MxMIndia

Tag: Rajesh Kaul

  • As part of the campaign, SPN will be hosting a Fan Flame on its microsite

    SPN unveils #KoiKasarNahi campaign for 18th Asian Games

    By A Correspondent

     

    Sony Pictures Networks India (SPN) has announced its marketing and digital initiatives for the just-started 18th Asian Games 2018. The Games are currently being held in the Indonesian cities of Jakarta and Palembang and on till Septmeber 2.

     

    As part of the campaign, SPN will be hosting a Fan Flame on its microsite. Inspired by the Asian Games torch that burns in the cauldron for the duration of the Games, the virtual Fan Flame will burn brighter with every message of support that goes out to the athletes. To show support, all fans have to do is use the hashtag #KoiKasarNahi on social media platforms like Facebook, Twitter and Instagram and post their inspirational and supportive messages to the athletes. Each post will appear on the digital fan flame and will be sent to our athletes.

     

    Said Rajesh Kaul, Chief Revenue Officer  Distribution and Head  Sports, Sony Pictures Networks India: “At Sony Pictures Networks India we have always promoted a multi-sport culture and it doesn’t get bigger than the 18th Asian Games. As our athletes compete across 36 sports and against sportspeople from 45 countries, we will bring fans and viewers the ultimate experience to enjoy the Asian Games. As patriotic fans, its our utmost duty to give our unrelenting support to our athletes just as they will give on this stage.”

     

     

  • The campaign revolves around one of Indian cricket’s biggest fan – Sudhir Kumar Chaudhary

    Sony Pictures promotes CWG 2018 via ‘Rang De Tiranga’ campaign

    By A Correspondent

     

    With just a little over a month to go for the Commonwealth Games 2018, Sony Pictures Sports Network (SPSN) has launched a promotional campaign titled ‘Rang De Tiranga’. The games will be shown live on SPSN from April 4, 2018.

     

    The campaign revolves around one of Indian cricket’s biggest fan – Sudhir Kumar Chaudhary. He is shown as the face of SPSN’s rallying cry ‘Rang De Tiranga’ that asks fans to show their support for the tricolour and the Indian athletes. Said Rajesh Kaul, President, Sports and Distribution Business, Sony Pictures Networks India: “This is the first major multi-sport event on SPSN and with great pride we announce the ‘Rang De Tiranga’ campaign for the decorated Commonwealth Games 2018. With a premium sporting event like CWG, SPSN takes forward its pioneering objective to develop a multi-sport culture in India. Historically, Indian athletes have always performed well at these games and have brought honour to the nation. Competing against top athletes, and coming back home with medals is a phenomenal achievement, not just for them, but also for the sporting environment of India. Through this campaign, we would like to encourage the fans across country to cheer for our athletes.”

     

     

  • The games will continue to be simulcast with English commentary on Sony Six and Sony Six HD

    NBA to now be broadcast in Hindi

    By A Correspondent

     

    Sony Pictures Networks India (SPN) and the NBA announced that beginning the 2017-18 NBA season, NBA games will be broadcast with Hindi commentary every weekend on Sony Ten 3 and Sony Ten 3 HD, a package of close to 100 NBA games including the regular season and playoffs. The games will continue to be simulcast with English commentary on Sony Six and Sony Six HD.

     

    Rajesh Kaul

    “We are committed in channeling our efforts towards expanding NBA’s fan base in the country and strengthening our reach,” said Rajesh Kaul, President, Sports and Distribution Business, SPN, adding: “We have seen a consistent increase in viewership over the years for NBA and to keep up this momentum we are continuing our initiative of the Hindi language commentary. A special panel of expert commentators has been engaged to deliver expert analysis in Hindi for each play.”

     

    Yannick Colaco

    “Along with our partners, Sony Pictures Networks, we are excited to offer Hindi in-game commentary through the 2017-18 season,” said Yannick Colaco, Managing Director, NBA India. “As a part of our commitment to popularize the game of basketball in India, we will continue to offer more localized programming to engage with a wider audience.”

  • The tournament will be live telecast with three language feeds – English, Hindi and Bengali

    SPN unveils coverage plans of FIFA U-17 World Cup 2017 India

    By A Correspondent

     

    Sony Pictures Networks India (SPN) has announced its programming initiative for the FIFA U-17 World Cup 2017. The sports network is set to telecast the 22-day tournament in three language feeds  English, Hindi and Bengali.

