The Indian Outdoor Advertising Association (IOAA) haws joined the global movement Essays for Peace in commemoration of UN International Peace Day.
Said Pawan Bansal, Chairman, Indian Outdoor Advertising Association & Chief Operating Officer – Jagran Engage, a unit of Jagran Prakashan Limited: “IOAA is delighted to mark International Peace Day as part of the global initiative and movement, “Essays for Peace.” This initiative is not only relevant and essential in today’s world but also part of IOAA’s broader mission to integrate into the global World Out of Home community, aiming to elevate the Indian out-of-home industry to international standards. Going forward, we will witness several such events on the Indian Out of Home platform. One key initiative being spearheaded by IOAA is the plan to make OOH India an eco-friendly and sustainable industry, with the goal of achieving ad-net zero by 2030.”