MxMIndia

Tag: Network18

  • Powered by Flipkart Fashion, the show features host Ira Dubey exploring the present fashion scene

    Network18 Digital announces launch of ‘India Ka Fashion Capital’

    By A Correspondent

     

    Network 18 Digital has announced its new content offering – India Ka Fashion Capital, powered by Flipkart Fashion and produced by Firstpost Studio.

     

    Commenting on the show, Azim Lalani, Business Head of English General News Cluster, Network 18 said: “Our priority has always been to engage a diverse set of audience with strong, original and one-of-its-kind content. Our offerings to our viewers are accentuated by effective collaborations with brands such as Flipkart. It’s a two-way association where our content significantly highlights the brands’ efforts and assists them with achieving their communication goals. For Flipkart’s India Ka Fashion Capital we have creatively reinforced the platform’s standing as one-stop-destination for all things fashion. Along with delivering an innovative marketing solution to the brand we are sharing excellent content for our discerning audience that diligently follows fashion trends. The unique show also adds to our repertoire of path-breaking digital offerings.”

     

    Sharing his perspective on the show, Sushanth Ravikumar, Associate Director – Brand Marketing, Flipkart said: “India’s local fashion markets play an integral role in molding the country’s fashion culture. Flipkart aims to recreate and improve on the best aspects of these markets. This web series explores what makes Flipkart Fashion ‘India Ka Fashion Capital’ in a manner that is genuinely interesting and our partnership with Network18 Digital enables us to reach a diverse audience with quality content. ”

     

     

  • Rahul Joshi has been appointed as Managing Director of Network18 and TV18 and Sudhanshu Vats has been appointed as Managing Director of Viacom18. July 9, 2018

    Rahul Joshi & Sudhanshu Vats appointed MDs

    By A Correspondent

     

    Sudhanshu Vats

    The Board of Directors of Network18 Media & Investments Limited (Network18) has appointed Rahul Joshi as Managing Director of the Company for a term of three years with effect from July 9, 2018. Joshi has been associated with Network18 Group since September 2015 and is CEO – News & Group Editor in Chief. And The Board of Viacom18 Media Private Limited (Viacom18), the entertainment broadcasting arm of Network18, has decided to appoint Sudhanshu Vats as its Managing Director on receipt of necessary regulatory approvals. Vats has associated with Viacom18 from last six years and is the Group CEO of Viacom18.

     

    Said Adil Zainulbhai, Chairman of Network18 and TV18 on the appointments: “Both the appointees have tremendous skill and experience and will continue to drive our news and entertainment businesses towards leadership, as we continue to invest in these areas.”

     

     

  • Asserts its leadership in prime-time

    News18 India launches ‘Aaj Ka No.1’ brand campaign

    By A Correspondent

     

    News18 India has unveiled the Aaj Ka No.1 campaign to celebrate the channel’s success in a highly cluttered category with over a dozen channels vying for eyeballs.

     

    Commenting on the campaign Rahul Kansal, Group Brand Advisor, Network18 said: “News 18 India has grown steadily in the past few months, to emerge as urban India’s leading Hindi News channel in prime-time. We have a line-up of strong anchors who take up issues in a purposeful way with a desire to shed light, not just create sound, (as seems to have become the norm).“

     

     

  • The marquee property will bring forth 25 leading Martech evangelists to share knowledge, in-depth analysis and insights with the marketing industry at large

    Netcore and CNBC TV18 unveil ‘The Martech Marathon 12×25’

    By A Correspondent

     

    Netcore Solutions has joined hands with CNBC-TV18 for a knowledge-sharing event – ‘The Martech Marathon 12 x 25’ to be held on June 13 in Mumbai. The event introduces will see 25 top Martech evangelists putting forward their ideas and insights. The TEDx-style event, which will also be live-streamed for remote audiences.

     

    The line-up of speakers at the event include Shivakumar, Group Executive President, Aditya Birla Group; Siddharth Banerjee, EVP-Marketing, Vodafone India; Apurva Chamaaria, Chief Revenue Officer, RateGain; Mona Gandhi, Head of Strategic Alliances and Growth, Airbnb India; Gunjan Soni, CMO of Myntra & Head of Jabong; Jaimit Doshi, Executive Vice-President, Kotak Securities; Rubeena Singh, CEO, iProspect India; Sameer Pitalwalla, Co-Founder & CEO, Culture Machine; Sidharth Rao, CEO and Co-Founder, Webchutney; Pallavi Chopra, Haed of Marketinig, RedBus; Subrat Mohanty, Co-Founder & CEO, Hurix Digital; Amresh Godbole, Managing Director, Digitas India; Sridhar B, Chief Digital Marketing Officer, Diageo; Pooja Jauhari, CEO, The Glitch; Srinivas Jain, Executive Director and Chief Marketing Officer, SBI Mutual Fund; Himani Agarwal, Director, Commerical Marketing, Microsoft; Lakshmi Narasimhan, Chief Growth Officer, Group M;

     

    Said Kalpit Jain, Group CEO of Netcore Solutions: “The end-customers are embracing digital technologies in every walk of their lives, building expectations that are driving the digital disruption across all industry verticals. Every marketer is thus driven to understanding and adopting Martech, and the easiest way to do this is through best practices, which only these Martech evangelists can talk about.

