MxMIndia

Tag: Havas Media

  • To work closely with the core leadership team

    Havas Media gets Anand Kumar as President – South

    Anand Kumar
    Anand Kumar

    Havas Media Network India, the specialised media agency conglomerate of Havas India, has appointed Anand Kumar as President – South, Havas Media India to spearhead the operations in the southern markets.

    Anand will be based out of Bengaluru and report to Uday Mohan, Managing Director, Havas Media India, and will work closely with the core leadership team of the agency. Kumar has worked in various media agencies in the past including Essence, Maxus, MEC, MPG amongst others.

    Said Uday Mohan, Managing Director, Havas Media India: “We are now poised to embark on our next phase of growth, as we stay committed to making a meaningful difference in the industry. Our robust operations in the south, offer immense potential for marketers and as we continue to grow our business, Anand’s rich expertise will prove to be a huge leverage for us in the region. His addition to the team aligns perfectly with our commitment to staying at the forefront of media innovation.”

    Added Mohit Joshi, CEO, Havas Media Network India: “At Havas Media Network India, our team has grown to over 1000 members, reflecting our expanding presence both in terms of capabilities, talent pool and client base nationwide. Our operations in Bengaluru serve as a hub for numerous key and successful client relationships in the region. We are deeply ingrained in the southern market, leveraging our diverse competences via teams at PivotRoots, Havas Media India, and Centre of Excellence. As our network expands rapidly, we prioritize leaders who possess a profound understanding of the industry landscape. Anand’s appointment reflects our commitment to enhancing omnichannel planning capabilities and ensuring seamless workflows from client briefs to tangible business outcomes, particularly within the pivotal South market.”

  • To deliver meaningful solutions to clients

    Havas Media inks partnership with KlugKlug

    Havas Media Network India, the media agency of Havas India, and KlugKlug, the Influencer Tech platorm, have entered a partnership. This collaboration is aimed at introducing solutions in the space of influencer marketing signaling a commitment to elevate the impact and effectiveness of influencer-driven campaigns.

    Said Rana Barua, Group CEO, Havas India, SEA & North Asia (Japan & South Korea): “At Havas India, it has been our endeavour to introduce cutting-edge expertise that not only complements our current integrated Village ecosystem but also helps our client partners grow their business meaningfully. While we have already been leveraging influencer marketing as a substantial expertise, this strategic alliance with KlugKlug will enable us to further bolster our offering, making way for a more transparent, tech-driven, and organised ecosystem. I wish both the teams the very best and look forward to some impactful work together.”

    Commenting on the partnership, KlugKlug Co-Founder & CEO, Kalyan Kumar, added: “KlugKlug is absolutely delighted to embark on this journey with Havas Media Network India by adding a scientific layer to the world of influencer marketing for clients. This is a further validation of how closely KlugKlug brings forth ‘data that matters’ for greater business impact. Having successfully validated our technology across India and globally, this is a massive stepping-stone in our efforts to bring true value to the accelerating influencer marketing landscape. With Havas Media Network India’s guidance on continuous improvements, we should be unveiling some Made-In-Bharat global-first innovations in the very near future.”

  • To launch music festival on the ghats of Varanasi

    Zee Media, Havas Play and Namami Gange get together

    By Our Staff

     

    Havas Play, Zee Media, and Namami Gange have come together to launch a music festival ‘Ganga Kinare’ on the ghats of Varanasi. The initiative aims to celebrate the cultural richness of Varanasi and raise awareness about the significance of the river Ganga.

     

    Said Abhay Ojha, CEO of Zee Media Corporation Limited said: “At Zee Media, we believe in the power of storytelling through diverse mediums. Our partnership with Havas Play and Namami Gange, stands at the forefront of a cultural and environmental movement. Through this festival, we invite our widespread viewers and readers to not just witness but actively participate in the call for river conservation and cultural preservation. Let the music be the bridge that connects us to the soul of Varanasi and the sacred Ganga.”

     

    Added Mona Jain, CRO – ZMCL: “Ganga Kinare Music Festival is a testament to the transformative power of music and its ability to unite people in celebration. We firmly believe in the profound impact of cultural initiatives and are thrilled to be part of this initiative that harmonizes the beats of our traditions with the melodies of the Ganges, fostering a deeper connection with our roots and a commitment to the conservation of our sacred rivers.”

     

    Said R Venkatasubramanian, Managing Director – Havas Play and President Investments – Havas Media: “India’s rich legacy continues to influence and enthral people from around the world. It is critical that we find newer ways to celebrate them and pass on the legacy to the newer generation. Music is the universal language that binds people across all age groups, and transcends geographies. Hence Ganga Kinare Music Festival blends in the power of music in the historic city of Varanasi on the banks of the holy Ganga. The Festival aspires not just to captivate audiences but to crescendo into a global festival deeply rooted in India’s history, evolving with the beats of our collective journey.”

