You read about this last week. The popular (and infamous) Mediaah! Dubious Achievement awards. Will be presented at 11am India Time on MxMIndia.com.
There are awards and awards and awards. But this one is special. It’s no-holds-barred. Because only MxMIndia (and Mediaah!) have the you-know-what to deliver these awards.
Holy cows, better watch out.
The Mediaah! Dubious Achievement awards are, as the name suggests, for achievements that are dubious. It’s a fun feature that MxMIndia carries annually and the objective is to have some fun at the expense of others and ourselves.
Let’s take a few possibilities:
The Congress under Rahul Gandhi Award for Loyalists Dumping the Party Award
To CNN-IBN business executives and editors for exiting from the channel the moment the full acquisition by Mukesh Ambani’s Reliance Industries
The Lagaan Award for Extra-Long Ad Films Award
To Pepsi-Kurkure Gharwali Diwali Ad which went on and on and on even as it was fun watching
The Ajay Devgn Award for ‘Aata Maazi Satakli’
To Rajdeep Sardesai for giving one ‘kaan ke neechey’ to the NRI audience at Madison Square Garden in New York City
The Hum Aapke Hain Koun Award
To Delhi journalists who were the shown the finger by the new NDA government as we now have a PM who doesn’t taken then on overseas visits and prefers to bypass the very journos who propelled the BJP to winning position
Get the drift? If you want to send in your entries for these, inbox them to pradyumanm@mxmindia.com. Confidentiality assured. We will protect your identity if you don’t want it disclosed.