MxMIndia

Category: Awards

  • ‘Coz he’s appointed Jury Prez of Outdoor & Press categories at Adfest 2018, which runs from March 21 to 24 in Thailand

    So why’s Santosh Paddy going to Pattaya in March? Massages? Happy…?

    By A Correspondent

     

    Santosh Paddy

    Sorry, but we were just being a little cheeky with a communique we received from the Adfest Press Office. Our very own Santosh Padhi, better known as Santosh Paddy, or just Paddy, Chief Creative Officer and Co-Founder of Taproot Dentsu has been appointed Jury President of the Outdoor Lotus and Press Lotus jury at Adfest. Which happens from March 21 to 24 in Pattaya, Thailand.

     

    So he may well go for a ‘maalish’ or two while in Pattaya, but what we will definitely be seeking is the ‘messages’ in the creatives he and his juries will consider. And all of which leading to Happy Endings (or Beginnings) for the entrants!!!

     

    “It’s always a privilege to be associated with Adfest, a festival I love more than most other shows. Nothing can get better than this – I’m a passionate print lover and to lead two of my favourite categories is a real pleasure. I’m delighted and looking forward to taking this opportunity forward,” said Padhi. Hmmm.

     

    Added Jimmy Lam, Adfest President: “In recent years, I have seen Paddy collect so many trophies and achieve so many successes as the founder of Taproot Dentsu. It is truly an honour to welcome one of our favourite friends back to Adfest to lead two categories that he has well and truly mastered,”.

     

    The 2018 Adfest Lotus Awards are open for entries until Jan 12 (remote categories only) or Jan 19.

     

     

  • Under the agreement, The One Club will also contribute to the composition of the jury for all future editions of Kyoorius Creative Awards

    Kyoorius announces partnership with The One Club

    By A Correspondent

     

    Kyoorius Group announced it has formed a partnership with The One Club for Creativity, a leading global non-profit organisation behind The One Show, ADC Annual Awards and other programming, to serve as the club’s official representative in India. It may be recalled that Kyoorius had tied up with D&AD,  a relationship it phased out from last year.

     

    Under the agreement, The One Club will also contribute to the composition of the jury for future editions of Kyoorius Creative Awards, as well as provide the club’s judging process and proprietary back-end voting technology platform.

     

    In this new partnership, Kyoorius will work closely with agencies, media and the creative community in India to support and promote the club’s awards programmes including The One Show, ADC Annual Awards, Creative Week, Young Guns, Young Ones student awards, One Screen Short Film Festival, Creative Hall of Fame and others.

     

    In addition to these awards and recognition initiatives, The One Club for Creativity also gives back to the creative community through nearly 20 programmes throughout the year representing its four pillars: Education, Inclusion & Diversity, Professional Development and Gender Equality.  Programming includes Creative Boot Camps and Portfolio Nights for young creatives, Creative Leaders Retreats for senior creatives, Executive Creative Summits for agency founders/CCO/managing partners and more. Kyoorius will work with agencies throughout India to sponsor local versions of these and other One Club programming starting in 2018.

     

    “India is a very important market for the global advertising industry, and for The One Club in particular,” said Kevin Swanepoel, CEO, The One Club for Creativity. “There is tremendous work coming from agencies here, and we look forward to working with the Kyoorius team to help recognize and promote the country’s creative community.”

     

    “Since 2006, Kyoorius has been at the forefront of connecting the creative community in India through programmes that inform, inspire and stimulate,” added Rajesh Kejriwal, founder and CEO, Kyoorius Group. “We are very excited to serve as the official representative of The One Club for Creativity in India because their recognition, education and professional development programmes are the perfect fit for our mission to support and promote creatives in India.”

     

     

  • The account will be managed by the agency's Mumbai office who will be responsible for strategizing, planning and execution of the campaigns

    Mullen Lintas wins Bajaj Discover account

    By A Correspondent

     

    Leading two-wheeler brand Bajaj Auto has appointed Mullen Lintas to handle the creative duties for its motorcycle brand Discover in India. This will be the second Bajaj account win for the agency, after Bajaj Avenger, which is also part of their current client portfolio.