     

    SPN will also air a studio show called Football Extraaa with host Seema Jaswal and several international and India former and current playing stars.

     

    Said Rajesh Kaul, President, Sports and Distribution Business, Sony Pictures Networks India: “The FIFA U-17 World Cup 2017 India, one of the most anticipated events of the year, is set to transform India’s sports landscape. As official broadcasters of the tournament, we are committed to reaching out to a wider audience and enhancing the viewing experience. We are all set to leverage the mass appeal for this marquee sports event with multiple language feeds that will bring the tournament closer to the TV viewing audience by presenting the content in a localised format for viewers across markets India. We are also bringing back, Football Extraaa, our flagship show for the tournament which presents some of the biggest names in International and Indian football on a single platform. With in-depth analyses and renowned football experts comments, we promise to provide an unparalleled sports viewing experience that appeals to our audience, both football fans and bench viewers, in the Indian Sub-continent.”

  • Sony Pictures Networks becomes the first broadcaster to collaborate and co-create an official song with LOC/FIFA

    LOC and Sony Pictures Networks launch the official song for FIFA U-17 World Cup

     

     

    With exactly a month to go for the tournament, the Local Organising Committee (LOC) and Sony Pictures Networks India (SPN) formally launched Kar Ke Dikhla De Goal, the official song of the FIFA U-17 World Cup India 2017.

     

    Written by lyricist Amitabh Bhattacharya and composed by Pritam, the song features a host of well-known music artists that include Sunidhi Chauhan, Neeti Mohan, Babul Supriyo, Shaan, Papon, Mika along with a rap performance by actor Abhishek Bachchan. The composition showcases the vibrancy and uniqueness of India while resonating with a global audience simultaneously. The music video for the song celebrates diversity, showcases how the nation is waiting in anticipation for FIFA U-17 World Cup India 2017, and features stars like Bhaichung Bhutia, Ngangom Bala Devi, Shaan, Papon and even Sachin Tendulkar amongst others. The music video of the song will be broadcasted on SPN’s on-air and digital platforms across genres.

     

    Said Rajesh Kaul, President Distribution and Sports Business, Sony Pictures Networks India: “We are ecstatic to be the first broadcasters in history to collaborate with FIFA to co-create an Official Song for a FIFA tournament. From the very beginning of this association, we have worked closely with the Local Organising Committee/FIFA to ensure that FIFA U-17 World Cup India 2017 is a monumental success. Our efforts include the creation of the Official Song, an inspirational composition that will boost the nation’s spirit of sportsmanship.”

     

  • SPN appoints global sporting legend, Sachin Tendulkar as Ambassador for Sports

    Sony Pictures rebrands sports bouquet with Sachin Tendulkar as brand ambassador

    By A Correspondent

     

    In a country where cricket rules more than any other sport, Sony Pictures Networks India (SPN) announced Sachin Tendulkar as its Ambassador for Sports, as it grouped its sports brands together under the business vertical – Sony Pictures Sports Network (SPSN).

     

    With the addition of two new HD channels, SONY TEN 2 HD and SONY TEN 3 HD, the network now has 11 channels in its fold.

     

    Interestingly, the contract for the tournament that got the the broadcast network into the big league in sports a decade back is now up for renewal.

     

    Said NP Singh, CEO, Sony Pictures Networks India: “Our corporate philosophy of Go-Beyond encourages us to be brave, curious, insightful and visionary in everything we do. It takes leaders to Go-Beyond at every step of the game because leaders just don’t prepare for the future, they create it. And, it is the leader-mindset that has taken us from a single sports channel in 2012 to 11 dedicated sports channels in a span of five years. Currently, we are among the largest sports broadcasters in the Indian subcontinent.”

     

    Added Rajesh Kaul, President, Sports and Distribution, Sony Pictures Networks: “At Sony Pictures Networks, we are committed to providing an unparalleled sports viewing experience with the best leagues, best athletes and the best of sport entertainment. We are in a unique position with over 11, 000 hours of live content this year that has given us the opportunity to create channel destinations for different sports. Each of our 11 channels will project a distinct content line-up from our expansive portfolio of domestic and national sporting properties.”

