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Tag: ICC Men’s Cricket World Cup 2023

  • That's the semi-final match between India and New Zealand of ICC Men’s Cricket World Cup 2023

    Men’s World Cup ‘Shamifinal’ peaks 5.3cr concurrent viewers

    By Our Staff

     

    Streaming service Disney+Hotstar announced it achieved a peak concurrency of 5.3 crore viewers during the semi-final match between India and New Zealand of ICC Men’s Cricket World Cup 2023 on Wednesday, November 15, 2023.

     

    Commenting on this, Sajith Sivanandan – Head, Disney+ Hotstar India said, “It’s not just Team India breaking records with their 10th straight win at the ICC Men’s Cricket World Cup 2023. Indian fans are also tuning into Disney+ Hotstar in unprecedented numbers. Their incredible passion has led us to shatter the peak concurrency record four times during this tournament, setting new benchmarks in live sports streaming. The 5.3 cr concurrent viewers for India’s semifinal against New Zealand exceeds the combined population of Australia and New Zealand by more than 1.5 times! This milestone is not just a triumph of technology but a testament to our viewers’ unwavering support. With the final just around the corner, we look forward to bringing the nation together to witness the making of sporting history.”

     

    Any guesses on what the concurrency numbers will be at the Final?

     

  • For its Auto and Farm Business

    Mahindra to sponsor ICC Men’s Cricket World Cup 2023 on Disney Star

    By Our Staff

     

    Mahindra & Mahindra Ltd farm and auto sectors announced the expansion of its cricketing association as the Associate Sponsor with Star Sports for the ICC Men’s Cricket World Cup 2023 and ‘co-powered by’ sponsor on the digital platform, Disney+ Hotstar. In addition to the ICC Men’s Cricket World Cup 2023, this collaboration ensures visibility for Mahindra’s Automotive and Tractor brands during the Asia Cup 2023.

     

    Said Rajesh Jejurikar, Executive Director & CEO – Auto & Farm Sectors, Mahindra & Mahindra Ltd: “We are excited to be a sponsor for the ICC Men’s Cricket World Cup 2023 on Star Sports and Disney+ Hotstar. This sponsorship is a key milestone in our mission to connect deeply with the passion of millions of Indians. We see a strong synergistic resonance between our SUVs and Tractor brands and the vibrant spirit of Indian cricket. Through this sponsorship and our upcoming engagement activities, we aim to create cherished memories and strong bonds with our customers.”