     

    Mullen Lintas bagged the account following a competitive multi-agency pitch that saw participation from some of the leading advertising agencies in India.

     

    Said Sumeet Narang, Vice President – Marketing, Bajaj Auto: “Discover competes in the core commuter segment of prestige 100 and 125cc bikes. The segment is very competitive and marked with different brands offering value, practicality, familiarity or prestige.  Discover differentiates itself from all other brands by promising an energised riding experience that rejuvenates life. Presenting this promise in a customer relevant and insightful communication is very critical.”

     

    Commenting on the win, Virat Tandon, CEO, Mullen Lintas said: “Discover is a very important part of the Bajaj Auto portfolio and we are absolutely thrilled to be awarded this business by client. The challenge is to rekindle the love and the following that Discover has had in the past and to grow it multi-fold. It’s going to be a fun ride.”

     

    It may be recalled that Bajaj Discover was handled by Lintas for many years in the past and Amer Jaleel, Chairman and Chief Creative Officer, Mullen Lintas had worked on the brand extensively then.

     

    Said Jaleel: “With the Discover win both of my favourite Bajaj brands (while at Lowe Lintas), that is Discover and Avenger are now back in the fold, so to speak. We have a very interesting brand promise on Bajaj Discover and we are excited by the challenge of this segment and happy to be on board with such encouraging and respectful partners as Bajaj.”

     

     

  • The Jury Presidents for Lions within the Communications, Good, Entertainment, Health and Impact have been announced. And there’s no one in India in this list

    First set of Jury Presidents announced for Cannes Lions 2018

    By A Correspondent

     

    The Cannes Lions International Festival of Creativity has released the names of the first 2018 Jury Presidents. The selected group of industry leaders are tasked with judging the best work in the world to win the Lions awards, alongside their jury teams.

     

    Said Jose Papa, Managing Director of Cannes Lions: “With all the changes we’ve introduced to the awards architecture, this year’s Jury Presidents have joined at an exciting time of renewal for the Festival. Every one of our Presidents is a leader in their field and I’m sure that the 2018 juries will be ably directed under their expert guidance.”

     

    Jury Presidents for Lions within the Communications, Good, Entertainment, Health and Impact tracks are as follows (no Indian names in the list):

    Communications – The big creative idea, where campaigns are brought to life through brilliant partnerships, people and storytelling.

     

    •Film Lions – David Lubars, Chief Creative Officer, BBDO Worldwide, Chairman BBDO North America. This will be David’s fourth term as a Jury President and sixth appearance overall on a Cannes Lions jury.

    • Radio & Audio Lions – Jo McCrostie, Creative Director, Global. Jo McCrostie has won five Radio Lions since 2012 and been a member of two Radio juries to date.

    • Print & Publishing Lions – Kate Stanners, Chairwoman & Global Chief Creative Officer, Saatchi&Saatchi. Kate made her first jury appearance in 2005 on the Film Lions Jury. This will be her first term as a Jury President.

    • Outdoor Lions – Chris Garbutt, Chief Creative Officer, TBWA.Chris has won multiple Lions, including a Grand Prix in 2013. He returns to the Outdoor jury as President, a decade after his Festival debut on the same jury in 2007.

    • Design Lions – Johnny Tan, Executive Creative Director APAC, 72andSunny. Johnny served on the inaugural Entertainment jury in 2016.

    • Mobile Lions – Jay Morgan, Innovations Director, The Monkeys. Jay took part in his first jury in 2014 while at Havas Worldwide Australia. This is his first Festival in the role of Jury President.

    • Titanium Lions – Colleen DeCourcy, Chief Creative Officer, Wieden+Kennedy. Colleen was a Jury President for Cyber in 2017, having already served on the Cyber jury twice before. She also lent her expertise to the Titanium Jury in 2007.

