MxMIndia

Tag: Timex India

  • The actor is the brand face

    Aashim Gulati launches Timex’s smartwatch

    By Our Staff

     

    Timex has launched its newest creation, the iConnect Calling smartwatch range, with actor Aashim Gulati as the brand face.

     

    Said Deepak Chhabra, Managing Director, Timex India: “We are very excited about our latest iConnect Calling smart watch range. In recent years, watches are no longer seen as a mere timekeeping device but also a distinctive fashionable accessory with functionality. We are thrilled to have Aashim Gulati as the face for our new range as he reflects the perfect combination of fashion and fitness. His impressive work has earned him widespread recognition, particularly among the youth, who constitute our target consumers. We know we’ve made a ‘smart’ choice’.

     

  • ‘We Don't Stop’ is meant to honor the brand's spirit of innovation and perseverance

    Timex kickstarts ‘We Don’t Stop’ ad campaign in India

    By A Correspondent

     

    Timex has announced the launch of ‘We Don’t Stop’ brand campaign that celebrates its legacy. ‘We Don’t Stop’ is meant to honor the brand’s spirit of innovation and perseverance, as well as the spirit of the people who wear Timex.

     

    Commenting on the campaign, Ajay Dhyani, Head Marketing, Timex India said: “With this campaign, we wanted to pay a tribute to our American watch making legacy and tell consumers in India about our rich heritage. For the past 165 years, Timex has been pioneering in timekeeping, bringing watches to consumers that exemplify classic designs and unparalleled quality. The campaign will bring alive the spirit of craftsmanship and innovation, coupled with tradition.”

     

     

  • Timex announces Suresh Raina as brand ambassador

    Timex launches ‘Khushiyon ki Ghadi’ ad film for TMX

    By A Correspondent

     

    Timex India has launched its new brand – TMX to expand its footprint in the mini-metro cities. The new TMX watch is positioned as an affordable gifting option for consumers. Furthermore, Timex kickstarted its digital campaign for TMX – ‘Khushiyon ki Ghadi’ to connect with its audience through an emotional film on its social platform.

    https://www.facebook.com/TMXWatches/videos/339806856725449/

    Commenting on the launch, Ajay Dhyani, Head – Marketing, Timex India said: “We have received an overwhelming response from our consumers and fans for our products over the years. Our aim with the TMX brand is to give the consumers a stunning and reliable watch, suitable for every occasion and especially during the wedding season. Timex is a leading watchmaking brand of passionate watchmakers, obsessed with craftsmanship and thoughtful design, we have created the TMX watches using Japanese technology that promises high accuracy and longer life. Additionally, we understand the importance of gifts as an integral part of celebrations, especially for weddings. With that thought in mind, we conceptualised our film that evokes beautiful connections between watches with weddings, real people celebrating their Khushiyon ki Ghadi. We are extremely excited to have Indian cricketer Suresh Raina on-board as our Brand Ambassador.”