MxMIndia

Tag: Zulfia Waris

  • ABP will soon bring popular Indian narratives from different regions for new age content consumers

    ABP Studios to produce non-news content

    By Our Staff

     

    ‘ABP Studios is all set to add a slew of new services to ABP Network portfolio.

    Driven by a team of multilingual, platform-agnostic storytellers, the new productions are already underway and will soon make its way onto various OTT platforms.

    Speaking on this announcement, Avinash Pandey, CEO, ABP Network said: “We are taking an important step towards engaging with the new-age content consumers of this era. With the introduction of a more focused segment on content production, we will be able to effectively build upon our competitive advantages to create greater value for our customers and stakeholders alike. I am confident that our new venture is well-positioned to lead the ABP brand – to the next phase of its development.”

    Added Zulfia Waris, Business Head, ABP Studios: “ABP Studios is a very special division that offers something unique to the viewers of today. It goes beyond black-and-white, to find hidden perspectives and underlying meanings that lie within the ‘grey’ areas. We have been dedicatedly working towards turning this dream into a reality and are absolutely elated to announce that we will soon be sharing the many inspiring, empowering, and distinct tales of our nation with diverse set of audiences worldwide.”

     

     

  • She has held many leadership roles since 2007

    ABP News onboards Zulfia Waris as Business Head

    By A Correspondent

     

    ABP News Network has appointed Zulfia Waris, as Business Head, ABP News Network Content Studio. With expertise in the media industry, Waris will be responsible for the organisation’s new subsidiary, ANN Content Studio, to produce content for all platforms.

     

    Commenting on the appointment, Avinash Pandey, CEO, ABP News Network said: “We are pleased to infuse Zulfia’s expertise and vision into ABP News Network’s Content Studio, especially since it is in a period of rapid digital growth. I can say with confidence that her approach and values align with our culture, and her knowledge and creativity will add to the organisation’s success, over the next few years.”

     

     

  • It will be hosted by actor Jim Sarbh

    Discovery’s Planet Healers to feature India’s promising start-ups

    By A Correspondent

     

    Discovery Channel has premiered a four-part original docu-series ‘Planet Healers’ featuring eight of India’s promising environment friendly startups, who are innovating ways to pave a path to a sustainable tomorrow. Hosted by actor Jim Sarbh, the series will deep dive into the journey of how these start-ups are working out innovative technology led solutions to environmental hazards faced by our country.

     

    “Planet Healers is not just a TV show; it is an attempt by Discovery to create mass awareness about environmental hazards faced by our country which will have significant long-term impact,” said Zulfia Waris, Vice President, Premium & Digital networks, Discovery Communications India. “We have focused this series on individuals who have dedicated themselves to create innovative technology led solutions for the conservation and preservation of our planet. They are common people with uncommon ambitions and incredible self-belief who are making a difference.”

     

  • It highlights the alarming situation of global tiger population in the wild which has fallen by 96 per cent over the last century

    Animal Planet partners Hyderabad metro to promote tiger conservation

    By A Correspondent

     

    Animal Planet has joined hands with L&T Metro Rail (Hyderabad) Limited (L&TMRHL) to sensitise citizens of Hyderabad about the importance of tiger conservation. Starting February 13, 2019 for a month, Animal Planet and L&T Metro Rail Hyderabad will be running a campaign highlighting the alarming situation of global tiger population in the wild which has fallen by 96 per cent over the last century.

     

    Speaking about the initiative, Zulfia Waris, Vice President, Premium & Digital Networks, Discovery Communications India, said: “Tigers – the revered specie, is in real danger of getting extinct. It is disturbing to know that as few as 3900 are left in the wild across the world. With almost 57% of them in India, it is imperative that every Indian is sensitised about this fact so that more and more of them can join hands with us in our endeavour to double the size of tiger population by 2022. I am delighted that L&T Hyderabad Metro has joined forces with us in this important initiative.”

     

    Added KVB Reddy, MD & CEO, L&TMRHL: “Hyderabad Metro Rail Project is the world’s largest Public Private Project in the sector. Our cumulative ridership has crossed more than 43 million and we are happy that Hyderabad has embraced metro rail as a comfortable, convenient, fast, safe and eco-friendly travel mode. L&TMRHL is committed to social causes and initiatives and has been involved in many such activities. When Discovery approached us to join hands with an aim to create awareness about tiger conservation, we readily accepted it as we truly believe in the cause of tiger conservation. This initiative will play a crucial role in ensuring that the citizens of Hyderabad become aware about the alarming situation of decreasing tiger population and be sensitive towards the global conservation project. I am glad that lakhs of our metro rail passengers who travel everyday will learn about the campaign, and I am sure will pass on this important message far and wide.”

     

     

  • To launch a 3D theatre inside V.J.B. Udyan and Zoo, powered with content from Animal Planet, starting February 01

    Mumbai Mun Corp partners Animal Planet to sensitise citizens about wildlife

    By A Correspondent

     

    Municipal Corporation of Greater Mumbai (MCGM) has tied up with Animal Planet to sensitise citizens of Mumbai, especially children, about the importance of wildlife. In a first-of-its-kind initiative, MCGM will launch its 3D Theatre located inside Veer Jijabai Udyan and Zoo, powered with content from Animal Planet, starting February 1, 2019.  The entry to the theatre will be free for students from MCGM schools; there will be a nominal fee of Rs 50 for non-MCGM school students/ individuals.

     

    Said Zulfia Waris, Vice President, Premium & Digital networks, Discovery Communications India: “It is an honour for us to work along with MCGM in sensitizing citizens of Mumbai, especially children, about wildlife. The initial line-up of documentaries offered to the V.J.B. Udyan & Zoo theatre are entertaining and at the same time thought provoking – emerging from the fascinating intersection of the animal, human and natural worlds. We are confident that this unique initiative will go a long way in engaging and awakening viewers to the need for animal welfare and conservation.”

     

     

  • Animal Planet will sharpen focus on stories linked to animal conservation

    Animal Planet unveils new philosophy ‘Humans Like Us’

    By A Correspondent

     

    Animal Planet has adopted a new brand philosophy titled ‘Humans Like Us’. As a part of the new brand purpose, Animal Planet will sharpen focus on stories linked to animal conservation as it aims to awaken viewers to the need for animal welfare and conservation.

     

    Said Zulfia Waris, Vice President, Premium & Digital networks, Discovery Communications India: “Animal Planet’s mission is to celebrate and explore our vital, enriching and ultimately humanizing connection with the animal world. We are part of the animal kingdom and share behavioral traits with animals in the same way they share behavioral traits with us. The creative strategy behind the bold new identity is to bring the human like us brand promise to life, observing how animal behavior often reflects human behavior, providing an entertaining insight into the nature of our programmes, which are about people as much as animals.”