By Our Staff
Chingari, the short video app, has announced its partnership with Desi Crew Digital, a platform for new talent. The partnership will strengthen Punjabi songs and roots and get to enter the Punjabi music market.
Said Shabeg Singh Atwal, Director, Desi Crew Digital: “We are happy to announce our collaboration with Chingari to promote our upcoming projects. In this new venture Desi Crew Digital, we aim to bridge the gap between upcoming talent and the industry. Our stellar artist roster is the perfect example of it.”
Added Sumit Ghosh, Co-founder & CEO, Chingari: “At Chingari, we want to keep the pace up for our users with some stirring offerings. This partnership with Desi Crew Digital is our latest attempt to spread some Punjabi enjoyment on our platform.”