MxMIndia

Tag: Vigo Video

  • A mega Comedy Talent Hunt Show to discover India’s Comedy Capital

    Vigo Video and Voot launch ‘Vigo Comedy Mahasabha’

    By A Correspondent

     

    Vigo Video has announced the launch of a comedy talent show called Vigo Comedy Mahasabha. The show will feature 12 Vigo comedy creators on Voot who will be pitted against each other to win the title for the State they represent. The four-episode show beginning Jan 2020 will be hosted by popular comedian Paritosh Tripathi.

     

    Speaking about the show and partnering with Vigo, Akash Banerji, Head-AVOD business, Voot said, “We are happy to partner with Vigo to bring to life this new show. Our focus at Voot Studio is to curate interesting brand solutions for advertisers that allow them to connect with their right audience effectively and seamlessly, delivering on their brand story. We are sure that the new show crafted by the Voot Studio team for Vigo will ensure that the brand continues to scale new highs of popularity and reach.”

     

     

  • Brand campaign inspired by Vigo Video’s mission to connect real people with real stories

    Vigo Video launches #DekhteRehJaaoge, its first  integrated brand campaign

    By A Correspondent

     

    Short video platform Vigo Video has launched “#DekhteRehJaaoge”, its first integrated brand campaign. The TV-led campaign comprises four videos that highlight real moments from the lives of Vigo Video users across India.

     

    Notes a communique: “We’re thrilled to unveil our first integrated brand campaign for Vigo Video especially made for our Indian users. Vigo Video’s vision from day one has been to build a short video social platform where anyone and everyone can express themselves freely by sharing real stories from their everyday lives. Vigo’s core users are first-time internet and smartphone users who create short and entertaining stories for a like-minded community who have similar interests. With the launch #DekhteRehJaaoge, Vigo aims to attract new users who would be keen to experiment with the platform to create entertaining content.”