MxMIndia

Tag: Anita Nayyar

  • Sterling Holidays is known to foster loyalty and setting hospitality standards

    Havas Media bags integrated media mandate of Sterling Holiday Resorts

    By A Correspondent

     

    Havas Media, India has bagged the integrated media duties of Sterling Holiday Resorts, one of India’s leading Leisure Hospitality firm in India.

     

    Peshwa Acharya

    Commenting on the partnership, Peshwa Acharya, CMO, Sterling Holiday Resorts India said: “We are in the business of creating Experiential Holidays for our guests. Consumer today wants holiday experiences that go beyond great rooms, outstanding location and wonderful service, and that is what we provide.  We are confident that Havas Media with its media understanding, especially on the Digital playground, will make Sterling stand for a special experience, and communicate the same meaningfully.”

     

    Anita Nayyar

    Added Anita Nayyar, CEO, Havas Media Group, India and South Asia: “With almost three decades of experience in the hospitality sector and a growing customer base, Sterling Holidays is known to foster loyalty and setting hospitality standards. We are delighted to have on board yet another pioneer brand like Sterling that resonates well with our Meaningful Brands framework. We look forward to this association.”

     

    Mohit Joshi

    Said Mohit Joshi, Managing Director, Havas Media India: “Sterling Resorts is an iconic brand which thrives on consumer experience & innovation which is also the philosophy at Havas. The brand is on a consistent upward path & is focused on moving beyond the traditional services. At play will be Havas Media Group’s integrated media skills centered on digital & mobile which is the need of the hour. We look forward to a long and mutually fulfilling relationship.”

  • Established in 2002, IMC Advertising Pvt Ltd is based in Kozhikode

    Havas Media ties up with Kerala’s IMC Advertising

    By A Correspondent

     

    Havas Media Group, India has entered into a strategic partnership with IMC Advertising, a Kozhikode (Calicut), Kerala-based advertising agency to strengthen its footprint in the southern market of India.

     

    Established in 2002, IMC is led by AV Bhanuprakash, Managing Director, Ummer Kutty CTP, Executive Director and Chairman M P Ahammed. IMC’s current client base includesMalabar Gold & Diamonds, Malabar Developers, Eham Digital, Malabar Watches, Neerayi Food Court and Cosmos Sports.

     

    As part of the deal, Havas Media Group will be handling the integrated media mandate of Malabar Gold & Diamonds (an estimated business of Rs50 crore), and further consolidating its presence in the south which currently comprises brands like Quikr, BlueStone, Swiggy, Strides Shasun, HolidayIQ, Moneyview, Darshan International & Embassy Group among others.

     

    Said Ahammed: “We are delighted to partner with Havas Media Group. IMC Advertising’s strong regional presence in collaboration with Havas’ integrated media strengths and extensive global network will further strengthen our capabilities, equip us to look beyond our current frontiers and make us an even more valued partner in India and beyond. This strategic alliance will also pave the path for the brand transformation we are undergoing at Malabar Gold & Diamond.”

     

    Commenting on the partnership, Anita Nayyar, CEO, Havas Media Group, India and South Asia said:“Kozhikode is a thriving business hub and there is immense growth potential in the south. Partnering with IMC Advertising is a strong strategic move to enhance & create a broader service offering in this region. We are confident that IMC’s expertize & proven success record will help capitalize on local businesses around the region. We look forward to a long and fulfilling partnership with them”

     

    Added Mohit Joshi, MD, Havas Media India:“IMC Advertising will give us the access to knowledge and understanding of the local market which will further bolster our operations in the south. This move represents a commitment to offer our clients a more efficient, competitive and meaningful marketing solution. We are also happy to take on the mandate of Malabar Gold & Diamonds, a global leader in its segment. We look forward to exploring many such new business opportunities in partnership with IMC Advertising.”.

     

  • The account will continue to be handled from the Gurgaon office of the agency

    Havas Media retains integrated media mandate for Kohler

    By A Correspondent

     

    Havas Media India has successfully retained Kohler’s integrated media business following a multi-agency pitch. The agency has also been entrusted with some of its PR duties. The account will continue to be handled out of Gurgaon office.

     

    Anita Nayyar

    Speaking on retaining the business, Anita Nayyar, CEO, Havas Media Group, India and South Asia said: “It is a matter of pride that Kohler has once again chosen Havas Media. The pitch has further entrenched our relationship with Kohler. It has been a great association so far and we will ensure we provide more integrated and meaningful solutions for the brand in the coming year.”

     

    Sandeep Singh, Director Marketing, Kohler India commented, “We are happy to partner with Havas Media yet again. We have been working with them over the last few years. We feel that they understand the market and will continue to be an effective partner in the years to come.”

