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Tag: Dentsu Communications

  • Dentsu Communications, a full service independent communications agency and a part of the Dentsu India Group, has begun operations in Kochi

    Dentsu strengthens Southern India network

    By A Correspondent

     

    Dentsu Communications, a full service independent communications agency and a part of the Dentsu India Group, commences operations in Kochi.

     

    Rohit Ohri, Executive Chairman said, “Our commencement of operations in Kochi is part of our larger strategic plan of accelerated growth in India. We’re now fully equipped to offer integrated communication services to all our clients in the Southern India. Arijit Ray, CEO Dentsu Communications, Suresh Mohan Kumar, National Planning Head and Ashwin Prathiban, Regional ECD (South) will drive this new initiative. I’m confident that under their leadership, we shall see a new spurt of growth in this region.”

     

     

    Commenting on the expansion and the South market, Arijit Ray, CEO Dentsu Communications said, “We are extremely upbeat about our operations in the South. The Bangalore operation is our largest and most integrated with 3 pillar clients. Toyota, Nissin and TVS. With a clear focus on building the Bangalore operation into a hub of excellence to cater to all markets in the South, the capability and talent building process is bearing fruit. With a fully integrated, Creative, Events, Media and PR Team, that has conceived and executed the Etios Motor Racing programme, the team is set to leverage integrated opportunities on current and potential clients. What is heartening is that we have been able to build our strategic integrated capabilities around our clients brand and business mandates.”

     

    Adding further, Mr Ray said, “We see a lot of potential in Kochi. We have a great team that understands the local nuances to start our journey in Kerala. Saji Jayakumar our Kochi head and his team will surely do everything to make it a stellar operation.”

     

    Ashwin Parthiban, Regional Executive Creative Director, Dentsu Communications said, “Dentsu’s Kochi presence offers exciting creative possibilities, and an interesting opportunity to work on a mix of both local and national brands that are based in Kerala. There is a refreshing appetite for path-breaking creative ideas among clients here, and benchmarks are set very high. But most importantly, Keralites have a rich story-telling culture, not to mention a very evolved appreciation of film, and this mix provides delightful creative inspiration.”

     

    Suresh Mohan Kumar, National Planning Head, Dentsu Communications said, “Kochi office underlines Dentsu’s emphasis on and commitment to southern markets. Our key differentiator would be our ability to conceive and deliver totally integrated communication solutions. Bangalore will continue to be the planning and creative hub but we will tap into our teams’ local expertise to provide our clients with solutions that make a difference in the market place.”

     

  • Continuing with its series of senior-level appointments, the Dentsu India Group has announced the appointment of Rajesh Mathew as Senior Vice President, Dentsu Communications, Mumbai.

    Rajesh Mathew joins Dentsu Communications as Senior Vice President

    By A Correspondent

     

    Continuing with its series of senior-level appointments, the Dentsu India Group has announced the appointment of Rajesh Mathew as Senior Vice President, Dentsu Communications, Mumbai.

     

    An adman throughout, spanning over 17 years in advertising, Mr Mathew was Managing Partner at Doosra Brand Communications, Mumbai (part of the Aegis Media Worldwide network, since December 2011) prior to joining Dentsu.

     

    Welcoming Mr Mathew to Dentsu, Arijit Ray, CEO, Dentsu Communications said, “Rajesh’s induction into Team Dentsu Communications is part of our on-going impetus on strengthening and consolidating the talent profile. I am sure Rajesh’s diverse experience across brands over so many years across markets, will help enhance our value proposition amongst our key business portfolios. I wish him a great innings at Dentsu.”

     

    Mr Mathew said, “I look forward to the exciting challenge and opportunities at Dentsu Communications; given the ambitious growth plans that are set, I couldn’t ask for a better timing than this, to come on board.”

     

    Among the agencies Mr Mathew has worked for in India include Saatchi & Saatchi Direct (Bangalore), Ogilvy & Mather (Bangalore), Lowe Lintas Worldwide (Chennai – as Brand Services Director), Rediffusion DYR & Wunderman (Chennai – as GM for both the Agencies), Contract Advertising (Chennai – as Senior Vice President & Manager), Ogilvy & Mather (Mumbai – as Vice President & Business Head).

  • Continuing with the series of senior-level appointments, the Dentsu India Group announced the appointment of Arijit Ray as Chief Executive Officer, Dentsu Communications

    Arijit Ray joins Dentsu Communications as CEO

    Arijit Ray has joined Dentsu Communications as CEO. Mr Ray’s key priority will be to enhance and reinforce the agency’s competencies and output, including overall creative, strategy and services along with strengthening media synergies and driving growth.

     

    Mr Ray joins Team Dentsu from the DDBMudra Group where he was President – DDBMudra, West. Over his four-year tenure as Head of DDBMudra West, Arijit successfully steered the unit into the next orbit of growth, by seamlessly harnessing business growth by a combination of focused talent infusion, training and development and a noteworthy step-up in quality of work.