     

    Added Joy Chakraborthy, CEO – Forbes India and President Revenue, Network 18: “With ‘The Martech Marathon 12 x 25’ we want to assist modern marketers with adopting new-age technology, allowing them to amplify brand reach and presence. Along with knowledge sharing, the platform also intends to serve as a hub for networking, and generation of breakthrough ideas and practices that largely aid the Martech universe.”

     

     

  • Moneycontrol enters the podcasting space with an exciting line-up of content on business and finance in a storytelling format

    Moneycontrol announces foray into podcasting

    By A Correspondent

     

    Moneycontrol has announced its foray into podcasting. With five podcasts published daily covering markets, personal finance and business news updates in a storytelling format, moneycontrol notes it has delivered over 75,000 listens in a month of publishing.

     

    Commenting on the new development Gautam Shelar, Business Head of moneycontrol said: “We are continuously exploring new ways to reach our audiences and podcasting is our latest innovation. Given its nature and passive consumption behavior, we believe podcasting is a valuable content format with significant potential to garner audiences and scale. Audiences looking for easy-to-consume information and news in a convenient format will be hooked to our new means of storytelling. Today, there is a massive community of podcasters who regularly tune in to listen to their preferred content. At the same time, the move will also help us achieve our motto to share quality financial knowledge with listeners worldwide.”

     

    With the help of audioBoom, the platform’s distribution partner, the podcasts are now available on Apple Podcasts, Cashbox, Deezer, Saavn, Spotify, TuneIn and Google Play Podcasts as well as other audio-based platforms. The podcasts are also available to audiences through moneycontrol as well on the desktop, mobile and the app.

     

    Speaking on the announcement, Avinash Mudaliar, Chief Product Officer at Network18 Digital added: “We hope to lead the way in the podcasting space overall in India in terms of direction and consumption. It is an easily accessible format for time starved users, consumed anywhere from travelling in a train to running in the gym. Moneycontrol’s podcasts is another innovative and fearless exploration of new content formats that brings content that our users love in a way they love to consume.”

     

    Said Sitaraman Shankar, Managing Editor (Special Projects) at Network18 Digital: “There is a consistent rise in demand for informative podcasts, and with moneycontrol’s in-house expertise and capabilities for breakthrough journalism and storytelling, audiences can expect the delivery of high-quality content in a captivating format. With new podcasts every single day, the platform aims to provide an in-depth understanding of the financial domain, along with quality storytelling and news updates that will serve valuable content to users.”

     

     

  • Government officials, NGOs, corporatesand citizens to come together to support the cause

    Amitabh joins hands with Network18 on malnourishment

    By A Correspondent

     

    Horlicks and Network18 have roped in actor Amitabh Bachchan as they launched ‘Mission Poshan’ to create awareness about malnourishment amongst children in the country. The campaign will support the government’s vision of a healthy and nourished India, in sync with Prime Minister’s National Nutrition Mission. The four-year long initiative commenced from yesterday (May 31).

     

    Commenting on the campaign Navneet Saluja, Managing Director, GSK Consumer Healthcare said:“Our initiative has a singular goal – to help promote the need for nutritional needs across rural and urban India. We are fortunate to have Amitabh Bachchan partner us in this significant journey towards addressing the issue of malnutrition in our country. Horlicks has been a household name for over 100 years and Horlicks Mission Poshan is a small step to support the National Nutrition Mission of the Government of India. We are committed to dialling up mass awareness around malnourishment and working with the civil society towards its eradication.”

     

    Added Priyanka Kaul, President- Marketing, Network18: “Serving the public good is vital to our journalistic mission at Network18 which is why we are proud that every day hundreds of our journalists are out on the field telling the stories of ordinary and extraordinary Indians working to transform our lives for the better. We believe that it’s important for us to come together as a nation to help solve these crucial issues, and as a media organisation we have committed ourselves to these initiatives. We feel ensuring the nutrition of our next generation is key to India’s future. We are proud to partner with GSK and Amitabh Bachchan for ‘Mission Poshan’ to spread the message of nutrition to each and every citizen and nourish lives of children across India.”