     

  • The concept behind the 'Better Save Your Seat Man' campaign is to highlight how cricket is relished and played in West Indies

    SPN urges fans to reserve their seats for India-WI Series

    By A Correspondent

     

    The sports cluster of Sony Pictures Network India (SPN) has launched its ‘Better Save Your Seat Man’ campaign for the ongoing India tour of West Indies.

     

    The concept behind the ‘Better Save Your Seat Man’ campaign is to highlight how cricket is relished and played in West Indies.

     

    Said Rajesh Kaul, President, Distribution and Sports Business, Sony Pictures Networks India:“The ’Better Save Your Seat Man’ campaign has been crafted to echo the ethos of cricket against the backdrop of the Caribbean region. This series is the commencement of premier cricketing action in the second half of the year. Our viewers will also get a to see our flagship live wraparound show Extraaa Innings that will host some of the finest names in cricket like Zaheer Khan, Ajay Jadeja, MuraliKartik, Darren Ganga and Jeff Dujon who will deliver their analyses and predictions on the show along with serving as commentators for the series.”

     

    The campaign comprises of two 45-second films that urges fans to save their seats for the cricket spectacular as India tour the West Indies.

     

  • NBA Conference Finals and NBA Finals on Sony SIX & Sony SIX HD

    Wah, wah! NBA Games ab Hindi mein

    By A Correspondent

     

    Beginning with the 2017 NBA Conference Finals, viewers will be able to watch NBA games with Hindi in-game commentary on Ten 1, part of the sports cluster of Sony Pictures Networks India. The games will be simulcast in English on Sony Six and Sony Six HD.

     

    “Together with our longstanding partner Sony Six, we are excited to offer Hindi commentary in the upcoming NBA Conference Finals and NBA Finals,” said NBA India’s Managing Director Yannick Colaco. “We are committed to bring more localised offerings to our fans in India, and the inclusion of in-game Hindi commentary allows us to further engage with our Hindi-speaking supporters as we enter into the final stretch of the NBA season.”

     

    “The sports cluster of Sony Pictures Networks India is introducing Hindi language feeds for NBA games, an innovation that will cater to fans across the Hindi speaking markets by giving them the choice of the language feed,” said Rajesh Kaul, President, Sports and Distribution Business, Sony Pictures Networks India. “In the past, we have innovated with language feeds across markets for both our international and domestic properties which has been well-received. We are confident that the addition of the Hindi language commentary for NBA games will not only enhance the viewing experience but also increase the fan base of NBA viewers.”

     

  • Fights to be broadcast on SONY ESPN and SONY ESPN HD channels

    Sony Pictures acquires onair and digital broadcast rights of Super Fight League

    By A Correspondent

     

    India’s first mixed martial arts promotion, the Super Fight League –which is promoted by British business magnate and sports enthusiast Bill Dosanjh and British professional boxing sensation and two-time world champion Amir Khan announced Sony Pictures Network India (SPN) as the official broadcast partner for the first ever MMA league to be hosted in India January 20 to February 25, 2017.

     

    The franchisee based league that will feature eight teams, being organised in association with the All India Martial Arts Association (AIMMAA). SPN also has the broadcast rights for the league across Sri Lanka, Pakistan, Bangladesh, Nepal, Bhutan, Afghanistan and Maldives.

     

    Said Bill Dosanjh, CEO and Principal Founder, Super Fight League: “Sony ESPN is the channel that is synonymous for bringing MMA to the television sets of the Indian audience. We at Super Fight League are really excited about Sony Pictures Networks India coming on board as the broadcast partners for the inaugural edition of the league. Having Sony as the broadcast partner will help us in our endeavor to reach the maximum variety of audience and make Super Fight League a household name for MMA in India.”

     

    Added Rajesh Kaul, President, Distribution and Sports Business, Sony Pictures Network: “Having been a forerunner in popularizing MMA, the sports cluster of Sony Pictures Networks India is the premier destination for viewing mixed martial arts. We are pleased to announce the expansion of our MMA portfolio with the addition of the Super Fight League which is India’s first mixed martial arts league on our network.”