    Good – Going beyond brand purpose to use creative communications to shift culture, create change and positively impact the world.

    • Sustainable Development Goals Lions – Mark Tutssel,Global Chief Creative Officer, Leo Burnett Worldwide and Creative Chairman, Publicis Communications. Mark served on his first Cannes Lions jury in 2001. This will be his third outing as a Jury President.

    • Glass: The Lion for Change – Madonna Badger, Founder and Chief Creative Officer, Badger &Winters.Madonna served on the Glass jury in 2016. The following year she helped Festival organisers develop guidelines to identify objectification in work entered into competition.

    Entertainment – Celebrating creativity that goes beyond branded communications to create authentic entertainment that engages consumers and impacts culture.

    • Entertainment Lions – Debbi Vandeven,Global Chief Creative Officer, VML. Debbi makes her debut as Jury President, having served on the Promo &Activation jury in 2014.

    • Entertainment Lions for Music – Lori Feldman, EVP Strategic Marketing, Warner Bros. Records. Lori first served on a jury in 2017.

    Health – Celebrating creativity in branded communications in this highly innovative but fiercely regulated sector with the unique power to truly change lives.

    • Health& Wellness Lions – R.John Fidelino, Executive Creative Director, InterbrandHealth. R. John is a Lions Health veteran, serving on the Health & Wellness jury in 2015 and the Pharma jury in 2017.

    • Pharma Lions – Rich Levy, Chief Creative Officer, FCB Health. In addition to serving on the both the Health & Wellness and Pharma juries in the past, Rich was also a speaker at the first ever Lions Health in 2014.

    Impact – Celebrating commercial creative effectiveness and the techniques used to measure and impact branded communications.

    • Creative Effectiveness Lions – Fernando Machado, Global Chief Marketing Officer, Burger King. As a marketer who believes in the commercial power of creativity, Fernando has been involved with four Grand Prix-winning campaigns including ‘McWhopper’ for Burger King and ‘Real Beauty Sketches’ for Dove.

    The Festival opened for entries on 18 January with a final deadline of 20 April. The 2018 edition of Cannes Lions runs 18-22 June.

     

     

  • The entries were extended due to persistent requests by many agencies, informs IAA India

    Entry deadline for IAA Olive Crown Awards extended to Feb

     

     

    The India Chapter of the International Advertising Association (IAA) has announced deadline extension of the Olive Crown Awards that salute creative excellence in communicating sustainability.

     

    Said Ramesh Narayan, President IAA India: “The Olive Crown Call for Entries is extended till 9th February 2018 due to persistent requests by many agencies.”

     

     

  • Ogilvy India boss Piyush Pandey’s plainspeak at IAA creative review and preview. He and adfilm-maker brother Prasoon also felicitated by IAA India

    The Felicitation before the big ‘un

     

    By A Correspondent

     

    “If you give me facts, I learn

    If you give me truth, I believe

    If you give me a story, I remember”

     

    When you invite someone like a Piyush Pandey to conduct an advertising review and preview, you’d be ready for an entertaining session. And the IAA Retrospect and Prospects held in Mumbai on Wednesday, this came in the form of loads of plain speak. Pandey was candid when he rubbished (well, almost) most of the creative work done in the recent past.

     

    Sample these:

    Celebrities should not be reason for lack of creativity, he said. “We must respect the celebrity and work 10 times more on those creative’s. Find the nuances of the celebrity and use it.”

     

    “Digital needs to get creative. As of now, it is just a medium. We need to learn how to make it happen. “

     

    Or this one: “I can understand reduced budgets but can’t understand reduced creativity”

     

    Pandey of course had a special mention of some of the social causes that advertising had been highlighting over the years.

     

    Earlier, IAA India President Ramesh Narayan said in his opening remarks: “This is a unique event where an industry leader critiques the year that was, and does some crystal ball gazing into what the year ahead could hold out for the industry. Piyush and Prasoon Pandey are an inspiration for generations. They have made a huge contribution.”Pradeep Guha, MD, 9X Media and a former IAA India President recounted how the Cannes story was born for Indian agencies and how it was a collective mission to take Indian advertising global.