     

    Mohit Joshi

    “Kohler is a dynamic brand which thrives on style and innovation. We are confident that we will keep up the great work that we have been doing over the years for the brand. We eagerly look forward to innovate together and drive the brand forward,” added Mohit Joshi, Managing Director, Havas Media Group, India.

     

  • While Nayyar would report to Mohan even earlier, Sen's reporting changes from Juan Rocamora to Vishnu Mohan

    Havas unites creative and media. Vishnu Mohan to head India & SE Asia. Anita Nayyar & Nirmalya Sen roles unchanged

    By A Correspondent

     

    Effective immediately Havas Creative Group and Havas Media Group will be a combined unit, as separate business units but under one P&L.

     

    The process of the unification has been in the works for long, but now it impacts the APAC region.

     

    How does it impact India? Well the veteran Vishnu Mohan will now take charge of both media and creative for India and the rest of South East Asia. The India heads – Anita Nayyar and Nirmalya Sen – will continue in their respective roles. In fact Nayyar would report to Mohan even earlier, only Sen’s reporting changes from Juan Rocamora to Vishnu Mohan.

     

    Look out for updated report later in the day

     

  • The account will be handled from the Bengaluru office of the agency

    Havas Media wins integrated media mandate for Foyr

    By A Correspondent

     

    Havas Media Group, India has bagged the integrated media mandate for Foyr, an online and automated interior designer. The account will be handled out of the agency’s Bengaluru office.

     

    Shailesh Goswami

    Speaking on the association, Shailesh Goswami, Founder and CEO, Foyr.com said “We are disrupting the interior design industry. We love design & technology, especially when they work in tandem. We have seen a similar synergy in Havas making them the perfect partner for us. We are excited about this partnership and look forward to working with Havas.”

     

    Said Anita Nayyar, CEO, Havas Media Group, India and South Asia: “In an age of digitisation, personalisation and customisation, there is an increasing demand and huge scope for furniture and home décor marketplace. Foyr has tapped this need by providing its consumers real-time experience& getting the actual feel of placement, space utilisation and theme in their ‘real’ living environment, thereby replacing traditional home design services. We are honoured to take on the mandate of yet another innovative and entrepreneurial brand.”

     

    “Foyr is a future-first brand which thrives on agility and innovation which is also the philosophy at Havas Media Group. At play will be Havas Media Group’s integrated media skills centered on digital and the ‘Meaningful Brands’ framework which together will map the brand chart for Foyr,” added Mohit Joshi, Managing Director, Havas Media Group.

     

  • His key responsibility will be to promote and drive growth for the 360 degree digital offering of Havas Media in India for existing and new clients

    Nitin Karkara appointed Head of Digital at Havas Media

    By A Correspondent

     

    Havas Media Group India has appointed Nitin Karkara as Head – Digital. His key responsibility will be to promote and drive growth for the 360-degree digital offering of Havas Media in India for existing and new clients.

     

    Speaking about the new addition to the team, Anita Nayyar, CEO Havas Media Group India and South Asia said, “Nitin is an accomplished and seasoned professional. He has the rare mix of leading from the front, both from the client and agency side. We’ve had tremendous organic digital expansion. Although, digital cum mobile has been a core part of every new business win, Havas Media today is a firmly established fully integrated media company providing both online and offline solutions.”

     

    Speaking on his new role, Karkara said: “Havas Media Group is one of the pioneers in bringing their integrated media and creative offerings with specialized proprietary global tools for developing strategy, planning, media buying, analytics, and reporting. This is a huge opportunity for me to demonstrate these proven global specialized tools and frameworks in the Indian market and create value for existing and new clients. This will also help us further integrate client businesses and successfully partner with them in their overall marketing stories.”

     

    Karkara was previously GM and Head of Digital (HHP Division), Cheil Worldwide and earlier Digital Marketing Lead – India & South West Asia, The Coca-Cola Company. He started his career with Samsung and since then has been associated with companies like Sapient India, Microsoft in Wunderman, IBM, ITC Hotels, Manipal Education and Vodafone in OgilvyOne, Fritolays, GSK, Readers Digest and Tetrapak in ISHIR Digital.

     

  • Announces the launch of its office in Ludhiana

    Havas Media unveils new office in Punjab

    By A Correspondent

     

    It’s not just the political parties which are turning their attention to the land of the five rivers. Havas Media, India has expanded its operations to Punjab with the opening of a new office in Ludhiana. The agency announced the official launch of its office, increasing the agency’s national presence in seven cities and across 130 markets globally.

     

    The expansion will enable international and local clients from the Punjab, Haryana, Chandigarh, Himachal Pradesh and J&K markets . Said Ashok Bawa who has been appointed as Business Director of Havas Media Ludhiana: “There is a lot of potential in this market and now Ludhiana has its first International media agency. We are excited to be associated with a multinational agency and to be representing Havas Media in Ludhiana. We have the local insights which coupled with the expertise of the international group will help both local and international brands develop meaningful and long-term relationships with local consumers.”