     

  • To drive media duties for the jewellery chain

    Havas Media appointed as AOR for Joyalukkas

    By Our Staff

     

    Havas Media Network has been appointed as the media AOR of the jewellery chain, Joyalukkas. It will take charge of driving the media duties for Joyalukkas across all offline channels, encompassing TV, Print, Radio, Cinema, and OOH. The account will be led by Saurabh Jain, President – South, Havas Media India, from the agency’s Bengaluru office. The win came on the heels of a multi-agency pitch.

     

    Commenting on the association, Joy Alukkas, CMD, Joyalukkas Group, said: “Joyalukkas has always been committed to delivering the finest jewellery and exceptional experiences to our customers. With Havas Media Network India’s remarkable track record and strategic insights, we are confident in their ability to amplify our brand presence and ensure that our message reaches our esteemed customers in the most relevant and relatable manner.”

     

    Mohit Joshi, CEO, Havas Media Network India, added: “Havas Media Network India and Joyalukkas are set to embark on a dynamic and transformative partnership, geared towards bringing Joyalukkas’ legacy of elegance and splendour to even greater heights in the ever-evolving market. Our team is fully committed to curating meaningful impact that resonate with their target audience and further strengthen Joyalukkas’ position as a leading jewellery brand in India and beyond.”

     

  • To oversee Integrated buying in the North and East markets

    Havas Media appoints Ramsai Panchapakesan as Managing Partner- Investments

    By Our Staff

     

    In a strategic move to bolster its investment strategies, Havas Media Network India has appointed Ramsai Panchapakesan as Managing Partner- Investments. Based out of Gurugram, he will oversee Integrated buying in the North and East markets, along with assuming additional responsibilities for Trading.

     

    Commenting on Ramsai’s appointment, Mohit Joshi, CEO, Havas Media Network India, said: “The current momentum at the media network in India is remarkable, with new client wins, large acquisitions, and widespread expansion. As we strengthen our teams across verticals to deliver best business solutions, Ramsai’s appointment reinforces our vision and commitment to our clients. His extensive industry experience equips him with a valuable wealth of knowledge and expertise. With him on board, we further scale up and strengthen our media investments and optimize trading and partnership initiatives to create meaningful media solutions.”

     

    R Venkatsubramanian, President – Investments, Havas Media India, and MD, Havas Play, added, “These are exciting times to be driving investment and partnership strategies in the media industry, and I am thrilled to have Ramsai join the team. His expertise and deep understanding of industry nuances will unveil remarkable opportunities for us to showcase the agency’s prowess and forge strategic partnerships that drive unparalleled success for Havas Media India. I am confident that, together with our talented team, we will achieve remarkable results and deliver exceptional value to our esteemed clients.”

     

  • While Mohan will be MD, Havas Media, Venkatasubramanian will be MD, Havas Play in addition to his current role of President – Investments at Havas Media

    Havas Media elevates Uday Mohan & R Venkatasubramanian as MDs

    By Our Staff

     

    Uday Mohan
    Uday Mohan
    R-Venkatasubramanian

    Havas Media Group India has announced the elevation of two of its senior leaders. Uday Mohan, previously President and Chief Client Officer, has been promoted as Managing Director of Havas Media India, while R Venkatasubramanian has been elevated to the position of Managing Director of Havas Play in addition to his current role as President – Investments at Havas Media India. They will report to Mohit Joshi, CEO, Havas Media Group India.

     

    Rana Barua
    Rana Barua

    Commenting on the elevations, Rana Barua, Group CEO, Havas India said: “At Havas, we have created a unique and integrated Village ecosystem that fosters the best talent and leaders, enabling us to deliver distinct solutions that are at par with global capabilities. Scaling up our group and promoting home grown leaders has been a natural outcome of this approach. Uday and Venkat have been two very strong pillars of this ecosystem and in their respective new roles, I see them contributing in an even larger capacity to our overall media network and the group business goals.”

     

    Mohit Joshi
    Mohit Joshi

    Added Mohit Joshi, CEO, Havas Media Group India: “The elevations of Uday and Venkat, two of our key leaders come at a time when Havas Media Group India is on an incredible growth trajectory, having won several new accounts and being recognised for its innovative work. The agency is focused on providing its clients with innovative and effective solutions that help them achieve their business objectives, and with Uday and Venkat at the helm, we are well positioned for exciting times ahead.

     

    Huge congratulations to Uday and Venkat on their well-deserved promotions and we can’t wait to see their continued contributions to the agency’s success in their new roles.”