     

     

  • He will report to Rahul Joshi, CEO – News and Group Editor-in-Chief of Network18

    Rahul Kansal joins Network18 as Group Brand Advisor

     

     

    Network18 has announced the appointment of veteran ad professional Rahul Kansal as Brand Advisor for the group. Kansal joins Network18 from Future Consumer Ltd. Prior to that, at Times Group, he led the very visible ‘Amanki Asha’, ‘Teach India’ and ‘Lead India’ campaigns.

     

    Rahul Kansal

    In his new role, Kansal will mentor the array of brands within the network and develop innovative properties to strengthen their positioning and connect with the consumers. He will report to Rahul Joshi, CEO – News and Group Editor-in-Chief of Network18.

     

    Kansal has been an advertising and marketing professional for 38 years.  He graduated from SRCC, Delhi University in 1977, and after an MBA from IIM Calcutta in 1979 worked with leading ad agencies JWT, O&M, and Mudra DDB before joining the Times group.

     

     

  • Kaul will oversee the operations of all national and regional news channels

    Network18 elevates Avinash Kaul as COO

     

     

    Network18 has announced the elevation of Avinash Kaul as Chief Operating Officer. In his new role, Kaul will oversee the operations of all national and regional news channels. He will continue to remain the Managing Director of A+E Networks | TV18.

     

    Kaul joined TV18, one of India’s leading television broadcast networks in mid-2014 and since then has been responsible for the overall P&L responsibilities of all the brands managed by him.

  • The anthem will be played on Radio City 91.1 FM

    Network18 does its bit for cleanliness with ‘India Hoga Clean’ campaign

    By A Correspondent

     

    Network18 has announced a new musical anthem for its ‘India Hoga Clean’ campaign. Raghu Dixit, who is known for presenting Indian folk fusion with rock music, will render the song.

     

    The initiative was started with a series of on-air episodes which highlighted the spirit of good samaritans, who proactively came forward and took up the responsibility to maintain hygiene in their respective cities. With their stories being highlighted, they began to get social media traction and could further leverage their reach to take the cause forward and reach out to people from different areas in their city. Under the ‘India Hoga Clean’ campaign, cleanliness drives were conducted in schools of Mumbai by these Good Samaritans in their respective cities. The campaign will culminate on March 23 in Mumbai.

     

     

  • The 1% stake buy indicates a USD 2 bn valuation for the Reliance-owned TV18 and Viacom joint venture

    So what does the Reliance controlling stake mean for Viacom18?

     

    By A Correspondent

     

    It was sure to happen. Reliance Industries is a serious player and investor in the TMT ecosystem, and more importantly, anything that fuels its telecom business.

     

    When it first chose to invest in Network18 in 2012, it had indicated that the investments in media would eventually help in building the content pipeline. There were many reservations expressed when the Mukesh Ambani-run Reliance Industries took complete charge of the news business of Network18 (and Television18) in July 2014. The reservations then may have been with reason given the fear that big business-controlled news business will bring in its own commercial and political interests into play. However, as has been seen, all these were proved incorrect. Editorially, the news offerings are objective, and decidedly a lot more than some of the rightwing channels.

     

    A CNN-IBN may have opted out of getting a bigname news anchor, but that has actually worked in its favour. Rahul Joshi as CEO of the news business and group editor-in-chief has elevated the overall standards. And from what we learn, there is an overall delight with the big(g) bosses at Reliance Industries headquarters.

     

    In fact it’s the pace with which Reliance work could significantly help Viacom18 change gears, say industry observers.

     

    There is also delight over the Viacom18 valuation of USD 2 billion. This was determined by the one percent stake buy by the Reliance Industries-owned TV18 at the value of USD 20 million or around Rs 127 crore. The transaction is likely to be completed in a month.

     

    Until the announcement happened, both Viacom and TV18 had an equal 50 per cent equity in the joint venture. Viacom18 started out with three channels and it has grown into a 44-channel multiple platform business including films, merchandise and live entertainment.

     

    Meanwhile, the brand and content licence between Viacom and TV18 has been extended by another decade which will ensure the continuance of channels like MTV, Nickelodeon, Comedy Central etc in the fold. Viacom18 has reported total revenues of Rs 30,407 million in financial year 2016-17, charting a 40x-plus growth in topline since inception.

     

    This is what key captains of the Network18, Viacom and Viacom18 said in a communique:

    Adil Zainulbhai, Chairman – Network18: “The transaction further enables our vision for Viacom18 to accentuate its focus on excellence and integration in the broadcast and digital space. The entertainment powerhouse continues to be bolstered by Viacom’s global expertise in content creation and curation, along with Network18 group and affiliates’ strength across the media & telecom value-chain”

     

    David Lynn, CEO – Viacom International Media Networks: “Viacom 18 is one of the fastest growing companies in India’s dynamic media and technology sector and, as a result of this transaction, we believe it will be even better-positioned for accelerated growth through closer integration and alignment with the Network 18 Group and its affiliates, including India’s fastest growing mobile network, Jio. Viacom remains strongly committed to our Viacom 18 joint venture with the Network 18 Group and we are retaining the vast majority of our ownership stake in the company. We’re delighted to extend our licensing deal with Viacom 18 and see clear potential to expand it in live events and recreation, in line with our growing global presence in these lines of business.”