     

    Welcoming Mr Ray to Dentsu, Rohit Ohri, Executive Chairman, Dentsu India Group said: “I am delighted to have Arijit join the leadership team at Dentsu India . Arijit’s experience across diverse product categories and in traditional as well as new media is what will help us drive Dentsu’s ambitious plans for India . I look forward to working closely with Arijit and Taira Kimura, COO, Dentsu Communications, to create a world-class integrated communications agency in India “.

     

    Ken Terasawa, Executive Vice Chairman, Dentsu India Group said: “We are very pleased to have Arijit on board Team Dentsu. Arijit has strong expertise in driving organizational growth by leveraging the strength of teams combined with sharpening client deliveries. I look forward to Arijit leading Dentsu Communications and together with COO, Taira Kimura, creating some of the best work for our India n, Japanese and global clients.”

     

    Arijit Ray, Chief Executive Officer, Dentsu Communications said: “Dentsu in India is the midst of a serious expansion agenda led by Rohit’s vision of building a top-notch integrated communication network. The Group is well into the phase of building a quality talent and client base and this will only get more impetus in the endeavour to shape enduring client relationships, conceive and execute cutting edge communication mandates that are not only award worthy but more importantly worthy of recognition in the market, in the consumers mind resulting in enhanced desirability and image/ market shares.”

     

    On joining Team Dentsu, Mr Ray added: “What is heartening in being a part of the Dentsu India team at this juncture, is the new benchmarks it is creating in the global context. Not many people are aware of Dentsu’s leadership position in a large and important market like the US and the strides it has made in the digital space. I look forward to working closely with Rohit and support him in the aggressive plans he has for Dentsu in India .”

     

    Mr Ray’s career in advertising began with New Delhi based-based Alfred Allan Advertising in the early 90s.  An honours graduate in Commerce from Delhi University, Mr Ray also completed a programme in marketing management from MICA, Ahmedabad. A highly awarded and professionally reputed business head, Mr Ray has consistently sharpened his faculties by participation in advertising and creative workshops such as the DDB Advanced Leadership Programme in Shanghai, (ALP 2010), the Advanced Seminar on Advertising Skills DY&R – (ASAS Penang, Malaysia 1996), the Lovemarks workshop (Saatchi & Saatchi) and the Bill Folley Creative workshop (Rediffusion DY&R) to name a few.

     

  • Suresh has the right combination of passion, talent and commitment to partner our creative and account management teams to take our creative product to the next level, says Rohit Ohri, Executive Chairman, DentsuIndia

    Suresh Mohankumar is National Planning Head @ Dentsu

    By A Correspondent

     

    Continuing with the series of senior-level appointments, the Dentsu India Group has announced the appointment of Suresh Mohankumar as National Planning Head, Dentsu Communications

     

    Based out of Bengaluru, Mr Mohankumar will lead strategic planning and brand management at Dentsu Communications across its offices inNew Delhiand Bengaluru. A seasoned planner with nearly two decades of experience, Suresh joins Dentsu from MudraIndiawhere he was Senior Vice President and Head of Planning – Mudra South.

     

    Welcoming Mr Mohankumar to Dentsu, Rohit Ohri, Executive Chairman, DentsuIndiasaid: “I’m really happy to have Suresh as a part of the leadership team of Dentsu Communications. Suresh has the right combination of passion, talent and commitment to partner our creative and account management teams to take our creative product to the next level.”

     

    Taira Kimura, Chief Operating Officer, Dentsu Communications said: “Suresh brings on board strong experience across brand, categories and regions. I have great confidence in his abilities and expertise to add value to our service deliveries and up the ante at Dentsu Communications.”

     

    On joining Team Dentsu, Suresh Mohankumar, National Planning Head, Dentsu

    Communications said: “The communications business is at a crossroads as convention increasingly gives way to real consumer engagement. That integration and media-neutral planning is the way forward and it is exactly what Dentsu believes in and I believe that Dentsu is uniquely structured to deliver that. Also as part of an organization at the cusp of an exciting transformation, I am very excited about my journey ahead and look forward to my mandate at Dentsu Communications.”

     

    Mr Mohankumar started his career in Account Management with RK Swamy/BBDO in Chennai. He worked with Contract and Lowe inBangalore. He switched to Account Planning in 2000 when he moved to Mudra Chennai. As a strategic planner he then worked with Contract and JWT in Chennai.

     

    Tanishq, BPL, Ford, Volkswagen, Carbon, MRF, Lotte, TI cycles, Henkel, Fa, Reynolds, McDowell’s, Johnson & Johnson and Lipton are some of the brands that he worked on. He cites his experience while working on Tanishq’s ‘karatmeter’ campaign as something that motivated him to become a strategic planner.

     

    A commerce graduate, Mr Mohankumar completed his MBA with a dual specialization in Marketing and Finance from T.A. Pai Management Institute (TAPMI) in 1993.