Tag: Rediff

  • Is WPP close to a full buy of Rediff?

     

    By Pritha Mitra Dasgupta

     

    MUMBAI: WPP may acquire the 60% stake held by Arun Nanda and Ajit Balakrishnan in Rediffusion Y&R India, said two persons with direct knowledge of the development, adding that both sides are in negotiations over a possible deal.

     

    The London-based advertising and marketing communications company, which already owns 26.67% of the Indian agency, has been trying to buy out Messrs Nanda and Balakrishnan since 2002. When contacted, WPP CEO Martin Sorrell said queries about a stake purchase were speculative and therefore “there are no answers”.

     

     

    Win-win for both, say industry observers

     

    By A Correspondent

     

    Sir Martin Sorrell is not known to lose battles with easily. So, even though he nearly tired of all attempts to buy the equity of original founders and promoters Arun Nanda and Ajit Balakrishnan, he got back at them by moving two prized clients to other entities in his empire.

     

    The saga starts in 2000 when Y&R, 20 per cent co-owner of Rediffusion (along with Dentsu) from 1994, was acquired by WPP. Starting 2002, when Mr Nanda was inducted into a larger Y&R leadership council, attempts were being made to woo him and get him to part the balance 60 per cent.

     

    With time, Dentsu became a passive partner, albeit a partner with 13.33% stake. The Japanese giant’s interest in a jv with Sandeep Goyal and later on its own, didn’t deter the Rediffusion interest from staying on, even as the D from Rediffusion DY&R was dropped.

     

    However, when Sir Sorrell realised that Mr Nanda wasn’t going to give in easily, he gave his Indian partner the shock treatment. Prized accounts of Colgate Palmolive and Airtel moved to other WPP entities a few years back.

     

    The loss of accounts coincided with a crisis in creative and business leadership in the agency has been an issue for Rediffusion. Despite a wealth of talent having worked with the flagship agency, it’s Everest,  under the baton of ex-JWT Dhunji Wadia, which has taken rapid strides.

     

    Rediff-watchers believe a complete buy-out will be a win-win for all stakeholders and energies being spent for the right reasons.

     

    Although the article alongside quotes an amount of Rs 150-200 crore for the stake sale, a few others with some knowledge of the development say it will be less than Rs 100 crore.

     

    Guess we’ll need to wait for things to happen.

     

    Arun Nanda, CMD, Rediffusion Y&R, said talks between the two companies were an ongoing process. “There has been no sale of any shares to WPP, nor any agreement to sell concluded,” he said. However, a WPP insider said David Sable, global CEO of Y&R, and Matthew Godfrey, president, Y&R Asia, helped Mr Sorrell take talks forward during their recent visit to India.

     

    ‘Around Rs 150-200 crore for stake’

    WPP is on the verge of closing the deal, this person said. Nanda refuted speculation regarding his agency’s financial performance.

     

    “We are a profitable agency, in the top 10, with good clients and strong brands. We have been profitable year on year, every single year since 1973!” he said. “We have clients in our portfolio who have been with us for 37+ years and we are not dependent on any one client.”

     

    Mr Nanda’s comment was in response to some observers saying that the agency had lost some of its sheen. Based on this, one WPP executive said the price for the additional 60% stake may be about Rs 150-200 crore. This writer wasn’t able to independently verify this valuation.

     

    Dentsu, which owns 13.33% of the Indian agency, said it wasn’t aware of any likely deal. “We haven’t received any official intimation on this,” said Rohit Ohri, executive chairman, Dentsu India Group.

     

    Nanda also dismissed talk regarding a possible Tata group corporate pitch.

     

    “The Tata group has recently asked a few global agencies (based abroad) for a presentation for their brand work outside India,” Mr Nanda said. “This assignment has nothing to do with the Indian market. Rediffusion is not involved in this pitch.”

     

    Rediffusion Y&R India fully owns ad agency Everest Brand Solutions and allied businesses such as VML Qais, a digital agency, and Brand Asset Valuation. If the deal goes through, Mr Sorrell may not consolidate the businesses as he has always encouraged separate, competing brands under the WPP umbrella. However, there could be a name change to reflect any new ownership.

