Das ka Dum with Dr Bhaskar Das | We’ve seen companies like Netflix and Amazon investing heavily in AI-driven content recommendations and production. Do you think AI can fully replace human creativity, or is there a balance to be struck between technology and human input ?

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Q. We’ve seen companies like Netflix and Amazon investing heavily in AI-driven content recommendations and production. Do you think AI can fully replace human creativity, or is there a balance to be struck between technology and human input

A. There is no denying that AI has several distinctive advantages to enhance human productivity. It has, at the same time, some infirmities that prevent it from substituting/ replacing human creativity/ productivity. This implies that while it excels at certain tasks, it can’t replicate the emotional depth, intuition, and serendipitousness of human creative excellence.

Human beings are capable of  coming up with original ideas during a spark of brilliance/ eureka  moment. This aspect of human creativity enables us to think outside the box and generate innovative solutions to human problems. AI on the other hand, is confined to the limits of its existing data bases for pattern recognition and predictive analysis. It’s not future backwards in anticipating solutions that are rooted in empirical realities.

In view of the existence of both the realities, a synthesis of human intelligence , imagination and AI-led tech would be a realistic approach at this juncture.