     

  • He will be reporting to R Venkatasubramanian, President – Investments and Head – Havas Sports, Havas Media Group India

    Havas Media appoints Balachandran V as EVP – Buying – North

    By Our Staff

     

    Havas Media Group India has appointed Balachandran V as Executive Vice President – Buying North. Based out of Gurugram, Balachandran will be responsible for media investments of all North India clients. He will be reporting to R Venkatasubramanian, President – Investments and Head – Havas Sports, Havas Media Group India.

     

    Commenting on the appointment, Venkatasubramanian said: “Bala is a seasoned media professional, and this is his second innings with Havas, having previously worked for the agency (then Euro RSCG) in 1997 as the Media & Administration lead for the Chennai market and later on led the investment portfolio for the Reckitt Benckiser Business in Delhi. We are delighted to have him back, this time to lead HMG India’s North Investment operations, one of our largest business units. I am confident Bala will drive the team forward and further strengthen our investments function by hiring talented professionals with domain expertise. We wish Bala a happy homecoming!”

     

    Added Balachandran: “I am excited to join back Havas and lead the media investments function for one of its biggest markets i.e., North. Havas Media Group India has been growing at a phenomenal rate over the years, and I look forward to working with the legacy and new-age brands, collaborating with media partners, and delivering the best ROI for clients by adding value.”

     

  • Responsibilities includes both offline and digital media duties of the children's food brand

    Havas Media bags Slurrp Farm mandate

    By Our Staff

     

    Havas Media Group India has bagged the integrated media mandate of millet-based children’s food brand, Slurrp Farm. The mandate includes both offline and digital media duties; and will be handled out of the agency’s Gurgaon office.

     

    Said Shauravi Malik, Co-founder, Wholsum Foods Pvt Ltd (Slurrp Farm): “At Wholsum Foods, we are always looking to partner with people who share the same ethos and values as us – the team at Havas does exactly that. We are pleased to partner with Havas Media Group to bolster our offline and digital media efforts, and look forward to working with them to further evolve our storytelling and introduce new audiences to Slurrp Farm.”

     

    Added Mohit Joshi, CEO, Havas Media Group India: “We are delighted to be partnering with India’s most loved, wholesome, meaningful kids’ food brand, Slurrp Farm. With rising health concerns such as malnourishment, obesity, diabetes among children, healthy food and nutrition-based diet have become a priority. Through its innovative portfolio of millet-based food products, Slurrp Farm is successfully contributing towards inculcating healthy eating habits among children and adults alike. We look forward to further strengthening the brand’s journey and driving its vision, by building meaningful connections with the consumer.’’

     

  • Flexible one-stop solution combines media metrics and e-retail data

    Havas Media floats global e-commerce vertical

    By Our Staff

     

    It’s raining new business and new business divisions at Havas Media, the media agency arm of Havas Group India. It has now announced the launch of Havas Market, a full-service e-commerce offering that aims to empower consumers in their shopping journey, providing meaningful e-retail experiences and generating incremental business for brands.

     

    To lead this division, HMG India has appointed Sharukh Lakhani as Lead – Havas Market. Lakhani joins from Wavemaker where he led the e-commerce media strategy for clients including Mondelez & Sun Pharma.

     

    Rana Barua
    Rana Barua

    Commenting on the launch, Rana Barua, Group CEO, Havas Group India, said: “With the launch of Havas Market, India is poised to become a leader in creating meaningful shopping experiences. The division will give clients access to real-time market intel to help them form better decisions on the back of data and technology. I’m excited about the Group’s ambitious plans, forging into new avenues, that not only strengthen our capabilities, but also ensure upskilling of our people and processes, thereby providing a seamless and integrated experience to our clients.”

     

    Mohit Joshi
    Mohit Joshi

    Added Mohit Joshi, CEO, Havas Media Group India: “The current e-retail landscape in India is very competitive and complicated for the consumer. From fashion, beauty, electronics and mobile, to food, healthcare and entertainment, each product category has witnessed a significant growth in e-commerce spends. India already has close to 200Mn+ online transacting users. Given Havas Media Group India’s diversified client portfolio, we identified a great opportunity to develop an in-house e-commerce practice. With Havas Market, we want to become the go-to-market entity in the industry, offering an end-to-end solution and optimizing clients’ e-retail business. I’m confident with Havas’ existing capabilities and the stellar team of experts, we will be able to scale the vertical to even greater heights.”

     

  • Havas Media Group India has announced the elevation of Uday Mohan to the role of President and Chief Client Officer

    Havas Media elevates Uday Mohan as President & CCO

    By Our Staff

     

    Havas Media Group India has announced the elevation of Uday Mohan to the role of President and Chief Client Officer, effective immediately. Mohan will continue to report into Mohit Joshi, CEO, Havas Media Group India. Mohan has spent 14 years with Havas Media

     

    Said Rana Barua, Group CEO, Havas Group India:  “We have been consolidating the senior leadership teams of each of our agencies. Going forward, these leaders will not only drive our business growth but will further fortify our vision of integration, enhance our reputation, and help secure greater milestones and accomplishments. Uday’s experience and client partnerships make him the apt leader to drive this for HMG India with Mohit’s vision.”