     

    Anita Nayyar, CEO, Havas Media Group, India and South Asia commented, “The opening of Havas Media Ludhiana comes at a very strategic time as the group completes 10 glorious years in the Indian media industry. The team carries with itself an experience of more than 40 years operating in Ludhiana and working with clients like Hero Cycles and others. We are confident that the team’s expertize will help capitalize on local businesses around the region.”

     

    Added Mohit Joshi, Managing Director, Havas Media Group, India:  “We are excited about the growth we are experiencing and this move represents a commitment to continue to build on the success our team has accomplished. As we focus on the region’s positive economic growth and expanding client network, we look forward to offering our customers a more efficient, competitive and meaningful communication solutions.”

     

  • The media agency network has has grown from Rs 150 cr in 2006 to Rs 3500 cr in 2015

    It’s a Perfect 10 for Havas Media Group in India

    By A Correspondent

     

    Havas Media Group has completed a decade of existence in India and when it did that on August 17, it launched a campaign hashtagged :#HavasTenOnTen.

     

    #HavasTenOnTen will be celebrated by its 400-member team spread across Gurgaon (where it is headquartered), Mumbai, Pune, Bengaluru, Kolkata, Hyderabad.. over the next 10 days culminating with a big event in Agra. “The campaign aims to reflect on its past, present and future – Rewind, Relive & Reveal, notes a communique The employees have been engaging with themselves, co-workers and clients through a series of activities each day to recognise their contributions that hastogether made Havas a TenOnTen in every domain.

     

    Highlighting the rationale for the TenOnTen campaign, Havas Media highlights that it has grown from Rs 150 cr in 2006 to Rs 3500 cr in 2015. From a mere 40 people to over 400 today and rom four to 100+ clients today.  Havas has been the growth leader growing three times the market over years and is ranked among the Top 5 media agencies in India today by RECMA, the internationally recognised benchmarking standard for media agencies. RECMA has also rated it as a “VERY GOOD” agency.

     

    Anita Nayyar
    Mohit Joshi

    On the occasion of its 10th anniversary, Anita Nayyar, CEO, Havas Media Group, India and South Asia unveiled the #HavasTenOnTen logo and said, “Havas Media has scored a Perfect 10on10. It has grown exponentially in India over the last decade and that gives me a lot of personal satisfaction. We all have strived hard to build it to this scale together and we are very proud of it. Am sure this momentum will only increase over years.”

     

    Added Mohit Joshi, Managing Director, Havas Media Group, India: “It has been an inspiring journey.Over the years, Havas Media has carved a niche for itself as a Smart Agency.Today we celebrate #HavasTenOnTen.We will continue tobuild meaningful connections with our clients and employees through active engagement. Look forward to #Havas20on20.”

     

  • Unlike various other apps in the category, Money View is an intuitive application, which processes SMS data securely for the user’s overview, without any manual input

    Havas Media awarded the integrated media mandate of MoneyView.in

    By A Correspondent

     

    Havas Media Group India has been awarded the integrated media mandate of MoneyView.in. The account will be handled from the agency’s Bangalore office.

     

    Money View is India’s leading Money Management App, trusted by over 3 million users. With an objective to drive financial fitness for all, Money View helps users stay within budget by enabling them to track their expenses automatically while categorising their spending pattern, so that users spend wisely and save more. It further helps to keep a tab on monthly bill cycles and helps pay in a single click from the app.

     

    Puneet Agarwal

    Speaking on the appointment, Puneet Agarwal, CoFounder MoneyView.in said, “We have a unique product that has already seen tremendous traction in the market. We recently launched our Investment product feature that will take Money View to the next level, where users can Manage, Save and Grow their Money – all from within the App. And with the kind of exponential growth we are aiming at, we wanted to partner with an agency that helps us achieve this vision. Havas Media had a keen understanding of our business and displayed tremendous passion for it. Their Meaningful Connections Planning process is scientific, insightful and I am sure will help craft compelling communication strategies for Money View. We are happy to be partnering with them.”

     

    Anita Nayyar

    Anita Nayyar, CEO, Havas Media Group, India and South Asia said, “Money View fills a critical need gap in the digital financial eco-system by allowing the users to be in charge of their expenditure. This is a clear need of the hour. This win further consolidates our position as the destination agency for the New Age Entrepreneurial clients. We are delighted to be partnering with them and look forward to their explosive growth.”

     

    Mohit Joshi

    Mohit Joshi, Managing Director, Havas Media Group-India, “This is a brilliant win and further consolidates our position in the Bangalore market. Our commitment towards developing a specialist offering for the new age entrepreneurial clients has been the key reason for our tremendous success in this space.”