     

  • The 4th edition of tournament will also be streamed LIVE on SonyLIV app and website

    SPN acquires broadcast & digital rights for Bangladesh Premier League 2016

     

     

    Sony Pictures Networks (SPN) announces the acquisition of the broadcast and digital rights of the fourth edition of the Bangladesh Premier League 2016. The tournament which is said to be the biggest cricket extravaganza in Bangladesh, commenced on November 4 and will be telecast on Sony Six and Sony SIix HD as well as streamed live on SonyLIV app and website. The on-air broadcastrights include the telecast of 43 live matches of the tournament in the Indian sub-continent. Along with streaming, SonyLIV will also be providing fans with a lot of exclusive Video-On-Demand (VOD) content like highlights, best sixes, best catches, fielding and more.

     

    Said Rajesh Kaul, President, Distribution and Sports Business, Sony Pictures Network: “Sony Pictures Networks India has been in the forefront of bringing and popularising theT20 league format of cricket. Following our previous offerings of Indian Premier League, Caribbean Premier League, South African T20 league and Karnataka Premier League, we are pleased to announce the addition of the Bangladesh Premier League (BPL) to our T20 cricket portfolio. The BPL line-up is particularly impressive with International cricketers like Chris Gayle, Thisara Perera, Andre Russell, Dwayne Bravo and more that our viewers can look forward to.”

     

    The top four teams from the group stage will qualify for the knockout stage which includes the semi-finals, the eliminator and the final match. The semi-finals of BPL 2016 will take place on December 8 while the final will be played on December 9 in Dhaka.

     

  • Rohit Gupta and Rajesh Kaul have been with SPN for 14 years and 8 years respectively

    Sony Pictures Networks realigns key portfolios

    By A Correspondent

     

    Sony Pictures Networks (SPN) has announced a re-alignment of key management portfolios. In the re-aligned organizational structure SPN’s International business gets consolidated within the network’s sales and syndication business, and also its sports business gets more closely aligned to the distribution business.

     

    Consequently, Rohit Gupta’s role gets expanded to President, Network Sales & International Business, Sony Pictures Networks while Neeraj Arora, Business Head for SPN’s International business will now report to Rohit Gupta. Other elevations include, Rajesh Kaul whose role has been expanded to President, Distribution and Sports, Sony Pictures Networks and Prasana Krishnan, Business Head for SPN Sports business will now report into Rajesh Kaul.

     

    NP Singh, CEO, Sony Pictures Networks commented: “This realignment is configured to further our global business ambitions. It allows us to maximize complimentary synergies existing within the network and augment SPN’s consideration as a partner-of-choice by brands and businesses, alike.”

     

    Rohit Gupta and Rajesh Kaul have been with SPN for 14 years and 8 years respectively.

     

  • MSM Media Distribution Pvt. Ltd, the wholly owned subsidiary of Multi Screen Media, has been ranked 31st amongst Top 50 India’s best companies to work for in 2015 by the Great Place to Work Institute India

    MSM distribution co is a ‘great places to work’

    By A Correspondent

     

    MSM Media Distribution Pvt. Ltd, the wholly owned subsidiary of Multi Screen Media (Sony Entertainment Network), has been ranked 31st amongst Top 50 India’s best companies to work for in 2015 by the Great Place to Work Institute India in association with the Economic Times. In the  television  Industry, MSM Media is  the only company to feature in this prestigious list.

     

    NP Singh

    Speaking on the announcement, NP Singh, Chief Executive Officer, Multi Screen Media Pvt Ltd and Chairman of the Board, MSM-MD said, “I am deeply elated to see my team resonant the vision I envisaged for MSM MD and work towards making it a reality. MSM MD culture is built around exceptional people, and there’s nothing more rewarding than hearing that our colleagues feel deeply connected to the organisation on an emotional level. I look forward to the team achieving further milestones in the years to come.”

     

     

    Rajesh Kaul

    Said Rajesh Kaul, President, MSM Media Distribution: “We are a team of passionate people with core values that create a great culture within the organization. This is the primary reason for our unprecedented success year on year.”

     

     

    Hema Malhotra

    Hema Malhotra, Director, Human Resources, MSM Media Distribution,  had this to say on the recognition, “It’s indeed a privilege to be featured in the Great Places to Work. Our workplace is one that attracts people that are characterised by inclusive environments in which all employees participate in the cultural life of the organisation. We as an organisation also believe in working hard and partying even harder.”