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Tag: Dentsu Aegis Network India

  • It recognises individuals who have provided leadership both to the data and analytics team they head

    DAN’s Abhinay Bhasin shortlisted for the DataIQ 2018 Awards

    By A Correspondent

     

    Abhinay Bhasin

    Abhinay Bhasin, Senior Manager- Data Sciences, Dentsu Aegis Network India, has been shortlisted in the ‘New Talent Award’ category by DataIQ 2018.

     

    DataIQ is a cross-industry community of data and analytics leaders and professionals from the Financial Times Stock Exchange 100 Index and large/mid-market organisations. Said Gautam Mehra, Chief Data Officer, Dentsu Aegis Network, South Asia: “An integral member of my team, Abhinay is a bright and passionate individual who has played an active role in championing the data story for the group in India through the service offerings of the Data Sciences Team. He has played a key role in consumer-insights projects, which has been very well received by clients such as Abbott and AMFI, to name a few. He has also added value and played a key role in crafting the data narrative in some of Dentsu Aegis Networks India’s recent business wins like MSIL and Suzuki Bikes. I am glad to see him as the only shortlisted candidate from APAC for the DataIQ Awards this year.”

     

     

  • The annual seminar saw over 700 managers assemble under one roof to foster collaboration and partnership

    Dentsu conducts overseas training conference for employees in Dubai

    By A Correspondent

     

    Dentsu Aegis Network (DAN hosted its annual One-DAN conference in Dubai last week. The annual seminar saw over 700 managers assemble under one roof to foster collaboration and partnership amongst the network’s group agencies.

     

    The annual conference was woven around the clear objective of positioning Dentsu Aegis Network as the No. 2 marketing communications group in India by the end of 2017. It was also hosted to celebrate Dentsu Aegis Network’s strengthened and expanded foothold in creative that was demonstrated at the Goafest’s 2016 edition.

     

    The three-day conference saw the exchange and cross-pollination of leading-edge ideas across the different units of Dentsu Aegis Network India including that of its latest acquisitions – Happy Creative Services and Perfect Relations Group. The platform introduced all teams of the newly acquired agencies to the one P&L model of the group and also help them imbibe the values that the network stands for. Integration and data continued to be the buzz words at the conference. DAN’s leadership status in areas like OOH, Creative, Digital and Media was also highlighted.

     

    The annual conference, correspondingly, also recognised the network’s long-serving employees and talents across different group units who have worked relentlessly all through the year to bring Dentsu Aegis Network India to the position that it holds today. Rajni Menon, President Carat, won the Chairman’s Award for 2016.

     

    Speaking about this recent conference, Ashish Bhasin, Chairman and CEO Dentsu Aegis Network South Asia, said, “Our goal of making Dentsu Aegis Network India the #2 communications group in India by end-2017 will only be made possible when every one of our 3000 people across DAN India make it their mission to collaborate and relentlessly help their clients win in the market. That is what One-DAN is all about, and that is the DAN India ‘One Team One Dream’ emphasised.”

     

  • Posterscope India bagged 6 golds, 6 silvers and 6 bronze metals at the event

    Dentsu bags 22 metals at Asian Customer Engagement Forum

    By A Correspondent

     

    The Asian Customer Engagement Forum (ACEF) Awards that was held on April 29, saw Dentsu Aegis Network India bring home 22 awards.

     

    While Posterscope India bagged 17 awards at the event, Carat India was honoured with a gold, a silver and a bronze for Microsoft (1 Gold and 1 Silver) and Philips India, respectively.

     

    Posterscope India bagged 6 golds, 6 silvers and 6 bronze metals at the event and was also named the “Most Admired OOH Media Agency for Customer Engagement”.

     

    Commenting on the wins, Haresh Nayak, Regional Director, Posterscope Asia Pacific and Managing Director, Posterscope Group India, “I am extremely humbled to see Posterscope India win such recognition at a pan-Asia level. Such wins give us immense motivation to work hard for our clients and help us garner appreciation for our work across the industry. I hope we continue to work at this pace and produce fantastic work for our clients even in the future.”

     

    In addition to the above, Fountainhead MKTG, the experiential marketing division from Dentsu Aegis Network, won two golds at the ACEF 2016. While the agency’s work for Mahindra Imperio Royale won the most effective BTL campaign of the year award, the Mahindra Mitra Mahotsav- Mechanic Premier League was named the most Innovative loyalty program of the year award.