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Tag: D&Ad

  • Co-hosted by DDB Mudra Group, D&AD and McDonald's

    Indian Creative Women to host Portfolio Evening

    By Our Staff

     

    Indian Creative Women (ICW) has partnered with DDB Mudra Group and D&AD for the fourth edition of Portfolio Evening, sponsored by McDonald’s.

     

    Two winners will earn an all-expense paid trip to the D&AD Festival in London. Note: this is not to be confused with Portfolio Night, the event that has been organised by One Clubfor many years, and the 2023 edition was hosted by DDB Mudra

     

    Call for portfolios is now open with the virtual event scheduled for Thursday, December 7, 2023 and the in-person event is slotted for Friday, December 8, 2023 at the Omnicom House, Mumbai. Application deadline is Monday, December 4, 2023. To register, please visit: bit.ly/3SPL8GG  

     

    Said Sakshi Choudhary, Founder, Indian Creative Women: “Despite the growing focus on DEI in the industry, there’s still not much action on ground. Indian Creative Women is committed to making the Indian ad & design industry more diverse through actionable solutions. Portfolio Evening, supported by D&AD, our local long- standing partner DDB Mudra Group, and sponsored by McDonald’s, serves as a key initiative to nurture a pipeline of strong female talent. It’s time our industry accepted the influence women bring to consumers, brands and the business of creativity.”

     

    Speaking on the sponsorship, Rajeev Ranjan, Managing Director, McDonald’s India added: “As a proud advocate of creativity and diversity at workplace, I am immensely thrilled to witness the transformative journey that Indian Creative Women (ICW) is forging in the advertising and design landscape. At McDonald’s India, we value the pivotal role women play in improving the quality of business outcomes not only by bringing in diverse perspectives and brilliantly executing unconventional breakthrough ideas but also by leveraging and shaping consumer trends and narratives.  Women today represent a significant economic force. The success of our communities in many ways depend on the success of our women associates. The ICW Portfolio Evening is a testament to the brilliance and untapped potential of female creatives across India. We are honored to support ICW in celebrating and elevating the voices of women who are the architects of tomorrow’s most compelling stories and campaigns.”

     

    And this is what Rahul Mathew, Chief Creative Officer, DDB Mudra Group, said in a communique: “We’re excited to partner ICW for yet another edition of Portfolio Evening. This is an important initiative to help the industry move forward. And to have D&AD and McDonald’s join us in this journey makes this edition of the Portfolio Evening, bigger than ever.”

     

  • These have been effected given the impact of the Covid-19 pandemic

    Management changes at D&AD

    By A Correspondent

     

    D&AD has announced some key changes in its top deck given the impact of the Covid-19 pandemic.

     

    Notes a communique: “A key part of that plan includes a significant reduction in our staff numbers; and this also means we have had to reconfigure our senior management team. Our CEO, Patrick Burgoyne, has unselfishly volunteered to relinquish his role and step down. We thank him for his service, first as a Trustee and, since December 2019, as our CEO. Dara Lynch, our long-serving COO, will lead the company, ably supported by the senior management team, President Kate Stanners, Deputy President Ben Terret and our Board of Trustees. Tim Lindsay will also continue to play an active role as Chairman.”

     

     

  • D&AD Industry Insights report interrogates the political, societal and cultural influences impacting creativity today

    What Influences Creativity

     

    By A Correspondent

     

    D&AD has released its annual Industry Report exploring key trends that are shaping the creative industries. The full report can be viewed from the D&AD website: https://www.dandad.org/insight-report

    Researched using 2018 D&AD award-winning work, the report identifies changes and patterns in consumer behaviour, brand and businesses’ responses, and the role of technology as an influencing force and enabling tool for advertisers, communicators and creatives.

    Within the 2019 report, the key trends fall under three themes:

    1. What it means to be human

    2. The impact of increasingly fractured societies

    3. How technology is changing the way we access and share information

    Trends emerging from these themes include how brands and businesses are increasingly participating in mindfulness and mental health, the differing ways advertisers are responding to political, social and environmental issues, and the role of human creativity in leveraging technology as a platform and tool to create ideas that reach and engage audiences with impactful, creative communication.

     

    The trends conclude with opportunity takeaways designed to act as guiding principles and thought starters for people to apply to their own work.

