By A Correspondent
YuppTV, the leading Over-The-Top (OTT) provider for Indian content, has announced its partnership with the NDTV Group. Under the move, YuppTV subscribers will be able to view the four channels – NDTV India (Hindi), NDTV 24×7 (English) and NDTV Profit /Prime (Business) and NDTV Good Times anytime, anywhere.
The four channels of NDTV can be accessed by users on www.yupptv.com from outside India and www.yupptv.in from India, or by downloading the YuppTV app on their smart phones, smart TVs,smart Blu-ray players, streaming media players, tablets and gaming consoles. The move took the number of channelson YuppTV’s platform to 16, adding to its current repository of 200+ Indian TV Channels in 13 languages including Hindi, Tamil, Telugu, Malayalam, Kannada, Marathi, Bengali, Punjabi, Oriya, Gujarati, Sinhala, Urdu and Bangla.

Speaking on the announcement, Uday Reddy, Founder & CEO, YuppTV, commented, “We are the largest OTT provider for Indian content in the world, while the NDTV group is the preferred news channel for Indian expats worldwide. The association will allow us to add NDTV’s popular news and lifestyle programmes to our offeringsand will improve the selection choices for our users. We are confident of satisfying all India-centric news-related requirements of our subscribers with this partnership.â€
Rahul Sood, Head, Network Distribution & Affiliate Sales, NDTV, added, “We are pleased to partner with YuppTV, a leading digital content destinationfor Indian expats andthis association will serve to add even more options for the YuppTV usersand allow its users with anytime, anywhere access to our channels.â€
