MxMIndia

Tag: Network18 Digital

  • The fund will support innovation in the area of financial sustainability for video news

    Network18 selected to be a part of the GNI YouTube Sustainability Lab

    By A Correspondent

     

    Media conglomerate Network18 has announced that it has been selected by the Google News Initiative (GNI) for funding as part of the YouTube Sustainability Lab. The fund will support innovation in the area of financial sustainability for video news.

     

    Commenting on the selection, Pandurang Nayak, Chief Technology Officer, Network18 Digital said: “We appreciate the GNI’s effort to work with the news industry to help journalism thrive in the digital age and are delighted to have been selected to work on this initiative.  We believe that the financial support and peer interactions with media companies around the world will enable us to do greater innovation to deliver a world-class product that’s focused on India. We are committed towards forging greater integration between TV & Digital, and pivoting our philosophy to ‘TV first, digital always’, thereby mobilizing our strength of 1200+ reporters, contributing daily in 13 different languages, to do mobile journalism using AI/ML-powered tools and make it faster and efficient to publish premium news content on our websites, apps and social media properties.”

     

     

  • Manish Maheshwari, ex-CEO of Network18 Digital, joins Twitter India as Managing Director

    Manish Maheshwari is new Twitter India boss

    By A Correspondent

     

    Even as Twitter rises in popularity in India, its leadership continues to see changes. Former Network18 Digital CEO Manish Maheshwari will take charge of Managing Director from next week.

     

    Reporting to Maya Hari, Twitter’s Vice President and Managing Director of Asia Pacific, Maheshwari will be responsible for driving an integrated business strategy to accelerate Twitter’s audience and revenue growth in the country, overseeing Twitter India’s teams in Delhi, Mumbai and Bengaluru.

     

    Said Hari: “India is one of our fastest growing audience markets for Twitter in the world and our purpose is to serve the public conversation in India. We are thrilled to have Manish join us at this important time to take our Indian business to the next level. He has a successful track record of building strong digital businesses and leading teams in India, extensive experience working at the intersection of media and technology sectors, and a deep understanding of Indian consumer trends over the past 20 years. Under his leadership, we will continue to invest in India to empower all elements of Indian society to have a public voice to be heard through Twitter.”

     

    Added Maheshwari: “The future of India is digital-first and full of possibilities with the world’s largest youth population and soon, the world’s largest workforce. I’ve been a Twitter user for more than 10 years now and I’m excited to lead Twitter India now to greater heights in the country. With premium Indian content on the rise in multiple regions across the country, I believe we are scratching the surface of what’s possible with Twitter in India. With our amazing teams across India, I’m bullish about the overall impact that Twitter India can create in the country and the influence of India on our global platform.”

     

     

  • He will report to Puneet Singhvi, Head – Network18 Digital

    Network18 appoints Maruti Indoria as Biz Head for CricketNext

    By A Correspondent

     

    Maruti Indoria

    Network18 has announced the appointment of Maruti Indoria as Business Head for CricketNext.

     

    With over fifteen years of experience across Ad Sales, Digital Marketing and Social Media Marketing, Indoria has joined Network18 from SonyLIV Sports. He will be based in Network18’s office in Mumbai and report to Puneet Singhvi, Head – Network18 Digital

     

     

  • The launch marks the network’s foray into celebrity=oriented light reading content

    Network18 relaunches in.com

    By A Correspondent

     

    Network18 has extended its digital content portfolio by relaunching in.com. Commenting on the same, Azim Lalani, Business Head – English General News Cluster, Network18 Digital, said: “It is an exciting phase for us as we are constantly seeding new ideas to accelerate the growth of our digital portfolio, and take it to a whole new level. We wanted to create a platform which distinguishes itself with its unique content and has a direct connect to the Gen Z between the age group of 18 to 34 years. in.com aims to be the go-to place for every digital consumer interested in significant individuals from across categories including entertainment, sports, business, politics, lifestyle and more. The stories documented on the platform will provide appropriate content to the young and liberal minds.”

     

    Added Vikram Thapa, Editor of in.com: “Besides the larger than life persona of these celebrated personalities, the content that we offer to the audience makes them want to stay updated with the day-to-day activities of these individuals. With in.com, we aim to reach the maximum number of digital consumers with our multiple formats consisting of video, texts and photos. This will significantly aid us to document stories of personalities and provide appropriate content to the young and liberal.”

     

     

  • Raghunath will be responsible for managing new businesses like Zomato's upcoming food events vertical and SneakPeek

    Durga Raghunath joins Zomato as Senior VP – Growth

    By A Correspondent

     

    Zomato has announced the appointment of Durga Raghunath as Senior Vice President – Growth. Raghunath will be responsible for managing new businesses like Zomato’s upcoming food events vertical and SneakPeek – Zomato’s recent foray in video content. She will also be spearheading Ad innovations for Zomato and further help monetisation of the country’s largest food app. Raghunath is currently serving as CEO – Indian Express Digital Media Services, and was co-founder and CEO, Juggernaut Books, and CEO Network18 Digital.

