed Sandeep Gurumurthi, who announced his decision to move on from his current responsibilities.

     

    Dalmia will report to MK Anand, MD & CEO, Times Network, and will lead all editorial decisions for the channel, head news programming, conceptualise shows in addition to his anchoring responsibilities – The Market, Closing Trades and Market Makers.

     

    Commenting on the development Anand said: “Sandeep has been an integral part of ET Now, right from its inception. We are grateful to him for his many contributions in making ET Now a front-runner and the most coveted business news channel in India. We wish him well in his future endeavor. We are also pleased to welcome Nikunj in his new role and Im sure he will lead ET Now to greater glories.

     

     

  • Times Network appoints Mihir Bhatt as Chief Editor – IPs

    By A Correspondent

     

    Times Network has announced the appointment of Mihir Bhatt as Chief Editor –  IPs. In his role, Bhatt will spearhead efforts to create offerings on all IPs of the network, in addition to his editorial and anchoring responsibilities at ET Now. Based in Noida, he will report to Sandeep Gurumurthi, Managing Editor, ET Now, Times Network. Until recently, Bhatt led the content team at Zee Business. As editorial incharge of IPs, Bhatt will spearhead advertiser funded programming (AFPs) on the network.

     

    Commenting on the appointment, Sandeep Gurumurthi, Managing Editor, ET Now said: “We are delighted to have Mihir join us. The knowledge, expertise and experience that Mihir brings on board will further strengthen our IP offerings as a network. Having led an editorial team in a national channel, his understanding of content that influences, impacts, engages and inspires is very strong. Mihir is also a seasoned business news anchor and will enrich the star-studded anchor line up of ET Now.”

     

    Speaking on his new role, Bhatt said: I am excited to be a part of the Times Network team. Having spent several years creating landmark content-led IPs and innovating editorial outcomes, I look forward to harnessing my best efforts and strengths to create impactful and content rich campaigns.”

     

     

  • ET Now announces Season 7 of ‘Leaders of Tomorrow’

    By A Correspondent

     

    ET Now has announced Season 7 of ‘Leaders of Tomorrow’’ a show featuring micro, small and medium enterprises. Anchored by Sunanda Jayaseelan, the show aims to empower the country’s 36 million MSMEs with the most relevant information and access to the biggest experts.

     

    ET Now has designed an entrepreneurial excellence workshop on the theme ‘ Disruptive Innovations’ recently in Mumbai. This masterclass was conducted by management guru and author Whitney Johnson. Meera Shenoy, Founder of Youth4Jobs and Rishikesha Krishnan, Director, IIM Indore were amongst others who along with Whitney deliberated on ‘Innovation and Disruption for Entrepreneurs’ and why innovation is crucial for small businesses.

     

    Leaders of Tomorrow Season 7

  • ET Now to move beyond business in the nightlies

    By A Correspondent

     

    Times Network has announced that its business news channel ET Now will now go beyond regular stockmarket and business news in the nightlies.

     

    Commenting on the occasion, M K Anand, MD & CEO, TIMES NETWORK said, “ET Now has consistently led the business news category and is a frontrunner amongst English news channels. I think we are perfectly poised to evolve from just competitive leadership to purpose-driven leadership. As a channel and brand, I believe we can do much more than what we have been doing so far. It is now our aim to become the driver and catalyst for India’s growth and in making sure that Indians benefit from  that growth.”

     

    Commenting on the occasion, Sandeep Gurumurthi, Managing Editor, ET NOW said, “For ET NOW, this movement is historic. As media entities, besides generating value for our stakeholders, our responsibility is to inform, engage, educate and inspire our viewers. Today every Indian has a strong belief in India’s promising future, more than their own and India’s growth story is not a single story but strongly shaped and influenced by economics, politics, governance and technology et al. We want to empower our viewers with this all-round knowledge which will enable them to see the opportunities around and help them hitch their success to India’s.”