     

    Later, after a medley of their top works were presented, Piyush and brother and celebrated adfilm-maker Prasoon Pandey were felicitated Indian advertising to a global level.  The Pandey brothers will be recognised with the highest honour at the Cannes International Festival of Creativity – the Lion of St Mark.Said Prasoon Pandey after being felicitated: “Our body of work is deeply rooted in Indian ethos and from slice of life. It is because we are passionate and love our country.”

     

    The occasion was also used to present industry veteran industry person and a founding member of IAA India Roger Pereira with the IAA Global Honorary Membership which had been conferred on him recently.

     

    IAA Global Senior Vice President Srinivasan Swamyand a host of other senior industrypersons were present at the event that was sponsored by ABP News.

     

     

  • For the first time, 15 creative gurus to decide the work that is worthy of an Abby

    Abby Awards announces a Master Jury for creative Abby

    By A Correspondent

     

    The Abby Awards, that recognizes and rewards creative excellence, is poised to set new benchmarks on scale and innovation with the upcoming 2018 edition. The apex industry award has for the first time announced the formation of a Master Jury.

     

    The Master Jury boasts of 15 award winning creative giants who have consented to be the filter for the creative standards of the Creative Abby.

     

    The Master Jury comprises:

    Prasoon Joshi, CEO of McCann Worldgroup India and Chairman (Asia Pacific)
    Agnello Dias, Chairman and Co-Founder, Taproot
    Amer Jaleel, Chairman and Chief Creative Officer, Mullen Lintas
    Arun Iyer, Chairman & Chief Creative Officer at Lowe Lintas
    Alok Nanda – Founder and CEO, Alok Nanda & Co. (Comms.) Pvt. Ltd.
    Abhijit Avasthi, Founder Sideways Consulting’s
    ‎Bobby Pawar, Managing Director, Chief Creative Officer – ‎Publicis Worldwide
    K. V. Sridhar – ‎Founder & Chief Creative Officer, Hyper Collective Creative Technologies
    Nitesh Tiwari, Filmmaker and Ex CCO – Leo Burnett
    Prashant Godbole – Founder, Ideas@work
    Raj Kamble – Founder CCO, Famous innovations
    Raj Deepak Das, Chief Creative Officer – ‎Leo Burnett
    Santosh Padhi, CCO and co-founder, Taproot Dentsu
    Senthil Kumar, Chief Creative Officer, J. Walter Thompson
    Swati Bhattacharya, Chief Creative Officer, FCB Ulka

     

    The Master Jury is entrusted with the task of first, as one body, screening all the entries received, across all the categories and verticals, to identify those worthy of being shortlisted. The same Master Jury will then deliberate on which of the shortlists is worthy of winning an Abby.

     

    Ajay Kakar

    Speaking about the formation of a grand Master Jury for the iconic Abby 2018, Ajay Kakar, Chair of the Awards Governing Council, said: “We want the Abbys to be the gold standard, recognising creative excellence for brands. It is a fact that an award is as good or reputed as the Jury that judges it. So recognising this, we created a Master Jury, for Abby 2018. With the most credible jury that comprises of role models and thought leaders from the industry, who will lead the deliberation process.  The Master Jury will set standards for not only the quality of the work that wins at Abby 2018, but also the standards that will inspire the industry, hereafter.”

     

    He further added: “Adjudged by such a versatile and visionary jury means that only the most creative campaigns will emerge victorious, making the winning of an Abby a career defining moment. We look forward to an inventive, pioneering and inspiring Abby Awards 2018.”

     

    The 2018 edition of ABBY’s will also see the number of categories and sub-categories being rationalized, to ensure relevance and effectiveness. Added Kakar elaborated: “We recognise that digital is not a medium, but a technology that supports communication. Keeping this and such realities at the core, as against the past years, the categories and verticals have been brought down from 15 categories and 8 verticals i.e. 120 to 8 categories and 8 verticals ie 64.”

