MxMIndia

Tag: Roopak Saluja

  • Allen Sollywill be their second mandate from the Aditya Birla Group after Louis Philippe

    Allen Solly appoints Jack in the Box Worldwide as Digital AOR

    By A Correspondent

     

    Jack in the Box Worldwide, the digital agency brandof The 120 Media Collective, has bagged the digital duties for Allen Solly, making it the second mandate from the Aditya Birla Group after Louis Philippe.

     

    The mandate includes all digital duties including multi-platform content creation, content marketing, digital campaign creation, media planning and buying, social media, search engine optimization and analytics, search engine marketing, for Allen Solly and its associated sub-brands, Solly Jeans, Solly Sport and Allen Solly Junior.

     

    Commenting on this development, Sooraj Bhatt, Chief Executive Officer, Allen Solly, said, “Allen Solly’s excited to be partnering with Jack in the Box for our digital mandate after going through an ardent process of shortlisting the best agencies in the digital domain. We chose JITB for their superb editorial content creation abilities, creative supremacy and great credentials. We’re looking forward to doing some great work together and taking Allen Solly to greater heights”.

     

    Roopak Saluja, Founder & Chief Executive Officer, The 120 Media Collective, said, “There’s no greater validation of the value we add to a client’s business than to be awarded an additional mandate from the same company (we seem to be making a habit of it).  After three years of running all things digital for Louis Philippe, it’s a matter of great pride for Jack in the Box to be given responsibility for Allen Solly, thereby deepening our commitment to Madura Garments and the Aditya Birla Group.”

     

  • Jack in the Box opens office in Delhi and announces appointment of Delhi and Mumbai business heads

    Jack in the Box elevates Abhishek Gupta, appoints Mairu Gupta to head Delhi

    By A Correspondent

     

    Jack in the Box Worldwide, the integrated communications brand of The 120 Media Collective with clients including Pepsi, 7Up, Louis Philippe, Nivea, Epic TV and EkStop, has opened an office in Delhi and brought Mairu Gupta on board as Vice President & Business Head, Delhi. Abhishek Razdan has been promoted to Senior Vice President & Business Head, Mumbai.

     

    Both Mr Razdan and Mr Gupta will report directly into Roopak Saluja, Founder & Chief Executive Officer, The 120 Media Collective.

     

    Mr Razdan has headed client servicing at Jack in the Box for over a year. Mr Gupta was  most recently at SapientNitro as India Marketing Lead.

     

    Roopak Saluja

    On this new dual Business Head structure and the setting up of the Delhi office, Roopak Saluja, Founder & Chief Executive Officer, The 120 Media Collective said: “The value a Delhi-Gurgaon presence will bring to our PepsiCo mandate is unquestionable. While that’s the immediate driver of the decision, we’ll be pitching agressively and responding to long-time requests to establish a presence there, allowing us to ramp up to a mid-size office by the end of the year. This dual decentralized structure makes perfect sense in the evolution of JITB, lead by two very competent professionals who are not only extremely passionate about delivering strategic and creatively excellent work but have proven abilities in nurturing client relationships with a long-term strategic view.”

     

    Said Chief Talent Officer Heather Gupta: “Expanding into Delhi is a natural progression for us.

     

    We are delighted to be able to expand our footprint, geographically, and I am confident that under Mairu’s leadership, our Delhi office will soon become a force to be reckoned with.”

     

    MxMIndia View: Hmmm. Delhi-NCR is where the action, er, moolah is!

     

  • The four Indian creative whizkids have been appointed to the London International Awards 2013 juries. Judging is scheduled to take place in Las Vegas in early October

    Prasoon Joshi, Sonal Dabral, Santosh Padhi & Roopak Saluja on LIA 2013 jury

    By A Correspondent

     

    Sonal Dabral

    Sonal Dabral, Prasoon Joshi, Santosh Padhi and Roopak Saluja have been appointed to join LIA’s 2013 prestigious juries. The judging is scheduled to take place at the Wynn/Encore Hotel, Las Vegas in early October.

     

    Sonal Dabral, Chairman/CCO of DDB Mudra, Mumbai returns to join the 2013 TV/Cinema/Online Film Jury which will be led this year by Ogilvy’s Worldwide Chief Creative Officer, Tham Khai Meng.

     

     

    Prasoon Joshi

    Prasoon Joshi, President South Asia of McCann Worldgroup, Mumbai will sit on the Non -Traditional Jury, led by Leo Burnett’s Global Chief Creative Officer, Mark Tutssel.

     

    Santosh Padhi, Chief Creative Officer/Co-Founder of Taproot India, Mumbai will join the Print-Poster-Billboard Jury, presided over by David Guerrero, Chairman & Chief Creative Officer, BBDO Guerrero/Proximity, Philippines.

     

     

    Roopak Saluja

    Roopak Saluja, Founder/CEO of The 120 Media Collective, Mumbai joins the 2013 TV/Cinema/Online Film – Production/Post-Production Jury, which is led by Jonathon Ker, Executive Producer at paydirt, Los Angeles.

     

    Says Barbara Levy, President of LIA of the appointments, “It is a reflection of the great creative work that consistently emerges from India that we have appointed Indian jury members across such a broad spectrum of media. To have the honour to have some of the most highly ranked Creative Officers of India’s most awarded creative businesses is something that we are extremely proud of, and is in keeping with our commitment to have the world’s most creative work judged by the world’s most creative people. We look forward to welcoming them and working with them in Las Vegas”.

     

    The complete LIA Jury can be viewed on the website: www.liaawards.com  The LIA Call for Entry Deadline is currently the July 15, 2013