     

  • The integrated media mandate will involve both traditional as well as digital including mobile duties

    Havas Media wins integrated mandate of Spice Mobiles

    By A Correspondent

     

    Havas Media Group India has announced thewin of Spice Mobiles media mandate. The win came post a multi-agency pitch. The integrated media mandate will involve both traditional as well as digital including mobile duties. The incumbent on the business was OMD. The account will be handled from the agency’s Gurgaon office.

     

    Sriwant Wariz

    Said Sriwant Wariz, GM Marketing, Spice: “This country is on the brink of a mobility explosion and Spice is in the forefront of this change. We believe Spice has made a meaningful difference to the lives of many Indian citizens and we feel Havas Media will be able to help us in this mandate. Their dynamic and entrepreneurial approach was in sync with our brand philosophy. ”

     

    Added Anita Nayyar, CEO, Havas Media Group, India and South Asia: “Spice is a great brand and we are privileged to be entrusted with their media mandate.Using our Meaningful Brands framework we will further enhance the relevance of the brand among its consumers. We look forward to this association.”

     

    “Havas Media’s entrepreneurial approach has paid us huge dividends. Our Digital At the Core philosophy resonates with the clients and provides Meaningful communcaiton solutions for them. Spice is an iconic Indian brand and we are proud to be associated with it,” said Mohit Joshi, Managing Director, Havas Media Group, India.

     

  • The account will be handled from the Havas Media Mumbai office. The expected size of the business is upwards of INR 20Cr

    Havas Media wins integrated mandate of Brick Eagle

    By A Correspondent

     

    Havas Media Group India has won the integrated media mandate of Brick Eagle Group, India’s leading financial services platform for the affordable housing. The account will be handled from the Havas Media Mumbai office. The expected size of the business is upwards of INR 20Cr.

     

    Rajesh Krishnan

    Speaking on the appointment, Rajesh Krishnan, Managing Director and CEO of Brick Eagle, said,

     

    “India needs over 5 million affordable homes every year.  We are investing in the affordable housing ecosystem and gearing up to deliver housing at scale. In this ambitious endeavour, we found Havas Media to be in sync with our vision and they charted an impressive strategic brand map. Their knowledge on the sector, passion and integrated media strengths have convinced us that we are with the best partners for growth.”

     

    Anita Nayyar

    Anita Nayyar, CEO, Havas Media Group, India and South Asia, said, “We are very happy to add another innovative client to our kitty. The Brick Eagle team is poised to make a huge mark on the Indian business landscape as well as positively impact citizen lives. This is very much in line with our Meaningful Brands philosophy.  We are delighted and privileged – this is a great win for Havas Media and further strengthens our Mumbai operations.”

     

    Mohit Joshi

    Mohit Joshi, Managing Director, Havas Media Group, India, explained, “Our digital at the core and Meaningful Connections Planning philosophy has always impressed the client. This further consolidates our position in the ‘entrepreneurial ecosystem’. Affordable housing is the need of the hour and we look forward to partnering with Brick Eagle to make a positive difference in people’s lives.”

     

  • The integrated media mandate will include traditional as well as digital and mobile duties

    Havas Media’s Arena Media wins integrated mandate of Bagrry’s

    By A Correspondent

     

    Arena Media, a part of Havas Media Group, today announced the win of Bagrry’s India Limited- one of the leading brands of breakfast cereals and health foods in the Indian subcontinent. The brand was won after a multi-agency pitch. The integrated media mandate will include traditional as well as digital and mobile duties. The account will be handled from the Gurgaon office of Arena.

     

    Said Aditya Bagri, Director, Bagrry’s,, “As India’s Health Food FMCG we are dedicated to creating products that are cherished by customers – not viewed as a mere necessity. Arena instinctively understood our passion, vision and forward thinking. Arena has the credentials, strengths and focus to build platforms of connect and relevance, across media. They also have a good understanding of the Indian customer who is today driven by quality.”

     

    On the appointment, Anita Nayyar, CEO, Havas Media Group, India and South Asia said, “The Indian consumer’s dependence on packaged foods has increased and health awareness has constantly been on the rise.  The Bagrry’s group has played a meaningful role in customer’s lives over the past many years; it is a great brand in a targeted but high potential category. We are honoured to take on the mandate of a yet another innovative and pioneer Indian brand.”

     

    Added Mohit Joshi, Managing Director, Havas Media Group, India, “Wellness ranks high as an emerging industry and Bagrry’s is perfectly positioned in that domain. At play will be Havas Media Group’s integrated media skills centered on digital-mobile and the Meaningful Brands framework which together will map the brand chart for Bagrry’s. We look forward to working with the team.”