     

    MxMIndia wasn’t present at the roundtable held to announce the new initiative. So we leaned on an Economic Times report for some additional info. And this is what it noted: “A brand-new flagship show, India Development Debate (IDD) at 9 pm on week days, will laud progress and question anyone and anything that denies Indians the chance to Rise With India.“

     

    Now given the aggressive and most often adversarial role that flagship Times Now adopts, the fact that the proposed 9pm show will “question anyone and anything that denies Indians the chance to Rise With India” could well mean more debates and noise every night.

     

  • Distribution push ensures CNBC-TV18 touches new high on Budget Day

    By A Correspondent

     

    So what led leading English business news channel CNBC-TV18 to score a new high in terms of ratings on Budget Day? While the channel has been ahead of competition for a while, on Feb 1 when Finance Minister ArunJaitley read out his Budget Speech in Parliament, CNBC-TV18 gained 86 per cent market share vis-à-vis rival ET Now which was at just 10 per cent. CNBC-TV18 was #1 with 92 per cent share while the main speech was on with ET Now at 7 per cent, BTVi at 1 per cent and NDTV Profit & NDTV Prime at 0.4%.

     

    According to industry sources, there are a variety of reasons that led to the flagship news channel of the Network 18 group to gain much traction around the Budget. While the line-up of invited guests was roughly the same across channels with a few additional names with each of them and some going to ET Now ahead of CNBC-TV, what turned the tide in favour of the older business channel was the presence of former editorial head Udayan Mukherjee.

     

    Mukherjee is decidedly the best known name at trading hours on business television, and along with him the core team of Shereen Bhan, Latha Venkatesh, AnujSinghal and Sonia Shenoy  Contrast this with ET Now’s  Sandeep Gurumurthi, SupriyaShrinate, NikunjDalmia, Ayesha Faridi and Tanvir Gill plus veteran journalist Swaminathan Aiyar and it was clearly Advantage CNBC-TV18.

     

    But along with the content thrust and bringing Mukherjee down from his Himalayan abode for the special broadcast was the distributional arsenal deployed by CNBC-TV18. The creation of the landing page, which has been described as a legitimate albeit expensive exercise to ensure viewership is maximised, is what led to a significant spike, said an industry insider.

     

    While the Budget Day success may considered to be a one-off, amongst business channels typically, a high here portends well for the channel through the rest of the year.

     

    Clearly it’s a mix of content and distribution (and hence promotion) which works for viewership spikes.

     

  • Media & 2 Years of Modi Rajya

     

    By Ranjona Banerji

     

    Two years ago, the Bharatiya Janata Party won the Lok Sabha in historic fashion. After decades of coalition rule, one single party won with a huge majority. The victory was attributed to a campaign that ran on the promise of one person: current Prime Minister Narendra Modi. “The Modi Wave” the media called it and indeed it was a tsunami in some areas.

     

    Most of the media immediately went into adulatory mode – that is, those who had not already become Modi cheerleaders during the campaign itself. One of the finest examples of the media’s Modi Media Fan Club at work was seen during the prime minister’s first US trip. The event at New York’s Madison Square Garden for non-resident Indians saw the Indian media calling him a “rock star” (was it Barkha Dutt who started it?) and getting brainwashed by such immense popularity.

     

    Most cynics know that such a honeymoon cannot last. It might be fair to say that in Modi’s case, the honeymoon lasted a little longer than most. Years ago, India Today (the magazine) had a cover on how cartoon depictions and caricatures of Rajiv Gandhi had changed in a year as he went from Mr Clean (after the Congress won with a massive majority following Indira Gandhi’s assassination) who promised youth and change to the same old same old. Made worse of course by Bofors.

     

    With Modi, the shift from “rah rah” to “ha ha” has been more subtle and incremental. Television and social media have changed the discourse and the news cycle. And the left-right-centre divide of Indian society has become more pronounced. Therefore, we still have news channels that are overtly pro-government, we have prominent journalists who are pro-government and we have websites pretending to be news websites that are almost government spokespersons.

     

    Let’s take a look at columnist Tavleen Singh who has a popular column in the Indian Express on Sunday. She promised her readers that Modi’s victory would bring a massive and wonderful change to India, as the nation needed to be rescued from the evil Congress and the even more diabolical Sonia Gandhi. But as time has changed, her column has made certain shifts. As the Modi government did not deliver on the promises she made, she started by blaming everyone around him.