     

    Said Dave Birss, creative consultant and author of the D&AD Insights Report: “Our research identifies the movements and forces that are having the biggest influence on current creative work. It’s not about showing the bandwagons and hip design trends that are sweeping the industry. Instead, it’s looking at what’s happening in the wider environment and showing how these developments are creating opportunities for impactful work. The report showcases great examples of this and talks about the opportunities that are still relatively untapped. As always, changes, threats and new developments in technology offer a world of creative opportunities for those willing to put in the work. We hope that the report inspires creatives to respond to the world around them in imaginative ways to offer powerful solutions that enhance people’s lives in 2019 and beyond.”

     

    Added Paul Drake, Foundation Director at D&AD: “D&AD Pencil-winning work is intrinsically linked to politics, society, and culture, and it is this work on which our benchmark for creative excellence is built. Seismic shifts in how people perceive and express themselves, access and share information, and participate in political and social issues are having a noticeable effect on the creative industries. Not only does the work provide valuable insights into how brands, businesses and consumers are responding, it also informs and shapes the programmes, initiatives, and, ultimately, D&AD’s role as an education provider for the creative community.”

    Based on the analysis of over 25,000 pieces of creative work submitted to the 2018 D&AD Awards, the report will be updated again following the 2019 Awards and released alongside the next edition D&AD Annual in September. The D&AD Awards Ceremony will take place on the final day of the three-day D&AD Festival, which returns 21 – 23 May 2019 at The Old Truman Brewery, London. An exhibition of shortlisted and Pencil-winning work will be on display during the Festival.

     

    Here are some excerpts from the report:

    Each year the D&AD Awards gathers over 250 world-leading designers, advertising minds and skilled creatives to cast their eye over 25,000 pieces of work submitted from around the world. But the result of it all isn’t just Yellow Pencils. D&AD captures the discussion, debate and views of these 250 creative minds, and look at what it means for you and the work you produce.

     

    Out of this emerged three themes that provide an influential backdrop to the work produced. They reveal how the most powerful work taps into the needs, desires, frustrations and aspirations of society, and fulfils the basic needs of humans across the world.

     

    We also see the creative opportunities within each one constantly evolving. These are shaped by the political, societal and cultural experiences of humans, and how creatives are responding to them.

     

    This report is not a crystal ball in to the future. Instead it is about identifying key themes that have influenced creative excellence, the impact trends are having on our industry and the powerful opportunities that these themes present for you.

     

    What is Human?

    Defining and normalising what makes us ‘us’. From our exercise and eating habits, to our minds, bodies and souls, we are constantly being shaped by global trends and cultural factors. In recent years, creative work has challenged what it means to be human. We wrote about this last year in our ‘Redefining Humanity’ section. As we augment our brains and bodies with technology, improve our performance and tackle inequality, we’re gradually becoming super-human. The work this year takes another tack. This time we’re focusing on our drive to be the best version of ourselves. We’re looking at creative solutions that reflect a more honest conversation.

     

    Fractured Society

    The world is still in a state of flux.We have political tension, economic disruption and social unrest. In the last report we dug deep into this topic. In the wake of Trump, Brex it, Duterte in the Philippines, Maduro in Venezuela, and many more, we saw brands responding with creative work that either picked aside and shouted an opinion, or kept out of the fray.Sadly, in 2019, these social issues don’t appear to be going away any time soon. Instead, the void between society and politics feels like a growing chasm.Brands are continuing to pick sides and creatively push this agenda to the world.But some of them are also offering escapism to ease the tension and returning to brave, bold and humorous work that offers a little relief and some welcome distraction.

     

     

    Access All Areas

    Digital channels are continuing to change the way people access information. The constant introduction of new channels and the continual evolution of the old ones are opening up opportunities that were never before possible. This is particularly felt in the advertising industry, where capturing people’s shrinking attention spans is still the number one aim.This year, the work our judges saw revealed some new and exciting ways of capturing attention with creative uses of technology; most notably the use of highly-crafted AI approaches.

     

  • India is joint #13 with China with nine Pencils

    9 Pencils for India at D&AD. McCann wins 5, 4 for Immunity Charm

    By A Correspondent

     

    Indian entrants have bagged nine Pencils at the annual D&AD awards. McCann Worldgroup has bagged five Pencils, four of which are for the Afghan government’s ‘The Immunity Charm’. The fifth Pencil is for PayTM’s ‘Sweet Change’ entry. Ogilvy (MP Tourism), Cheil (The Good Vibes Project), FCB (No Conditions Apply – Sindoor Khela) and Hindustan Petroleum (Roads that Honk) have also bagged Pencils.

     

    While the name of the Pencil-winners has been announced, the colour of the Pencil – Wood, Graphite, Yellow and the coveted Black – will be unveiled on Thursday evening at the awards event. The Hindustan Petroleum ad was created by Leo Burnett, but since the Publicis group is staying away from awards (except Goafest where PR agency MSL participated and won), guess client HP is identified as the entrant.

