Das ka Dum with Dr Bhaskar Das | It’s difficult to imagine an Ogilvy without Piyush Pandey. While he continues as an Advisor and he has built a strong second line, should old time Ogilvy clients be worried?

Bhaskar DasWe couldn’t have not asked this question. And we did. Here’s the January 9 edition of Das ka Dum with Dr Bhaskar Das. Read on…

 

If you wish to access the archives, please go to the Das Ka Dum tab on the website’s top navigation bar or click here: https://www.mxmindia.com/category/columns/das-ka-dum/

 

Q: Just as it’s difficult to imagine an India without Indira Gandhi in the 1970s, it’s difficult to imagine an Ogilvy without Piyush Pandey. While he will continue as an Advisor and he has built a strong second line, should old time Ogilvy clients be worried?

 

A: In a temporary or transient world, this human obsession of permanency is akin to a chimera. The world moves unceasingly without any one of us. Once this basic tenet of existence is internalised, then there is no confusion.

 

The names mentioned by you in your question are legends and it’s not easy to replace them. In every field, there are such examples. But life moves on as time and tide wait for none. Old order would change, and will yield place the new. The craft of the legends would continue and that would inspire new legends. So one must get out of morbid attachment and practise loving detachment for everything that are perceived to be permanent.

 

Have you heard about ‘Ozymandias Complex’ – the title of Percy Bysshe Shelley’s poem that has now become a metaphor for the ‘fleeting nature of power, mortality, and achievements’- they lapse into deep self-pity. So move on and embrace the new.