By A Correspondent
Zee Media is celebrating the milestone of crossing the 150 million mark in terms of average weekly viewer base.
“This achievement would never have been possible without the continued and relentless support from all our viewers and partners who have played an intensive role to unlock the collaborative power of the news business, making a much greater collective impact,†said Dr Bhaskar Das, Group CEO, ZMCL, adding: “The attempt is to achieve a new pinnacle in terms of revenue and market share. So let the revelry continue from a million to a zillion!â€
Said R K Arora, CEO, ZMCL: “While ZMCL has gained credibility for a strong foothold and news coverage, ZMCL isimpatient like any innovator. It seeks potential everywhere and every problem is an opportunity for growth. As the largest news network, we at ZMCL believe our work must be integral to our mission of nurturing more informed and aware citizens, inspiring moments of optimism and happiness, creating value and making a difference to their viewer’s lives.â€
“It’s rare to be able to touch so many people’s lives and we take pride in adhering to our proposition of delivering indepth analysis, varied perspective and inspirational stories,†said Pooja Gupta, Marketing Head, ZMCL. This journey though exhilarating, sometimes tumultuous times, has been an enriching and enlightening one.
Zee Media Corporation Limited (eka Zee News Ltd.) has in its fold 10 channels, dna newspaper and the digital properties of zeenews.com and dnaindia.com. The network comprises three national channels – Zee News (Hindi News), Zee Business (Hindi Business News) and India 24×7(Hindi News). In addition, it has regional news channels, Zee Madhya Pradesh Chhattisgarh (Madhya Pradesh and Chhattisgarh), Zee 24 Taas (Marathi), Zee Rajasthan News (Rajasthan), Zee Punjab Haryana Himachal and Zee Kalinga News (Odisha). Additionally the company operates two regional news channels through its subsidiaries viz. 24 Ghanta (Bengali) through Zee Akaash News Pvt Ltd and Maurya TV (Bihar and Jharkhand) through Maurya TV Private Limited.