     

    This year’s event will see a total of 721 Pencils awarded, with the United States topping the country rankings with 194 Pencils. The top-ranking countries are:United States – 194 Pencils, United Kingdom – 165 Pencils, Japan – 49 Pencils, Germany – 46 Pencils and France – 37 Pencils. India is joint #13 with China with nine Pencils.

     

    Said D&AD CEO Tim Lindsay: “The last few days of judging have been incredibly inspiring, and we’re excited to open our doors today for this year’s Festival. All Pencil winning work is on show throughout the Truman Brewery, and will give visitors insight into what creative excellence means today. It’s great to see the range of work that creative minds all over the globe are producing. Long gone are the days when design and advertising operated in silos. The work being produced today touches many industries, and is testament to the value of creativity to business.”

     

     

  • The 56th Annual D&AD Awards will be held from April 24 to 26

    Anita Nayyar to head media jury at D&AD 2018

    By A Correspondent

     

    Havas Media CEO for India and South East Asia Anita Nayyar has been named as Jury President for media at the 56th Annual D&AD Awards to be held in April 2018.

     

    The awards are now open for entry, with two brand new categories announced to celebrate the very best work in an ever-evolving creative landscape. It’s a little surprising that only one advertising biggie from India is heading a jury despite D&AD’s attempts to evangelise the Indian advertising community for some years via the Kyoorius Design and Advertising Awards.

     

    Said Tim Lindsay, D&AD CEO: “In a media environment that encourages the short-term and tactical it’s never been more important to stand up for craft and creativity. Why? Because the good creates better outcomes than the bad – commercially, socially, sustainably, culturally and politically. D&AD’s role in this is stimulation, not congratulation. There’s too much backslapping when what is needed is a focus on and enablement of creative excellence in advertising and design. We are engaged in a war against mediocrity and you are an important ally. Get involved!”

  • Harriet Devoy appointed D&AD Deputy President

    Steve Vranakis announced as D&AD Prez

    By A Correspondent

     

    Steve Vranakis

    Steve Vranakis, Executive Creative Director at Google’s Creative Lab, starts his tenure as the new President of D&AD. Harriet Devoy, Creative Director of Design, Marketing Communications at Apple Europe, has been appointed Deputy President. D&AD has also announced the establishment of a global Advisory Board. Regrettably, despite D&AD’s presence in India through the Kyoorius Creative and Design Awards, there is no Indian on this Board.

     

    In addition to Varanakis’ appointment, Harriet Devoy, Creative Director of Design, Marketing Communications at Apple Europe, has been appointed Deputy President.Kate Stanners, Global Chief Creative Officer at Saatchi & Saatchi, has been appointed to the Board of Trustees.

     

    D&AD has also announced its Advisory Board, which includes creatives in leadership roles from around the world (except India).

     

    Said Tim Lindsay, Chief Executive, D&AD: “Since its outset, D&AD has continued to encourage great work, set the bar high, inspire new generations of creative people, facilitate the exchange of knowledge and ideas, and acted in the best interest of the industry. Today, we are faced with unprecedented challenges, as an industry as well as a society. I’m excited to see Steve implement his programme over the next year to be more inclusive. Cross-disciplinary partnerships broaden horizons and breed innovation and creativity. It’s sure to be an exciting year ahead for D&AD… I’d also like to take this opportunity to thank outgoing President Bruce Duckworth for his unerring support and the leadership he has provided over the last twelve months.”

  • Entries for these awards close on April 19 with April 26 being the last day for physical submission of entries

    Kyoorius announces dates for 2017 edition of Creative Awards

    By A Correspondent

     

    The Kyoorius Creative Awards has opened doors for its fourth edition with awards on offer across 17 main categories and 156 sub-categories. The awards is scheduled to happen on Friday, June 2 in Mumbai. The backend of the awards and the judging process is being done by D&AD.

     

    Entries for these awards close on April 19 with April 26 being the last day for physical submission of the entries.

     

    Said Rajesh Kejriwal, Founder and CEO of Kyoorius: “The advent and growth of digital together with technology has led to changes in the way we think, act and communicate with the modern-day consumer. It is this outstanding creative excellence and innovation that Kyoorius aims to recognise and honour.”

     

  • All awarded work is announced during the D&AD Festival 2017 on 25 – 27 April

    D&AD celebrates people behind the event through new campaign targeting moms

    By A Correspondent

     

    The D&AD Professional Awards 2017 are open for entries. Winning a Pencil is often the highlight of a creative career, so D&AD wanted to take a look at the people behind the campaigns and find out what it really means to those who win. All done through the eyes of those that know them best – their mums. So they sent a film crew around the world to capture the stories only a mother could tell.