     

    Source:The Economic Times

    Copyright © 2014, Bennett, Coleman & Co. Ltd. All Rights Reserved

    Licensed to republish

     

  • Reviewing the Reviews: Critics praise quality & performances in Ram-Leela, pan over-the-topness

    By Deepa Gaholot

     

    Goliyon Ki Rasleela Ram-Leela

    Director: Sanjay Leela Bhansali

    Starring: Ranveer Singh, Deepika Padukone, Krishna Singh Bisht, others

     

    This is a rare film that gets crazily mixed reviews from 1 star by rediff.com to 5 stars by Times of India and every combination in between.

     

    Most critics praised the visual quality and performances, but also panned the excessive ‘over-the-topness’ of everything.

     

    Raja Sen of rediff.com ripped it apart, calling in an over-plotted bloody mess. “Goliyon Ki Rasleela Ram-Leela — an acronym of which unfailingly reminds me of Greater Kailash Residential associations — is a monstrously excessive film with a riot of colours, a girl who looks very pretty indeed and a daft hero, but despite that being the warning on the tin whenever you attempt (foolhardily) to buy into a Bhansali product, this can’t be what you bargained for. GKRR is an overplotted, bloody mess.”

     

    Meena Iyer’s review didn’t match its 5 star rave. “What new can a filmmaker do with William Shakespeare’s classic love story Romeo and Juliet? The answer is, if you are Sanjay Leela Bhansali, who is technically sound and artistically astute as far as art and craft go, you just become impudent, set the story in Gujarat, sign Bollywood’s currently best actress Deepika Padukone (Leela), team her up with `I’ve-got-fire-in-my-loins’ actor Ranveer Singh (Ram) and then let them loose on one another.”

     

    Rajeev Masand of CNN-IBN was mostly rave. “Bhansali brings all his tropes to the table – unabashed melodrama, stunning visuals, elaborately choreographed dance numbers. Yet, it’s the firecracker chemistry between his leads, and the genuine feeling he infuses into the film that separates Ram Leela from previously disappointing outings, particularly Saawariya and Guzaarish, that were weighed down by shameless manipulation and pretentious, heavy-handed filmmaking.”

     

    Shubhra Gupta of Indian Express was mostly rant “Bhansali’s ‘Ram-Leela’ is mounted as pure spectacle, no surprises there, because that is his style. The setting is the Rann, in Gujarat. The warring clans, the Gujju versions of the Montagues and Capulets, are attired in costumes where not one thread is out of place. Each scene is meticulously designed: the desert, the havelis, the swirling ghagras, the spurting of the blood. It gets to the point where you start feeling breathless, and that is exactly what Bhansali intends, for you to get encircled by his universe. And in that he succeeds. I was swept up by the way he builds up the love story, between Ram (Ranveer Singh) and Leela (Deepika Padukone). Where he fails– his old failing– is in the insistence on every little thing being perfectly choreographed: a messy love story requires messy emotions, and Bhansali doesn’t ever let his gorgeous Leela’s tears streak down her cheeks. No leaky nose, no hiccups, just back-lit loveliness, which becomes too perfect to be real.”

     

    Sudhish Kamath of The Hindu wrote, “Bhansali has figured out that he does not need to look far West for inspiration. Okay, it might have loosely borrowed a few things from Shakespeare’s Romeo and Juliet but diegetically, it’s Indian in form.

     

    So yes, the havelis from Hum Dil De Chuke Sanam are back. So are the chandeliers from Devdas and the folksy refrains from the former. In fact, the backdrop is not only picture perfect, the production design is so rich that you can rarely tell where location ends and set design begins. This is home turf and Bhansali knows the world in and out. While he has always had an eye for aesthetics and sensual shot taking, the director had also kept it contained. In Goliyon Ki Raasleela Ram-Leela, he lets it loose. This is certainly his most uninhibited film with raw sexual energy and explosive chemistry between the two of the best looking people in the country.”