     

    Sudhanshu Vats, Group CEO – Viacom18: “We turned 10 last year and our growth journey has been exciting to say the least. None of this would have been possible without the support and commitment of both our partners. This development will allow us to leverage deeper synergies with Jio as we enter our next growth phase. As India’s youngest full-play media organization, we remain committed to winning the hearts of our audiences across all our on-air, on-line, in-store, in-theatre and on-ground businesses- and enriching the digital life of every Indian.”

    The key factor in the development is doubtlessly TV18 taking operational control of Viacom18. Given Reliance Jio and a significant interest in the growing the media and entertainment landscape, it is expected that there will be greater synergies. Also, given the larger interests of Relaince Industries in sports, an entry into sports broadcast is not totally ruled out. Beyond the current baby steps that the group is taking with the tri-nation Nidahas Trophy next month.

     

    What remains to be seen is how the plans for Voot play out, given that Jio has its own platform plus there’s Alt-Balaji.

     

     

  • Viacom and TV18 reaffirm commitment to grow the joint venture

    TV18 to increase stake to 51% in Viacom18, the JV with Viacom Inc

    By A Correspondent

    TV18 Broadcast and Viacom Inc, joint-venture partners in Viacom18 Media Private Limited, have  that TV18 shall take operational control of Viacom18. TV18 shall raise its stake to 51% by acquiring 1% of Viacom18’s equity from Viacom Inc. for a cash consideration of US$ 20mn. The brands and content licence agreement between Viacom Inc. and Viacom18 also gets extended by 10 years.

    The partners believe that in the fast-evolving Media & Entertainment landscape in India, TV18 can drive value-addition and synergies across the multi-platform group comprising broadcast, digital, filmed and experiential entertainment and media businesses. Viacom continues to hold 49% in Viacom18, and shares TV18’s vision for scalability and enhanced efficiency at Viacom18.

    Said Adil Zainulbhai, Chairman – Network18: “The transaction further enables our vision for Viacom18 to accentuate its focus on excellence and integration in the broadcast and digital space. The entertainment powerhouse continues to be bolstered by Viacom’s global expertise in content creation and curation, along with Network18 group and affiliates’ strength across the media & telecom value-chain”

    Added David Lynn, CEO – Viacom International Media Networks: “Viacom 18 is one of the fastest growing companies in India’s dynamic media and technology sector and, as a result of this transaction, we believe it will be even better-positioned for accelerated growth through closer integration and alignment with the Network 18 Group and its affiliates, including India’s fastest growing mobile network, Jio. Viacom remains strongly committed to our Viacom 18 joint venture with the Network 18 Group and we are retaining the vast majority of our ownership stake in the company. We’re delighted to extend our licencing deal with Viacom 18 and see clear potential to expand it in live events and recreation, in line with our growing global presence in these lines of business.”

    Said Sudhanshu Vats, Group CEO – Viacom18: “We turned 10 last year and our growth journey has been exciting to say the least. None of this would have been possible without the support and commitment of both our partners. This development will allow us to leverage deeper synergies with Jio as we enter our next growth phase. As India’s youngest full-play media organization, we remain committed to winning the hearts of our audiences across all our on-air, on-line, in-store, in-theatre and on-ground businesses- and enriching the digital life of every Indian.”

    What started out as a broadcast business with 3 channels – MTV, Nickelodeon and Vh1 – in 2007, Viacom18 today has 44 television channels across 80 countries in six different languages. It has also diversified into 5 lines of business, spawning broadcast, digital, films, merchandise and live events. Viacom18 has reported total revenues of Rs. 30407 million in last financial year 2016-17, charting a >40X growth in topline since inception.

  • Users will have to tap on the voice button and say the name of the stock and all relevant information will be shared instantly

    Moneycontrol launches app for Apple watch

    By A Correspondent

     

    Moneycontrol has launched its smartwatch application to have voice search for stocks enabled on the Apple watch. To access the app on the watch, users will have to tap on the voice button and say the name of the stock and all relevant information will be shared instantly.

     

    Speaking about the endeavour, Manish Maheshwari, CEO for Network18 Digital: “Markets are quick, fast and on the go and through this foray into smartwatch apps, Moneycontrol is ensuring that’s exactly how it stays for its users.”