     

    This is the second year that D&AD has worked with Lucky Generals. Danny Brooke-Taylor, co-founder of Lucky Generals exclaimed: “Your mum. No-one’s prouder of you than her. And imagine how proud she’d be if you won a Pencil.”

     

    The creatives whose mums are featured include Ali Ali – Director, Sonny London; Joanna Monteiro – Chief Creative Officer, FCB Brasil; Jose MaríaPiera – Executive Vice President, *S,C,P,F…; José María Roca de Viñals – Chief Creative Officer, DDB Spain; John Allison – Head of 4Creative; Lisa Smith – Head of Design, Wolff Olins NY; Luiz Sanches- Partner and Chief Creative Officer, AlmapBBDO; Rebecca Williams – Design Director, Turner Duckworth; Sally Campbell – Founding Partner, Somesuch; Toni Segarra- Creative Director, *S,C,P,F…;

     

    Work entered into the D&AD Professional Awards 2017 must have been commercially released between January 1, 2016 and March 18, 2017 and produced in genuine response to a client brief. It must not have been entered in previous years. Submissions should be made in their original language by 15 February 2017.

     

    All awarded work is announced during the D&AD Festival 2017on April25-27 and appears in the D&AD Annual released annually in the Autumn, sold exclusively through D&AD.

     

  • New appointments to the Board of Trustees

    Bruce Duckworth announced as D&AD President

    By A Correspondent

     

    Bruce Duckworth, principal at Turner Duckworth, starts his year as D&AD President. Each year, D&AD appoints a President from the Board of Trustees to lead the charge and shape the conversations for the year ahead. The job of the President is to galvanise the creative communities and bring them together to inspire and celebrate the finest in design and advertising. With D&AD Festival returning for a second year in 2017 as well as an international roster of President’s Lectures, Bruce wants to use this year to set an agenda of his own.

     

    Duckworth wants to raise the profile of designers, to elevate great design and to strengthen the relationship between D&AD and the design community. To give design a louder voice, whilst still bringing all the different communities within D&AD together under one roof.

     

    Said he: “This year I’d like to strengthen the relationship between D&AD and the design community. To bring the design community back into D&AD. And to give design a louder voice…How? We need to make D&AD a hub for our creative community. A place where the different creatives come together. One of the things I love about D&AD are the conversations I have with people from other disciplines, from different industries, people with different ways of seeing things. I find it energising, inspiring, and creative.”

     

    In addition to the new President, there have been eight new creatives elected to the D&AD Board of Trustees: Alexandra Taylor – Consultant Head of Art, Mrs. McGuinty; Bruno Maag – Chairman, Dalton Maag; Graham Shearsby – ‎Chief Creative Officer, Design Bridge; L.A. Ronayne – Creative Director, Havas London; Kath Tudball – Design Director, The Partners; PacoConde – Group Creative Director, BBH London; Steve Spence – Lecturer, London College of Communication; and Thomas Manning – Junior Creative, Havas London (New Blood Trustee).

     

    Tim Lindsay, Chief Executive, D&AD commented, “I would like to extend a warm welcome to Bruce who brings with him experience from a stellar career in the design industry. It comes as no surprise that he has big plans to bring the D&AD design community closer together and we are excited to see how his leadership will help to guide and shape D&AD over the coming year.”

     

    “September always brings change here at D&AD but this whole year has been one full of new beginnings: the first ever D&AD Festival, the launch of New Blood Shift and we are days away from the inaugural D&AD Impact Awards. I’d like to thank Andy Sandoz on behalf of all my colleagues at D&AD and the Board of Trustees for his fantastic commitment over five years culminating in a great Presidential year.”

     

  • Inaugural awards show set for September 27 in Times Square

    D&AD announces Impact Jury Presidents

    By A Correspondent

     

    D&AD Impact announced the initial roster of Jury Presidents and Judges who will play an integral role in this distinctive, new global award show. Open for entries until the end of July, D&AD Impact will shine a light on the power of creativity to positively affect the way the world works – in business, in society, in culture and in the environment.

     

    The diverse selection of jurors – a mix of creatives, designers, marketers, C-suite executives, entrepreneurs, journalists and thought leaders – will be looking to award a D&AD Pencil based on three criteria: an original and innovative idea at its core; clear and measurable impact in its chosen category area; and relevance to the business’ commercial needs.

