Tag: WPP agency

  • Kapil Arora is back in Mumbai, appointed Co-Chair & CEO of 82.5

    By A Correspondent

     

    Effective August 1, 2019, Kapil Arora will take over as Co-Chairman & CEO of 82.5 India and will partner Sumanto Chattopadhyay in leading and growing the 82.5 brand and business in India. VS Srikanth, the current CEO of WPP agency 82.5 India, will move on by the end of September 2019. Srikanth, we hear, is now moving on… no, not joining another network or setting up a new agency but getting into a venture in the Indian tourism sector.

     

    Said Piyush Pandey, Chief Creative Officer, Worldwide & Executive Chairman, India, The Ogilvy Group: “82.5 is now a strong, independent WPP agency in its own right, with great talent and even greater aspirations. Kapil will bring new energy to 82.5 Communications in India, and will partner Sumanto to take it to new heights.”

     

    Added Kapil Arora, President, Ogilvy North said: “After having built the Ogilvy offering across Bengaluru, Mumbai and Delhi over the last 18 years, I’ve felt a strong urge for a new challenge from within the WPP group. 82.5 Communications is just that. So when I was offered the opportunity to partner Sumanto in leading 82.5, it was an obvious decision. We have an enviable set of clients and some incredible talent on board already. My mandate would be to help mould that into a relevant, winning offering that would add disproportionate value to clients.”

     

    Said Sumanto Chattopadhyay, Chairman and Chief Creative Officer, 82.5 Communications: “Kapil comes with a proven track record. He is a people’s person who has built strong relationships with clients over the years. I extend a warm welcome to Kapil. I am confident that together we can take 82.5 to the next level.”

     

    So what happens at Ogilvy North, we asked. This is what we were told: First, September is some time away, and it’s likely that Big Boss and CEO Kunal Jeswani will do the trek to Delhi or spend adequate time there until the office (and clients) are in safe hands.

     

     

  • Mindshare bags media mandate of Adlabs Imagica

    By A Correspondent

     

    Adlabs Imagica has handed over its media mandate to GroupM’s flagship agency Mindshare.

     

    The WPP agency will be responsible for the media planning and buying for India’s first and only international standard theme park that was launched early last year.

     

    Ravi Rao

    Ravi Rao, Leader- South Asia, Mindshare said, “We are very excited to work with Adlabs Imagica which is truly one of a kind. The theme park comes at an opportune time to meet the growing demand for new and exceptional family entertainment avenues. We look forward to helping help them grow the brand further with the use of new and innovative media strategy.”

     

    Kapil Bagla, CEO, Adlabs Entertainment Ltd. said, “Mindshare topped our list when it came to choosing a media partner. We are confident theywill help us help extend the brand and engage wider audiences.”