     

    Said Deepinder Goyal, Founder & CEO, Zomato in a media statement: “I am excited to have Durga back with us, to help Zomato accelerate its growth trajectory for years to come,”

     

    Raghunath was the founder-CEO of Firstpost, India’s first exclusively digital newsroom. She also served as the CEO of Network 18 digital where she oversaw Moneycontrol, IBNLive, News18, Firstpost, Burrp!, and regional media products. She began her career in book publishing in India and with HarperCollins in New York.

     

     

  • News18 app will present digital, TV and media live for their digital empowered audience

    News18 launches news app in 11 languages

    By A Correspondent

     

    News18 has launched its flagship news app in 11 different languages. The News18 app will provide news and live TV in English, Hindi, Bengali, Marathi, Gujarati, Kannada, Tamil, Malayalam, Telugu, Punjabi and Urdu.

     

    Said Network18’s Chief Product Officer Avinash Mudaliar: “Personalisation of consumption is one of the most powerful tools in advancing audience relationships. To that effect, the News18 app allows effortless switching between text and video formats and between languages of one’s choice.  With increasing data speeds driving video consumption across social and regional strata, it is designed for on-the-go audience with features such as Live TV and offline reading, to provide readers a chance to bookmark an article and go back to it later at their convenience. It includes other such features which will make the news-viewing experience more engaging and compelling for the audience.”

     

    Added Manish Maheshwari, CEO, Network18 Digital:“We are seeing an unprecedented rise in smartphone penetration among Indic language audience across the country. This app allows users to personalize news consumption to their native language and also watch live TV simultaneously. This is a first-ever Digital service in India providing the option to choose from any of the 11 major Indian languages and 16 live TV channels to consume credible content from trusted brand in journalism on a device of one’s choice.”

     

     

  • He will also oversee the public relations and trade communication activities for the three brands

    Network18 Digital elevates Ranadeep Chakravarty to Marketing Head 

    By A Correspondent

     

    Ranadeep Chakravarty

    Network18 Digital has announced the elevation of Ranadeep Chakravarty to Marketing Head of Firstpost, News18 and in.com. In his new role, Chakravarty will lead all marketing, communications and strategic partnerships for Firstpost, News18 (English) and in.com. He will also oversee the public relations and trade communication activities for the three brands.

     

     

    Commenting on the announcement, Azim Lalani, Business Head, English General News cluster, Network18 Digital said: “Network18 is strengthening its foothold in the digital space at a rapid pace. This is visible by the fact that it has acquired a very high number of unique visitors in a short period of time. By bringing the marketing activities of the three properties – Firstpost, News18.com and in.com – under one head, we plan to further align, strengthen and accelerate the growth of immensely popular news portals. Ranadeep has been instrumental in leading the marketing activities and effective brand collaborations at Firstpost. We are confident that his in-depth expertise and exceptional creativity will enable the websites to be recognized as the desired news destination that provides relevant, insightful and hard-hitting news.”

     

    Speaking about his new role, Chakravarty added: “I am excited to undertake the new responsibilities with Network18. It has been a great journey till now. Our efforts have got Firstpost in the Top 5 leading Indian media digital publications. In my new role, the focus will be to continue to engage a diverse set of audience with strong, relevant and original content. I look forward to leading the team and enhancing the brand resonance through innovative ideas, brand partnerships and unique properties across segments.”

     

     

  • PWAs are much lighter than other apps, they load much faster, and consume much less data

    News18 launches progressive apps in Hindi and Bengali

    By A Correspondent

     

    News18 has worked with the Google team in India to launch Progressive Web Apps (PWAs) in Hindi and Bengali.

     

    Said Mitul Sangani, Business Head, News18 Languages: “With the exponential growth that the Indian market has seen in content consumption and engagement on mobile, it is important that our products deliver our experiences to every relevant user. Given the accessibility that our multi-lingual coverage offers, our technology is now aligned to the same vision of democratising access to news,”.

     

    Added Manish Maheshwari, Network18 Digital CEO: “Progressive web applications have shown a lot of potential in improving access to quality content in the Indian market. Network18 Digital is one of the largest digital publishers in India, with over two dozen properties across formats in all major Indian languages. Given the success of the News18 Hindi PWA, we rolled out another one in Bengali and will be rolling out more of our other properties in the months to come.”

     

     

  • Powered by Flipkart Fashion, the show features host Ira Dubey exploring the present fashion scene

    Network18 Digital announces launch of ‘India Ka Fashion Capital’

    By A Correspondent

     

    Network 18 Digital has announced its new content offering – India Ka Fashion Capital, powered by Flipkart Fashion and produced by Firstpost Studio.

     

    Commenting on the show, Azim Lalani, Business Head of English General News Cluster, Network 18 said: “Our priority has always been to engage a diverse set of audience with strong, original and one-of-its-kind content. Our offerings to our viewers are accentuated by effective collaborations with brands such as Flipkart. It’s a two-way association where our content significantly highlights the brands’ efforts and assists them with achieving their communication goals. For Flipkart’s India Ka Fashion Capital we have creatively reinforced the platform’s standing as one-stop-destination for all things fashion. Along with delivering an innovative marketing solution to the brand we are sharing excellent content for our discerning audience that diligently follows fashion trends. The unique show also adds to our repertoire of path-breaking digital offerings.”