     

    “Impact is ultimately the only meaningful measure of good design. As one of the leading promoters of creativity in business, D&AD is perfectly positioned to reinforce this positive message and I am delighted to help shape the conversation this year,” said Tim Brown, CEO of IDEO and author of Change By Design (Urban Living Jury President).

     

    The first eight Jury Presidents are: Neil Blumenthal, Co-Founder and Co-CEO, Warby Parker, will lead Responsible Production & Consumption; Tim Brown, CEO, IDEO, will lead Urban Living; Anthony Casalena, Founder and CEO, Squarespace, will lead Industry Evolution; David Droga, Founder of Droga5, will lead Communication & Interaction; Jamie Oliver, World renowned celebrity chef, will lead Health & Wellness;  Lord David Puttnam, CBE, Film Producer, Educator, will lead Education;  Aline Santos Farhat, SVP, Global Marketing, Unilever, will lead Environmental Sustainability; Susan Smith Ellis, CMO, Getty Images, will lead Humanitarian Aid

     

    The final roster of Presidents and Jury Members will be released later this month.

     

    Making its debut in New York City as a part of Advertising Week XIII, the organizers have also confirmed Times Square’s PlayStation Theater will host the inaugural awards show on Tuesday, September 27.

     

  • In a departure of sorts, the D&AD-backed Kyoorius will have an Indian jury foreman or chairperson

    Ki, Ka, Coup! Believe it or not, Balki, the man who shuns all creative awards, is jury chair at Kyoorius

    By A Correspondent

     

    Kyoorius has announced the advertising jury for the third edition of the Kyoorius Creative Awards, held in association with D&AD. In what is decidedly a coup of sorts, R Balki, Group Chairman, Mullen Lowe Lintas Group and a leading film-maker will be foreman (chairperson) of the jury. The jury session will be held from May 4 to 7, 2016. The awards will be held in Mumbai on June 3.

     

    Kyoorius Creative Awards 2016, previously known as the Kyoorius Digital and Advertising Awards, includes awards for media this year. Hence the Kyoorius Creative Awards will have three juries – Advertising, Media and Digital. Balki will head the advertising jury, other jury foreman will be unveiled in a few weeks.

     

    Kyoorius will call for entries across a total of 15 categories and 135 sub-categories this year. Like every year, the awards will uphold the zero-tolerance policy for scam ads, notes a communiqué. The jury sessions that are open to the industry people to watch, learn, check and benefit from the discussions and display of entries.

     

    The jury for the Kyoorius Creative awards 2016 comprise

    :: Jury Foreman: R. Balki, Group Chairman, Mullen Lowe Lintas Group

    :: Agnello Dias, Co-Founder, Taproot

    :: Nima Namchu, Chief Creative Officer, Havas Worldwide

    :: Tista Sen, National Creative Director, J. Walter Thompson

    :: Ajay Gahlaut, Executive Creative Director, Ogilvy

    :: Scott McClelland, Executive Creative Director Asia-Pacific, Bartle Bogle Hegarty (BBH)

    :: Daniel Comar, Regional Executive Creative Director, Geometry Global

    :: Troy Lim, Executive Creative Director, Publicis

    :: Scott Dungate, Creative Director, Wieden+Kennedy (W&K)

     

    Said Rajesh Kejriwal, Founder and CEO of Kyoorius: “Together with D&AD, we meticulously select top creative talent – international and national – to be included in the jury panel. The juries are selected on the basis of their ability to recognise work that typify gamechanging works in creative communications. I am deeply honoured to have R Balki as the chair (foreman) of the advertising jury this year together with some of the best minds in the industry.”

     

    Balki is obviously busy with the launch of his film ‘Ki and Ka’ on April 2 so couldn’t be reached for comment.

     

  • D&AD has announced its juries for the 54th annual professional awards

    R Balki and Prasoon Joshi to be jury foremen at D&AD, Aggie, Anil Nair, Mohor Ray & Shanoo Bhatia also on jury

    By A Correspondent

     

    D&AD has announced its juries for the 54th annual professional awards. In keeping with tradition, the D&AD Awards will be judged by some of the international creative communities’ highest profile members, notes a communiqué. Prasoon Joshi and R Balki are Jury Foreman heading the juries of the Writing and Film Craft categories respectively. In addition, Agnello Dias, Chief Creative Officer, Founder, Taproot Dentsu, Anil Nail, CEO, Managing Partner, L&K Saatchi & Saatchi, Mohor Ray, Co-Founder, Designer, Codesign and Shanoo Bhatia, Founder Director, Eumo are also on the jury.