     

    Saibal Chatterjee of NDTV.com was scathing. “The film doles out super large helpings of everything under its grandiose narrative canopy – be it the oft-repeated story of star-crossed lovers, the garish sets, the musical score, the choreography, the costumes, the pitch of the acting, the delineation of the principal characters or the saturated colour palette. Even on the rare occasion where he gives minimalism an attempted shot, as when he lets the characters articulate themselves only through physical gestures and facial expressions, SLB does not pipe down one bit. He goes for broke every which way. It all adds up to a somewhat disorienting sensory assault mounted by a filmmaker who believes that excess makes excellent sense. Goliyon ki Raasleela Ram-Leela is composed of such a riot of colours that the hues often bleed into each other, leaving behind blobs and blurs. ”

     

    Finally, seeing it from the point of view of an outsider, unaffected by the hype. David Chute of Variety summed it up well. “”Ram-Leela,” a gorgeous, boisterous, ultimately ineffective new Bollywood adaptation of “Romeo and Juliet,” does accomplish one thing that is quite unusual: it manages to keep you in suspense about the outcome almost to the last frame. Not a bad trick for a re-telling of one of the most familiar narratives in world literature. In fact, this points to a central weakness of writer-director Sanjay Leela Bhansali’s film, which for much of its length is such a brightly-colored song-and-dance entertainment that auds may wonder if it’s working towards a revised, happy Bollywood ending. (Some may even hope as much, as the movie doesn’t seem serious enough to merit a tragic one).”

     

  • Meanwhile @ Rediff: Sam Ahmed in, D Rajappa out

    By A Correspondent

     

    The rumour mills have been working overtime for a few months. That Divan Arun Nanda was keen on a change of leadership at Rediffusion Y&R and captain of the ship D Rajappa wanted to move on after 18 years in the group. A few months back, NCD N Padmakumar quit.

     

    But late last evening, MxMIndia received missive saying Mr Nanda had searched the world for talent and appointed Sam Ahmed as the new boss. Even as we checked the LinkedIn profile of ‘Sam Ahmed Bombay’ clearly mentioning that he is Chief Creative Officer and Vice Chairman (in that order) with effect from January 2013.

     

    Sam has had a long innings running Y&R Dubai. In fact, it’s said that he’s one of the reasons why Y&R Dubai is such a force to reckon with. He has won over 200 awards. Check his biography and some works at http://www.samahmed.com.

     

    Mr Rajappa’s new port of call is not known.

     

  • TME to have a strategic alliance with MPG

    By A Correspondent

    TME (the media planning and buying arm of Rediffusion – Y & R and Everest Brand Solutions) and MPG (the flagship brand of Havas Media) have entered into a strategic alliance to provide value added media planning and buying services to clients of Rediffusion – Y & R and Everest Brand Solutions.

    This alliance came into effect from November 1.

    As per a communique, TME and  MPG will leverage their individual strengths to partner and provide greater value to clients and collaborate to tap opportunities for growth in the market. The alliance will enable TME clients to benefit from Havas Media’s extensive network knowledge resources, the integrated buying clout, MPG’s well-regarded proprietary Decision Support Systems and their touch point platform “CONNECT” bringing together a more effective and optimized investment plan. TME will continue to be built as a media independent brand under MPG’s stewardship.

    Statements issued in a press communique:

    D Rajappa, President, Rediffusion – Y & R: “This alliance is a collaborative effort to grow the business and also add enhanced value to existing and prospective clients of RYR”

    Dhunji Wadia, President, Everest Brand Solutions: “This is one of the deepest integrations to date, marking yet another milestone in the Group’s plan for a consolidated media investment management operation. The focus is to bring competitive advantage to our clients and our companies.”

    Anita Nayyar, CEO of Havas Media, South Asia: “This strategic alliance is a synergistic relationship between MPG and TME wherein both brands will co-exist and continue to provide benefits to each other working towards a common goal of delighting clients.”