     

    Added Joshi: “I have completed 15 years with Havas Media Group India, while Uday has spent 14 years. Uday is a friend, partner and key to the resurgence of the Media Group in the last few years. He has been working closely with me and the leadership team to turn around Gurugram operations into one of the largest in India; and in scaling up the Mumbai operations by forging strong client relationships, wins with marquee clients such as Tata Motors CVBU, TVS Tyres, ACC and Ambuja Cement among others. I look forward to his continued support and leadership”.

     

    Commenting on his new role, Mohan said: “I have spent a long innings with HMG India and witnessed the agency go through several transformations. However, the innovations, integration and collaborations in the past three years have been unprecedented and put us in the top league in the country. I thank the group for empowering with newer challenges and look forward to working with the leadership team, many wonderful clients and colleagues, launching newer expertise, to consolidate our strengths further.”

     

  • For mass visibility and track effectiveness by mapping coordinates of the sites to the orders

    Havas Tribes rolls out OOH campaign for Swiggy Instamart

    By Our Staff

     

    Havas Media Tribes, the strategic partnership between Havas Media Group India and the Tribes Group, has rolled out a high decibel OOH campaign for Swiggy Instamar, a longstanding client of Havas Media Group.

     

    Said Ashish Lingamneni, Head of Brand, Swiggy: “With Instamart now present in 19 cities, the overwhelming response we are receiving for this instant grocery delivery service is a testament to our mission to bring unparalleled convenience to our consumers. As part of our 360-degree marketing campaign, we used OOH as a key lever to promote Swiggy Instamart’s proposition. Havas Media Tribes has been instrumental in identifying the right locations across cities while maximising our reach and visibility. We have received a lot of positive response for this campaign”

     

    Added Gour Gupta, CEO & MD, Tribes Group: “The strategic alliance with Havas Media Group India is an exciting partnership that gives us an opportunity to create meaningful campaigns for marquee clients in this competitive environment. The objective of this campaign is not just mass visibility but also tracking the effectiveness by mapping the coordinates of the sites to the orders received in that region. We created a plan basis Instamart’s serviceability area, wherein the coordinates of each site were checked and selected precisely. The execution by the team was seamless and was no mean feat, given the logistical challenges involved.”

     

    Said Saurabh Jain, Managing Partner – South, Havas Media said: “The Havas Media Group and Tribes strategic alliance reinforces Havas’s operating system of MX, that empowers our clients with tools to build more meaningful media experiences. For a disruptor brand like Swiggy, we had to take the high road, a category leadership stance in the post-lockdown world, by launching this high-impact and meaningful OOH campaign.”

     

     

  • Delhi and Gurugram are one of the largest business units of Havas Media Group India

    Havas Media announces key elevations for senior management

    By Our Staff

     

    Havas Media Group India has announced elevations and promotions with immediate effect.

     

    Given that Delhi and Gurugram are one of the largest business units of Havas Media Group India with clients ranging from auto, consumer durables, real-estate to fashion, F&B and hospitality sectors among others, the North operations have been consolidated under two unit heads – Roopali Sharma, who completes eight years and Harbir Singh, who completes six years. They have been promoted as Managing Partners – Delhi. Chandradeep Kumar completes five years and has been promoted to Senior Vice President (Delhi).

     

    The Mumbai office will be led by Manish Sharma (previously Vice President -Delhi) as Executive Vice President and Head – Mumbai. He has been with the organisation for over five years. Both North and West continue to report to Uday Mohan, President – North & West India.

     

    In Bengaluru, which has clients like Swiggy, Gamezy, MyGate and the recent win of Ola, the office will continue to be led by Saurabh Jain. He has been with the agency for over six years and has been promoted as Managing Partner – South.

     

    Meanwhile, Rohan Chincholi has been elevated to Head of Digital to oversee and consolidate the overall digital business/services across markets, as the agency strengthens its digital footprint in the region through its new Mx methodology that combines both consumer insight and data. This is Chincholi’s second stint at Havas Media. He rejoined the agency in 2017.  Jain and Chincholi will continue reporting to Mohit Joshi, CEO, Havas Media Group India.

     

    Commenting on the re-organisation, Joshi said: “Continuing to invest in people as we reaffirm our focus on Mx operating system and 4Ps – Product, People, Pitches and Passion, I am excited to announce the promotions for these deserving leaders. They have been with us for a long time, tireless with their efforts and commitment in what has been one of the toughest years to help Havas Media reach greater heights. We are confident that going forward this team of emerging leaders will continue to help us become a more agile and robust media group.”