     

    Another highlight is the reinstating of the Agency of the Year award. This year will see the announcement of the: Creative Agency of the Year, Design Specialist Agency of the Year, Digital Specialist Agency of the Year, Direct Specialist Agency of the Year, PR Specialist Agency of the Year, Branded Content & Entertainment Specialist Agency of the Year, Media Agency of the Year.

     

     

  • To be held in Sri Lanka from March 6-18, the series is being organized to celebrate the country’s 70 years of independence

    Hero MotoCorp is title sponsor of Nidahas Trophy

    By A Correspondent

     

    Hero MotoCorp Ltd is title sponsor of the T20 tri-nation Nidahas Trophy tournament.To be held in Sri Lanka from March 6-18, the series is being organised to celebrate the country’s 70 years of independence.

     

    The tournament will feature three teams from the subcontinent – India, Bangladesh and hosts Sri Lanka. The Trophy will be played at the R Premadasa Stadium in Colombo and will be called Hero Nidahas Trophy 2018.

     

    Speaking about the association, Pawan Munjal Chairman, MD and CEO, Hero MotoCorp said: “Cricket continues to be one of the most popular sports in Sri Lanka and we are glad to extend our association with Sri Lanka Cricket. Hero MotoCorp is a youthful brand and has been associated with a variety of sports for over two decades now. This partnership will further enhance Hero’s brand entrenchment in Sri Lanka, which is an important global market for us. I look forward to yet another successful and exciting tournament ahead and wish all the teams the very best of luck.”

     

    Expressing excitement about the association, Jerome Lee Jayaratne, Chief Operating Officer, Sri Lanka Cricket said: “Hero as a brand has carved its niche and legacy in the market. We are extremely glad to have them as the Title sponsor and look forward to an enriching affiliation for both stakeholders.”

     

     

  • The Puthiya Thalaimurai Sakthi Awards aims to be a genuine attempt to recognise women icons

    PT Sakthi Awards aims to felicitate women achievers

    By A Correspondent

     

    Tamil media group l PuthiyaThalaimurai has announced the annual PT Sakthi Awards to honour extraordinary women for outstanding achievements in their chosen fields of work.

     

    The Puthiya Thalaimurai Sakthi Awards aims to recognise women icons and catalyse them to reach greater heights in their pursuits.

     

    The award winners will be selected through a stringent process combining the consensus of a distinguished jury and public voting carried out through Puthiya Thalaimurai, Puthiya Thalaimurai Magazine and PT.TV, notes a

     

    The nominees will be shortlisted with research support from Puthiya Thalaimurai Magazine and Puthiya Thalaimurai Channel. The award ceremony will take place at The Trade Center, Nandhanam, Chennai on Friday, March 2, 2018.

     

    Speaking on the occasion, Fourth Dimension Media CEO Shankar B said, “This is a very proud moment for us, we are the first channel in TN to recognise achievers in the form of Tamizhan awards and Sakthi Awards.”

     

     

  • Over 700 entries result in prizes awarded across 12 categories

    Lexus Design Awards presented at PDF

    By A Correspondent

     

    Lexus handed out awards across 12 categories at the inaugural Lexus Design Award India (LDAI), having received over 700 entries in the first year of the awards. As many as 707 entries were received with 268 from the professional design community and a healthy showing of 439 entries from students. Elephant Design Pvt. Ltd won the Grand Prix award for the Designer/Design House of the Year.

     

    “We are absolutely thrilled with the outcome of the first Lexus Design Award India. The volume and quality of the entries surpassed our expectations. The entries truly reflected the spirit of imagination, craftsmanship and design on which the Lexus brand is built,” said PB Venugopal, President, Lexus India.