     

    Sharing his perspective on the show, Sushanth Ravikumar, Associate Director – Brand Marketing, Flipkart said: “India’s local fashion markets play an integral role in molding the country’s fashion culture. Flipkart aims to recreate and improve on the best aspects of these markets. This web series explores what makes Flipkart Fashion ‘India Ka Fashion Capital’ in a manner that is genuinely interesting and our partnership with Network18 Digital enables us to reach a diverse audience with quality content. ”

     

     

  • In his new role, Azim Lalani will head business of News18.com English and in.com, in addition to Firstpost

    Azim Lalani elevated to Business Head at Network18 Digital

    By A Correspondent

     

    Network18 Digital has announced the elevation of Azim Lalani to Business Head of English General News cluster. In addition to Firstpost, he will now oversee the business of news18.com and in.com.

     

    Azim Lalani joined Firstpost as VP Revenue and Strategy, News Cluster (Network18 Digital). He was later elevated to Business Head at Firstpost, and since then has been credited with the brand’s steady growth. Additionally, he has prior experience of heading revenue for all of Network18’s news, sports and entertainment properties during 2014-15 which was also the year of general elections.

     

    Commenting on the announcement, Manish Maheshwari, CEO, Network18 Digital said: “Network18 Digital news properties have garnered high visitor numbers in a short period of time. While Firstpost has been amongst the top five leading Indian media digital publications, news18.com achieved a milestone of 100 million in under two years. In.com attracts 1 million unique users and four million page views every month adding to Network18’s strong foothold in the digital space.  Azim Lalani has been with us for more than five years and has played a key role in our digital growth story. His excellent business acumen has helped build and grow properties like Firstpost from scratch; we are confident that he will successfully deliver as Business Head to all three platforms.”

     

     

  • The awards will recognize the cutting-edge work and rising stars in the web series space

    News18.com announces iReel Awards 2018

    By A Correspondent

     

    News18.com has announced iReel Awards 2018, the first ever web series specific awards in India. It will be held on September 6 in Mumbai. The jury panel will be moderated by film critic Rajeev Masand.

     

    Sharing his thoughts on the announcement, Manish Maheshwari, CEO, Network18 Digital said: “We live in interesting times – in a short duration, web series have become one of the preferred sources of mainstream entertainment. It is only fitting to initiate an awards show that would solely focus on web series. Not only it gives appreciation where duebut it also connects well with our young and millennial audience, who also happen to be consumers of these web series. With iReel Awards, we’re looking forward to celebrating a revolution called web series”

     

    Co-powered by Madame the iReel Awards have Xoxoday as the Associate Partner. Radio City is on-board as Radio Partner, UFO Digital Cinema is the Multiplex Partner and Jio Digital Life is the Digital Partner respectively.

     

     

  • Moneycontrol enters the podcasting space with an exciting line-up of content on business and finance in a storytelling format

    Moneycontrol announces foray into podcasting

    By A Correspondent

     

    Moneycontrol has announced its foray into podcasting. With five podcasts published daily covering markets, personal finance and business news updates in a storytelling format, moneycontrol notes it has delivered over 75,000 listens in a month of publishing.

     

    Commenting on the new development Gautam Shelar, Business Head of moneycontrol said: “We are continuously exploring new ways to reach our audiences and podcasting is our latest innovation. Given its nature and passive consumption behavior, we believe podcasting is a valuable content format with significant potential to garner audiences and scale. Audiences looking for easy-to-consume information and news in a convenient format will be hooked to our new means of storytelling. Today, there is a massive community of podcasters who regularly tune in to listen to their preferred content. At the same time, the move will also help us achieve our motto to share quality financial knowledge with listeners worldwide.”

     

    With the help of audioBoom, the platform’s distribution partner, the podcasts are now available on Apple Podcasts, Cashbox, Deezer, Saavn, Spotify, TuneIn and Google Play Podcasts as well as other audio-based platforms. The podcasts are also available to audiences through moneycontrol as well on the desktop, mobile and the app.

     

    Speaking on the announcement, Avinash Mudaliar, Chief Product Officer at Network18 Digital added: “We hope to lead the way in the podcasting space overall in India in terms of direction and consumption. It is an easily accessible format for time starved users, consumed anywhere from travelling in a train to running in the gym. Moneycontrol’s podcasts is another innovative and fearless exploration of new content formats that brings content that our users love in a way they love to consume.”

     

    Said Sitaraman Shankar, Managing Editor (Special Projects) at Network18 Digital: “There is a consistent rise in demand for informative podcasts, and with moneycontrol’s in-house expertise and capabilities for breakthrough journalism and storytelling, audiences can expect the delivery of high-quality content in a captivating format. With new podcasts every single day, the platform aims to provide an in-depth understanding of the financial domain, along with quality storytelling and news updates that will serve valuable content to users.”