     

    First, the Congress was to blame for its legacy. Then bureaucrats were to blame. Then other ministers were to blame. Then extreme Hindutva organisations were to blame. But now, two years in, now and then Singh finds that Modi himself is to blame. For a fan like Singh, is that a reality check or her fine journalistic prowess from the past re-asserting itself?

     

    The Times of India has declared itself a “federal” state. This means the newspapers say one thing, often critical of the government, and Arnab Goswami, ruler of Bennett Coleman’s news channels (Times Now, ET Now) says something quite else – hyper nationalism and a tendency to hold the Congress to account for this government’s failures.

     

    The Indian Express sticks to the old journalistic principle of holding a government in power to account. So does The Hindu. The Telegraph has perfected the fine art of holding a government in power to extreme ridicule, whether at the Centre or the state.

     

    Our other news channels walk their confused path. NDTV is accused of being anti-Modi and pro-Congress but often that just means that the channel tries to be balanced. The new avatar of CNN-News18 is far more balanced than it has been for three years – all the fears of Mukesh Ambani being only pro-Modi have not come quite true. With R Jagannathan leaving firstpost.com for Swarajya, the flagship website is also less tilted to the right. In fact, one might say Raghav Behl’s Network 18 was far more pro-Modi than the Ambani one. CNN-News18’s choice of “resident commentators” might give one a clue: Swapan Dasgupta (pro-BJP), Vir Sanghvi (not pro-BJP), Ajoy Bose (not pro-BJP) and Ayaz Memon (balanced).

     

    India Today TV remains the most everywhere. The cartoon series So Sorrry lampoons everyone equally. Rahul Kanwal and Gaurav Sawant are the best pro-Modi pro-BJP pro-nationalist and Super Patriotic TV journalists – my due apologies to Goswami for saying this – with Sawant having a slight edge over Kanwal. These two are balanced by the acerbic and sharp Karan Thapar and the even tone of Rajdeep Sardesai. So depending on time of day, you get a different India Today TV.

     

    News18 remains in a constant race to become Times Now with Rahul Shivshankar emulating his former boss Arnab Goswami as best he can. Which is not good enough by a long shot.

     

    May 19 and elections results of five states will be announced. Let’s see how many jump various ships then.

     

  • Times Network partners with Amagi for geo-targeted advtg

    By A Correspondent

     

    Amagi has announced that Times Network will use Amagi’s services to enable geo-targeted advertising on five of its channels – Times Now, ET Now, Romedy Now, Zoom, and Magic Bricks Now.

     

    Times Network delivers differentiated content across news and entertainment channels, to over 100 million viewers in the country. Amagi’s technology will enable the broadcaster to split ad inventory and provide regional ad spots to different brands. Times Network’s partnership with Amagi means that advertisers will also have the flexibility to buy regional ad spots on its channels at optimised costs. While this enables bigger advertisers to optimise their media spends, the smaller and regional advertisers can also advertise on national TV and target only markets of their choice and pay only for that. This opens a very good opportunity for entrepreneurs and small advertisers to see their brand on a National TV like a Times Now.

     

    Expressing his confidence in the partnership’s ability to deliver benefits for national and local advertisers, MK Anand, MD and CEO, Times Network, said, ‘’Our Network specialises in delivering decision makers at the top end of the Indian population. Our audiences are comparable with English Newspapers. With the ability to provide geo-targeted reach, we will now be able to offer city specific solutions complimentary to English Newspaper campaigns at very efficient costs. This will be a major innovation for media users.”

     

    “The partnership with Times Network is an evidence of the industry’s belief in Amagi’s core value proposition. Our endeavour is to help industry players recognize innovative and efficient technology-driven ad solutions. A unique patented technological platform has helped us emerge as a reliable choice for TV broadcasters to enable geo-targeted advertising. This marks another landmark step in Amagi’s growth and we are bullish about delivering exceptional results.’’ added Baskar Subramanian, Co-founder of Amagi.