     

    At a ceremony held during the Association of Designers of India (ADI)-created Pune Design Festival, winners received a trophy specially designed by Michael Foley. The winning design prototype will be displayed at Lexus Guest Experience Centers in Bangalore, Gurgaon, Mumbai and New Delhi.

     

     

  • The ABBY Awards has announced the Jury Chairs for the Media, Broadcaster, Publisher, Branded Content & Entertainment, Specialist and Craft Categories

    Abby Awards announces jury chairs

    By A Correspondent

     

    After announcing the Master Jury for the Creative Category, the Advertising Club has announced the Jury Chairs for the Media, Broadcaster, Publisher, Branded Content & Entertainment, Specialist and Craft categories of the Abby Awards. Chairing the jury for each of these categories are stalwarts and veterans who have played an instrumental role in leading the respective categories towards new echelons of growth.

     

    The  Jury Chairs  are:

    – Media: Sam Balsara, Chairman, Madison World

    – Public Relations: Madan Bahal, Managing Director, Adfactors PR

    – Direct: Raj Nair, CEO and Chief Creative Officer, Madison BMB

    – Design & Still Craft: Viral Pandya, Co-Founder, Chief Creative Officer, Out of the Box

    – Radio Craft: Ramanuj Shastry, Co-Founder & Director, Infectious

    – Broadcaster: Rohit Gupta, President, Network Sales And International Business, Sony Pictures Networks, India

    – Publisher: Pradeep Dwivedi, CEO, Sakal Media Group

    – Branded Content & Entertainment: Tarun Katial, CEO, BIG FM

    – Digital & Mobile and Digital Craft: Sidharth Rao, CEO & Co-Founder, Webchutney

    – Video Craft: Vinil Mathew, Director, Breathless Films

     

    Said Ajay Kakar, Chairman of the Awards Governing Council: The guiding principle of Abbys 2018 is that an award is as good as the jury that judges it. Having identified and announced the Master Jury for the Creative Abbys, we have extended the ‘Jury of Masters’ principle to all the other categories of Abbys2018. We are delighted to announce the Jury Chairs of the Media, Broadcaster, Publisher, Branded Content & Entertainment, Specialist and Craft Categories. Each of them is a celebrated and iconic veteran of their crafts. And the Jury members of each of these categories will also be celebrated names.”

     

    All work released for the first time between February 1, 2017 and February 15, 2018 will be eligible to enter the award show. The last date to receive entries is February 26, 2018.

     

     

  • For the first time in its eight years, the RedInk Awards have been opened up to foreign correspondents writing on India

    RedInk Awards extends its submission date to March 15

    By A Correspondent

     

    Given requests from individual journalists and editors for more time to put together their stories and entries, the Mumbai Press Club’s RedInk Awards has extended the last date to March 15, 2018.

     

    For the first time in its eight years, the RedInk Awards have been opened up to foreign correspondents writing on India. To identify the best stories, and raise the bar for the selection process, the Mumbai Press Club has made a special appeal to editors of print and broadcast networks to identify, and nominate their best stories in Calendar 2017.

     

    This year RedInk Awards has introduced a new category of awards – ‘Women Empowerment and Gender Equality’. The award has been introduced to highlight the struggle of women against gender exploitation, as well as to encourage writing on the plight of the girl child.

     

    In all, there are 11 categories of awards covering written and broadcast stories published in Calendar 2017 in the print, web and television medium. The winning entry in each category will be awarded a total cash prize of Rs. 1.5 lakh, a trophy and a citation. The Awards will be given away at a special function on May 18, at the Jamshed Bhabha Theatre, National Centre for Performing Arts (NCPA).

     

    The RedInk Awards are an initiative of the Mumbai Press Club in partnership with Star India. Other event partners include the Aditya Birla Group, Global Health Strategies, Glenmark Pharmaceuticals, Dr Reddy Laboratories, Eros International, Zee Entertainment, Nanavati Hospital and Omkar Developers. The Print Partners for the event are ‘The Hindu Group’.MxMIndia also supports the awards.